Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. And, they have been for a while now.

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Social Media Agriculture Marketing Media 128

NewsWhip

JULY 18, 2023

With a vibrant splash of pink, companies have creatively incorporated the essence of Barbie into their products and marketing strategies, embodying nostalgic and aspirational sentiment that resonates deeply with consumers. Their promotional efforts across multiple social platforms have generated large engagement numbers.

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Brand Branding Instagram Social Media 78

Cision

JUNE 22, 2015

In this piece, I want to make the case that Instagram is the “Rihanna” of social networks, relative to Facebook as social networking’s U2. Where Facebook is a behemoth social network with consistent utility, Instagram is a smaller network engineered for high-engagement. 07 percent).

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Instagram Fashion Sports Pinterest 120

Waxing UnLyrical

FEBRUARY 5, 2013

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. As a result, businesses continue to desperately find new ways to reach their fans and build their online reputation on this leading social media platform. Build an Active Facebook Wall.

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B2B Community Facebook How To 92

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. Social media livestreams will become acceptable as mainstream ‘news.’. As a former journalist, I struggle with this blurring of the lines between earned and paid media.

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Marketing Content Marketing Social Media Employee 214

Cision

JULY 6, 2015

With a 66 percent increase in users over the past year, Instagram is essential to visual social media marketing for many businesses…and it recently became more valuable. For starters, you no longer have to log into other social media sites, like Twitter or Facebook, to find what’s trending before posting on Instagram.

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Brand Branding Instagram Fashion 120

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. Perhaps Luis’s avid followers can’t wait to see what the star does next? 7) Ronaldinho (@10Ronaldinho) Twitter: 14.6m. Instagram: 30.7m.

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Sports Social Media Instagram Media 54

Sword and the Script

SEPTEMBER 19, 2022

Other interesting statistics: Social media is material. 54% of respondents say social media has “a material impact on investment decisions” and investors (66%) are more likely to say this is true than comms people (49%); Effective social channels. PR pros said LinkedIn was the most valuable social platform.

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Survey Corporate Communications Financial 81

Cision

NOVEMBER 22, 2017

During the campaign, your micro-influencers shouldn’t suddenly be talking about the turtle excursion or other costly extras on social media but should focus on affordability over secondary benefits. Try to optimize conversions on a mobile test site before you send people through from Instagram and Facebook.

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How To Instagram Mobile Video 284

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. A chance to show creative flair. . Use social media savvy. “Real-world” opportunities from day one.

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Skype Agency Meeting Software 147

NewsWhip

MARCH 21, 2023

The rise of TikTok has prompted questions about what social media platform will be most valuable for brands in 2023, and it has even been suggested that a veteran like Instagram is going out of style. It’s a creative playground that keeps getting upgraded, and because of this it’s still in the game. million engagements alone.

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Instagram Brand Branding Automotive 78

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently.

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Social Media Media Crisis Energy 61

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. She has also had a string of brand collaborations and is highly sort after by clothing and beauty brands.

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Crisis Viral Government Crisis Communications 62

Stephen Waddington

JULY 17, 2018

At IMP Media we work with brands who recognise the power of these stories – and give them a systematic way to discover them. We do it through a combination in-house developed software and good old-fashioned storytelling and journalistic skills. It’s a useful way of spotting issues, trends, and themes.

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Storytelling Local Community Case Study 60

Communications Conversations

JULY 11, 2017

And, I see no end in sight as brands find new and interesting ways to partner and work with influencers ( including agencies using influencers as creatives ). boots, men’s fashion, food. You just have to be a little creative. In fact, he’s the damn godfather of social media engagement in the media world.

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Instagram Brand Branding Local 122

ImPRessions - Crenshaw Communications

MARCH 31, 2017

We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. Feeling creative? The social platform for video-sharing was touted as the next big thing, until it wasn’t. Sometimes the process can be daunting but it doesn’t have to be.

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Airlines Exercises Fashion Print 120

Prohibition

JULY 5, 2017

Here at Prohibition HQ, we love creative social campaigns of all natures, and video content is no exception. So when our lovely city centre client, The Light, informed us that they would be hosting another pop-up bar – after the success of the Game of Thrones-themed Stark’s Tavern – we couldn’t wait to get creative.

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Video Creativity Viral Fashion 48

Waxing UnLyrical

APRIL 26, 2012

While I haven’t given in to the craze yet, it’s impossible to ignore its meteoric rise in the world of social media, not just within our industry but in mainstream adoption. However, a fashion or retail company has to be on there because their audience is active and present on the network.

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Pinterest Fashion Social Media Retail 88

Shift Communications

FEBRUARY 19, 2015

Tom Foremski asked in Silicon Valley Watcher : PR’s challenge is that it is an artisanal, hand-crafted service operating within a brave new digital media world that rewards scale. Ad agencies, SEO services, Facebook, Google, Twitter, know how to scale their promotional work through technology.

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Advertising Advertising SEO Software 60

Buzzstream

NOVEMBER 7, 2017

Coming from a country where endless phone calls to journalists and influencers, befriending them on Facebook, and ‘bribing’ them with small gifts are accepted outreach tactics, I was only familiar with these aggressive approaches, which were very different from my personal idea of leveraging soft skills and building real relationships.

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Fashion Pitching Tools Resources 48

5W PR

NOVEMBER 24, 2022

When it comes to Public relations for a company on social media platforms, one of the biggest players in the industry has been Instagram for a while now. Similar to advertising campaigns on Facebook, it’s easy for companies to create efficient advertising campaigns on Instagram. Influencer campaigns.

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Social Media Instagram Media Advertising 88

Waxing UnLyrical

DECEMBER 14, 2010

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Knowing social media. Whether we like it or not, social media is creeping into more and more of what we do. Think about Twitter with its 140 character limits, or Facebook with its 420 character statuses. Applying creatively.

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Publicity How To Course Facebook 90

Waxing UnLyrical

JANUARY 3, 2012

Facebook used to be the only company making money off Facebook (go ahead and laugh). Now just about everyone on social media wants to make money. And now those of us who made it fashionable find ourselves surrounded by four walls and a lid, making it pretty uncomfortable to keep head-and-shoulders above the rest.

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Fashion Storytelling Web Facebook 70

Journalistics

FEBRUARY 13, 2011

In typical Facebook fashion, they’re giving you about 4 weeks to ponder how you feel about the new Fan Page layout. Back in December, Facebook updated personal profile pages with a strip of featured photos at the top of your wall. Then, on March 10th, they’ll upgrade your page whether you “like” it or not.

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Fashion Facebook Creativity Examples 52

Waxing UnLyrical

OCTOBER 14, 2010

Instead, Steve encourages people to be creative and to inject personality into their communications. Umair Haque , blogging for the Harvard Business Review , places the Gap logo debacle into this context of creativity. Creativity, for them, is an afterthought. Image: Stuart Caie via Flickr, CC 2.0 Great job with the links!

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Blogging Twitter Creativity Facebook 71

ImPRessions - Crenshaw Communications

SEPTEMBER 21, 2020

There’s a new social media app taking the world by storm. Media interest peaked over the weekend with reports that a deal involving TikTok, Oracle and Wal-Mart would avert a ban of the app in the U.S. The app has surpassed Facebook, Instagram, YouTube, and Snapchat, with 1.65 Creativity is the only rule.

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B2B Video Creativity Social Media 310

5W PR

NOVEMBER 23, 2021

07 percent for Facebook. It’s also the fastest growing among the larger social media platforms. Finally, don’t forget this is still a social media platform, that means it’s not just about advertising your product or service, it’s also about building an interactive group. According to cision.com, Instagram gets 4.21

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Instagram Publicity How To Social Media 158

Waxing UnLyrical

AUGUST 22, 2010

said Evening to me, in a most avuncular fashion. Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. When I opened the door “How’s it going?&# pts Settings.

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Twitter Facebook Measurement Blogging 68

ZudePR

JANUARY 21, 2016

When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Friends said nice things: “You’re all over social media Dave.” ” My Klout score was in the mid-60s (with minimal use of Facebook).

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Digg SEO System Reddit 104

Maxim Behar

APRIL 2, 2024

Is there something else in the history of the PR industry that could be deemed comparable to the current revolution caused by social media? PR used always to be dependent on traditional media, as well as being dependable. This has entirely changed with social media, which has uplifted the quality of Web 1.0

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Print Social Media Web Television 64

Prohibition

MAY 8, 2018

Social media is one of many tools organisations can use to promote their brand, build relationships with audiences and enhance brand reputation. Consequently, the roles of social media and public relations have become increasingly synonymous over the past decade. Astonishingly, Facebook alone boasts over 2.1

Social Media 54

Social Media Media Fashion Instagram 54

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity. The Results.

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How To Real Estate Web Case Study 198

PRSay

JUNE 11, 2021

On social media, what creative tactics did the team use to tap the faculty’s expertise? During the pandemic, we used several tactics on social media to ensure our information was easy to understand for the general public. How did you manage the barrage of media requests, which topped 40 per day?

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Publicity Social Media Report Fashion 157

Prohibition

MAY 8, 2018

Social media is one of many tools organisations can use to promote their brand, build relationships with audiences and enhance brand reputation. Consequently, the roles of social media and public relations have become increasingly synonymous over the past decade. Astonishingly, Facebook alone boasts over 2.1

Social Media 48

Social Media Media Fashion Instagram 48

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. 16) Social media fragments into niche communities. The social media landscape will never be more unified than it is now.

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Marketing Content Marketing Advertising Advertising 100

PRSay

MARCH 11, 2019

The ways companies and leaders behave — or misbehave — have made major headlines in an unprecedented fashion this past year,” they write. “Younger customers, in particular, are pushing brands to engage politically and socially on real issues, in ways that are often polarizing.”.

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Trends Communications Employee Enterprise 150

ImPRessions - Crenshaw Communications

APRIL 5, 2017

Recently, Jennifer Lopez found herself in some public relations hot water when she reportedly neglected social media duties on behalf of a hoverboard company. Micro-influencers, as defined above, track between 500 and 10,000 social media followers. Creative freedom for influencers. Micro-influencers are growing.

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Trends Fashion Video YouTube 149