Prohibition

APRIL 7, 2020

On each of the platforms Facebook, Instagram, LinkedIn and Twitter a traditional video can be uploaded to a brand’s page, feed or grid. Here’s a quick guide to sharing traditional video posts on the channels: On Facebook a video can be uploaded to a page that is up to 240 minutes long. Instagram Live.

Video 149

Video Social Media Instagram Facebook 149

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend.

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How To Employee Survey Exercises 180

Deirdre Breakenridge

MAY 1, 2017

When Facebook debuted its live feature, we immediately began brainstorming how we could best utilize the tool for our business. After discussing multiple names, taglines and pop culture reference our weekly Facebook Live show, SocialLIVE, was born. Grow Our Creative Capabilities As An Agency. Grow and Develop as a Team.

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Video Facebook Social Media Creativity 283

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. The post How to Create a Content Contributor Guide appeared first on Cision. The less time you need to spend editing content and following up with contributors, the more time you have for strategy and optimization. Guidelines for Submitting. Interviews.

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How To Guidelines Content Marketing Video 177

Konnect Agency

FEBRUARY 24, 2020

With the rise in popularity of social media channels with a variety of platforms and uses — TikTok, Instagram, Facebook, Snapchat and more — YouTube is still just as great a platform to utilize for your brand. Here, we’ll break down why you shouldn’t sleep on the video giant and how to maximize it for brand visibility. Why YouTube?

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Prohibition

JUNE 8, 2023

On TikTok, short and fast-paced videos tend to perform better and resonate with a typically younger audience, while Instagram and Facebook allow for longer-form videos as well as ‘live’ content. Additionally, consider the length of your videos. Overall, you should adjust your content to match the platform’s preferences.

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Video Social Media Instagram Media 62

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. But what about your online newsroom? An archive of press releases is useful… but investing a few hours to add fresh resources can take it from meh to fantastic.

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How To Survey Resources Social Media 242

Cision

AUGUST 13, 2015

With an engagement rate 15 times that of Facebook , Instagram is a necessity in social media marketing strategies. Determining how to present your brand and who you will target can quickly help brands decide what advice, tips or trends are worthy of pursuing. Images: Joseph Morris , Syed Ikhwan ( Creative Commons ).

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Instagram How To Trends Storytelling 120

Prohibition

AUGUST 16, 2021

Although it’s fair to say that more consumer focused channels, such as Instagram and Facebook, may seem a more obvious channel for video – it’s place on LinkedIn certainly shouldn’t be underestimated. Get creative with the content that you’re creating. Be creative and see what works best.

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LinkedIn Video How To Marketing 62

Prohibition

APRIL 3, 2024

Cheaper creative options Traditional advertisements come at quite a high expense, which can limit certain companies due to the advertising budget not being so high. Another factor here is the creative options tend to be much more expensive than your standard social media advert as the bar for quality is much higher, especially for TV.

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Social Media Advertising Advertising Marketing 62

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2016

Yet after the first and second waves of coverage, the challenge is how to continue the momentum. Recently we engaged a mixologist to develop recipes for a delicious craft beer in its second year on the market, adding some extra flavor and creative juice to the campaign.

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How To Wireless Retail B2C 120

Solo PR Pro

APRIL 21, 2020

Our live event was an annual fundraiser so we had to figure out how to get the word out and get people to tune-in and donate? Photo by Ambitious Creative Co. The post How to Move A Live Event Online appeared first on Solo PR Pro. Communications and Marketing. emcees, speakers, performers) and any support team members (i.e.,

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How To Video Tools Mobile 71

Cision

OCTOBER 24, 2015

Are they getting twice as many Likes from their Facebook posts? How much engagement do they get from their tweets? Are they using ads to promote their posts on Facebook? Images: steve p2008 , John Goode ( Creative Commons ). Measure their data as you would for your own social media accounts. Compare and Contrast.

Social Media 120

Social Media Real Estate Media How To 120

Cision

NOVEMBER 9, 2015

You’re probably familiar with how to create bold, italic and underlined text, and despite this few people use these features to create emphasis within their content. One more creative way to create structure in your post is to change fonts. Images: Nikolay Bachiyski , mkhmarketing ( Creative Commons ). Embedded media.

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How To Engineering Creativity SEO 120

Cision

AUGUST 3, 2015

Don’t post the same things on Instagram that you do for Twitter or Facebook. Image: C_osett ( Creative Commons ). Your Instagram channel should offer something new for your followers that they can’t get anywhere else. You need to give people a reason to follow you on Instagram. Post natural-looking photos.

Instagram 120

Instagram How To Trends Social Media 120

Stephen Waddington

JANUARY 17, 2019

It reflects the innovation in digital media over the last 20 years driven by Facebook and Google. Facebook Facebook Ad Planner Instagram The Facebook Ad Planner is also used for campaigns on Instagram. Changes are made either automatically or manually to refine targeting or ad creative. Test and learn.

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Media How To Advertising Advertising 103

Prohibition

NOVEMBER 20, 2023

This tool will provide more creative options, making suggestions for your copy, generating backgrounds and introducing image expansion tools. Image expansion tool – this will use Meta’s Advantage+ creatives that help size your creative for the best performance.

LinkedIn 62

LinkedIn Social Media Privacy Advertising 62

Cision

JANUARY 10, 2017

During their “ Create Better Brand Content…All Year Long ” webinar, they explored how to set up a centralized content plan, watch out for avoidable legal pitfalls and prove success with data-driven insights. Instead, look for third-party content with a Creative Commons license. Do not copy and paste from Google searches.

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Strategy How To Content Marketing Mobile 120

Cision

NOVEMBER 24, 2015

VapeJoose , leveraging large communities on Facebook and Instagram, went from $0 to over $1 million in less than a year. Get creative and don ’ t be afraid to pay. This isn ’ t unproven either. New companies are making millions from this strategy. In fact, the speedboats seem to be outmaneuvering the yachts right now.

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Pitching How To Instagram YouTube 120

ReimaginePR

JULY 25, 2016

Facebook currently claims 1.09 Although these numbers are astounding—especially if you’re looking at them like leads—you may be unsure of how to navigate this foreign digital territory. So with the help of today’s article, I’ll show you how to use social media even when technology is not your strong suit. PS: Have fun with it!

Social Media 120

Social Media Technology Pinterest How To 120

wiredPRworks

APRIL 6, 2022

Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. Barbara Rozgonyi on Facebook. The post How to Perfect Audio: Social, Live and Virtual with Ted Gregorek appeared first on wiredPRworks.

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How To Engineering System Insurance 52

The Proactive Report

JUNE 18, 2021

How to make more sales, be more productive, cut costs and increase the ROI. Or you could leverage other people’s groups on LinkedIn and Facebook. Read this article about leveraging Facebook Groups. Share some ideas on how to keep the network alive, especially for small businesses. The top of the funnel is filled by PR.

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Small Business Fashion Groups Local 213

Cision

DECEMBER 21, 2015

A recent Cornell study describes how Facebook users are increasingly dependent on its utility. In fact, the study asserts that users don’t leave Facebook for lack of utility : they leave for fear of addiction. While the propensity for Facebook to cause addiction is questionable, its utility most certainly is not.

Facebook 48

Facebook Nonprofit Enterprise Google 48

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. Your customers could make their displeasure known on your Facebook page and Twitter feed. Before you can plan how to respond to a crisis you have to know what constitutes a crisis and then tailor your plan accordingly.

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Crisis How To Crisis Management Crisis Communications 62

Onclusive

MAY 31, 2018

When news broke that Cambridge Analytica was able to access the personal data of millions of Facebook users, Mark Zuckerberg did not respond for five days. AirPR Software shows that media coverage and Facebook social media activity significantly slowed after Johnson’s apology. How data can tell the story. Source: AirPR Software.

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Crisis Data Software Privacy 191

PR Job Coach

MAY 16, 2010

The chief dilemma for the job seeker is to how to make sure you can be found through search engines. Become part of social media platforms like Facebook, MySpace, Linkedin, Plaxo, Ning, etc. And you can be as creative as you want and need. Remember this is a multimedia medium where you need not spare any expense.

Engineering 158

Engineering How To Google Web 158

Cision

SEPTEMBER 3, 2015

Also, Facebook Business Pages let you schedule posts. PhotoArt , GotCredit ( Creative Commons ). You can also schedule social updates in advance. Multiple social media dashboards (including Cision’s ) let you choose the date and time you want a given update to go out. Images: Jeff S.

Communications 120

Communications How To eBook Training 120

Contently - Strategy

MARCH 2, 2023

Reels are full-screen, vertical videos of up to 90 seconds in length available on both Instagram and Facebook. While there are subtle differences between IG and FB Reels , we’ll focus on Instagram Reels in this post, given they have better engagement rates and have been in use longer than Facebook Reels.

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Brand Branding Instagram Video 92

Shift Communications

MAY 21, 2018

Through its own newsroom , Facebook issued 31 corporate and 24 product announcements. There are plenty of creative ways to drive coverage – like newsjacking and bold thought leadership – but news makes news. How to Work with your PR Team to Make the Most of News. So far in 2018, 101.9 million articles and 5.6 A month+ is ideal.

How To 68

How To Pitching Report Interviews 68

Prohibition

AUGUST 3, 2023

From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online. Facebook has been leading the social media race towards integrating AR for its users.

Video 118

Video Social Media Media YouTube 118

Karen Freberg

JANUARY 15, 2020

I decided there was something that 1) was trending that was to be addressed in class and 2) a tactic I needed to figure out how to apply and execute in my two social media classes. Facebook last year announced anyone could create an Instagram filter and upload it on the platform. What tactic am I talking about? Best Wishes,

Social Media 55

Social Media How To Instagram Media 55

Solo PR Pro

APRIL 19, 2016

Have you heard of Facebook Lead Ads? Facebook Lead Ads are a huge deal, and although they’ve only been around for several months, the results are in: implementing this new ad format as part of your paid Facebook marketing strategy can boost results by 50% or more. Are you using them for your business and/or for your clients?

Facebook 40

Facebook Mobile Advertising Advertising 40

Communications Conversations

NOVEMBER 16, 2022

First how can “social media” AND “social media marketing” be skills? Similarly, “Instagram” and “Facebook” are not social media skills. Yes, social media pros do need to understand how to manage social ad campaigns. Creative Eye/Design/Photography/Video.

Social Media 174

Social Media Media Analytics Data 174

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. Unfortunately, not every nonprofit organization understands how to reach out to youth.

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Nonprofit Storytelling Instagram Social Media 240

Communications Conversations

APRIL 15, 2021

As someone who looks at Indeed, LinkedIn and other online job portals every week for my Friday e-newsletter, I am seeing FAR more digital marketing and comms jobs than just about anything else in the creative industry. Figuring out how to develop an effective social audio strategy is another. You need to know how to produce a video.

Social Media 179

Social Media Media LinkedIn Community 179

Critical Mention

SEPTEMBER 19, 2018

Once you have the data, analyzing it allows you to see what worked, what didn’t and how to adjust your future campaigns accordingly. With the rise of chatbots, PR pros must focus on developing and implementing creative strategies to create awareness, improve their company’s reputation and generate profits. SCHEDULE A DEMO.

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How To Media Crisis Crisis Management 61

ImPRessions - Crenshaw Communications

JUNE 22, 2020

A platform like Facebook, for example, may not be a fit for a business audience, but that can only be determined through demographic data. For example, a question as simple as where customers get their news –through their phones, TV or elsewhere — can reveal a great deal about where and how to focus digital marketing efforts. .

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B2B Social Media Brand Branding 276