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Five Benefits of Working at a Small Agency

ImPRessions - Crenshaw Communications

Mobility, mobility, mobility – those are the three reasons many people start off at a smaller firm. It’s a great way to develop a deep understanding of what a client does and how to help them achieve success. Fewer people ultimately makes these interactions easier and more meaningful. Opportunities to thrive .

Agency 361
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How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

So, how to find the perfect first PR job? But at a first job at a PR agency is likely to offer the greatest degree of mobility as well as variety. You’ll want to research your high-priority targets thoroughly, approach them with a creative pitch, and use persistence and persuasion in your follow-up. Consider a PR agency.

How To 189
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Separating Creativity from Technology in Thinking about Marketing Innovation [UML]

Sword and the Script

However, when I really consider the word innovation in marketing, I tend to think of creativity. While technology can certainly change how we do marketing, it’s still reliant on creative inputs. Templated mobile apps and other marketing mechanisms hadn’t arrived yet. There weren’t a lot of standards yet defined.

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Social media updates: Instagram’s AI stickers, X introduces premium features & LinkedIn explore AI

Prohibition

At the time of writing, the AI stickers are only available to a select number of users as a trial however, if successful, the stickers will be widely rolled out as a new feature for all users to enjoy. The platform has also launched Accelerate, an AI-powered B2B marketing campaign creator to support B2B marketeers.

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How New Journalistic Practices Are Influencing The News Release

Business Wire

51% of consumers are getting their news from their mobile device and the trend is going upwards. First, that journalists must today master editorial and technology techniques, social media specifics and creativity. Mobile = Visual Multimedia is not an option anymore. 3/ Be creative - Innovate when preparing your news release.

Mobile 152
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How to Prepare and Keep Your Content Strategy in Check

Cision

During their “ Create Better Brand Content…All Year Long ” webinar, they explored how to set up a centralized content plan, watch out for avoidable legal pitfalls and prove success with data-driven insights. Before you start planning what to write and when, you must take a look at who you’re talking to. Know Your Audiences.

Strategy 120
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9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Pop Culture/Creativity Blogs. This blog is full of content to help teams be more creative. Better Writing Blogs. Want to boost your public relations acumen?

Blogging 170