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Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

As summer blooms along the French Riviera, the world’s leading creative talents are gathering once again for the Cannes Lions International Festival of Creativity. ” Okay, so maybe people aren’t shouting about tools and software for advertisers. As Oli Marlow-Thomas, Chief Innovation Officer for Smartly.io

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How to select a long-term PR technology partner

Onclusive

As we’re closing out this year, we’re also wrapping up our 2021 top media monitoring and PR analytics software comparison blog series with one final review of what each provider offers in terms of product direction and customer support. The post How to select a long-term PR technology partner appeared first on Onclusive.

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9 Things You Might Not Be Doing (But Should) With Your Media Monitoring Software

Cision

How about the media, bloggers or influencers? If you answered “no” to either question, you may be missing a media monitoring software in your communication strategy, or underutilizing your current platform. With a little creative keyword searching, you can easily find people looking to purchase your product or service.

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How To Make Awesome Images (No Photoshop Required)

Cision

To make a memorable image is part creative (creating or choosing a high-resolution image , manipulating it) and part operational ( choosing image size and reducing the file size with a tool like compressor.io For this post, I want to focus on the creative process of editing images. No software to run. For uploaded images only.

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How to Implement a Project Management Workflow for a Link Building Team

Buzzstream

Some of our clients were using project management software (such as Teamwork, Asana and Monday) and I loved how organized it was across their companies. Which were the last design updates we asked the creative team? Create a project and move tasks from sheets or mentioned on emails to the software. Proposing to your boss.

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Unrestricted creative thinking in an ever more restricted world

PR in High Definition

If ever there was a time for some creative thinking, it’s now. What we need now is to learn how to think creatively alone, or with the help of your loved ones (yup, really), or your virtual pals and colleagues. Brainstorming can be a brilliant way to boost creativity. Feeling overwhelmed? Hell, yeah. Brainsparker.

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Dealmaking Sizzles Again Among PR Software Providers and Here Comes Another Side Dish of Generative AI for Comms [PR Tech Sum]

Sword and the Script

PRophet announced a partnership with Yoodli, “an innovative AI-powered software platform which helps users improve media interviewing, public speaking, and communication skills using artificial intelligence” (AI). Here’s the NEW list of PR technology companies I’m watching and here’s how to get on my radar. PR measurement.