5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Between the captivating visuals of smartphones to the immersive worlds of VR, digital media has become a universe of its own, that’s brimming with possibilities.

Media 78

Media YouTube Transportation eBook 78

Karen Freberg

OCTOBER 16, 2017

Creative innovation in education is essential. We have to be able to not only help teach creativity, but we also have to be creative as well when we are approaching each of our duties and responsibilities as professionals and educators. Personally, I am trying to do this each and every day.

Education 40

Education Social Media Creativity Conference 40

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. With the help of social media, a B2B brand in the tech sector can establish a distinctive voice and build a unique community of followers. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value.

B2B 276

B2B Social Media Brand Branding 276

Communications Conversations

NOVEMBER 16, 2022

You may have seen this graphic last week–it was making the rounds on social media (even I shared it). It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. First how can “social media” AND “social media marketing” be skills?

Social Media 174

Social Media Media Analytics Data 174

Cision

OCTOBER 12, 2015

At her recent webinar, Facebook partner and top social media thought leader Mari Smith shared seven proven tactics to build your business’s loyal customer base by driving more Likes to leads. On Facebook, your top priority as a business is to educate. Because only one to four percent of your audience is actually seeing your content!

Education 120

Education Facebook Infographics Social Media 120

Cision

FEBRUARY 3, 2017

No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. Insights provided by the agency practitioner client-side include the importance of mobile, from both a creative and business standpoint.

SEO 120

SEO Creativity Mobile Journalism 120

Karen Freberg

JANUARY 20, 2020

I am thrilled we will have the Educators Summit again at Cannes Lions this year! What has been exciting is to be able to see who will be attending as far as educators and schools go. We see there will be more educators coming this year and from different schools from around the world, which is very exciting.

Education 56

Education Industry Case Study Conference 56

Communications Conversations

NOVEMBER 24, 2020

Tony Piloseno, an Ohio University senior who worked part-time at a Sherwin Williams was fired earlier this year for creating TikToks where he performed creative paint mixes on the popular social network (read the full story here ). Tons of positive media stories about the brand. And surging sales of its product. About new platforms.

Social Media 179

Social Media Viral Company Education 179

PR 20/20

APRIL 1, 2021

Marketing AI Institute helps marketers build a competitive advantage with AI by providing expert content, online education, interactive tools, strategic consulting and live events. social media). It is a lack of education and training , as reported by 70 percent of respondents. In short, what’s their marketing story?

Education 52

Education Marketing Conference Agriculture 52

The Proactive Report

OCTOBER 31, 2019

Now that pretty much every business has embraced the idea that they have to post content on social media, the next hurdle is what to post and when to post. Social media can build relationships and attract qualified customers, clients, and patients. So what kind of content do people want to see on their social feeds?

Social Media 100

Social Media Media Education Small Business 100

PR for Anyone

MARCH 6, 2024

Now a vibrant 62-year-old, Patti traces her love for education back to her early years—she always knew that she wanted to be a teacher. The Second Act: Living Her Best “Dash” The journey of discovering her “second act” in life after retiring from a fulfilling 30-year career in education was remarkable for Patti.

Travel 130

Travel Groups Technology Creativity 130

Deirdre Breakenridge

NOVEMBER 5, 2018

However, as PR professionals, educators, and students, we probably know that it is much easier to talk about change than actually coping with it and being in the unknown for an extended period of time. ET, to discuss change and social media. How can social media & digital tools facilitate major personal and professional changes?

Community 150

Community Social Media Media Education 150

Sword and the Script

SEPTEMBER 26, 2023

Contrary to conventional wisdom, 68% of people follow brands on social media to stay informed but they do it quietly and want it without all the buzzwords; 51% say the most memorable brands on social media do one simple thing: Respond A new report by Sprout Social offers further evidence of how social media is evolving.

Survey 124

Survey Social Media Brand Branding 124

Buchanan PR

JANUARY 9, 2023

The practice of developing a persona is an incredibly useful exercise for social media managers, as well – creating a representation of the average content consumer. Here are five things to consider when creating social media personas: Start with your target audience first. Education level: Bachelor’s degree.

Social Media 82

Social Media How To Instagram Media 82

Karen Freberg

OCTOBER 20, 2017

This conference captured not only attention, but my creative soul, and that is a first. This is my third Creative Campus event by Adobe, but my second MAX. However, I was invited as a Creative Campus Thought Leader, one honor I will truly treasure. You may be asking what conference is this and where do I sign up.

Creativity 40

Creativity Social Media Education Conference 40

Stern + Associates

FEBRUARY 4, 2022

are expected to spend more than $20 billion on social media advertising. But social media success can’t hinge on sponsored posts and paid ads alone. Four secrets to ensure our clients’ social media strategies work smarter—not harder—than their competitors’. Your brand must be present on social media, but it can’t “just be.”

Social Media 62

Social Media Strategy Media Nonprofit 62

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Maybe the story idea simply isn’t compelling or timely enough to capture media attention. Fortunately, most collaborative ideas can be successful, — with research, work, and creativity. Stakeholders must understand that if they can’t secure assets to round out a story, media may not be interested. It’s PR, not ER.

Publicity 334

Publicity How To Agency Product Launch 334

PR for Anyone

JANUARY 28, 2024

Her research and insight into workplace strategy have been published in media outlets such as Forbes, NY Post, Harvard Business Review, and more. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups.

Employee 130

Employee Policies Creativity Company 130

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on PR News Doing PR for a startup can be fun and exciting since often it requires communicators to think more creatively than when working with a company that's already branded and positioned. A PR Education, Positioning and Storytelling Owing to the above, much of the PR pro's job at the outset of a startup is educational.

Travel 100

Travel Education Storytelling Company 100

Deirdre Breakenridge

JANUARY 6, 2020

Let’s congratulate and support Wei by sharing his video on social media! ” In the spirit of students and professionals being PR Tech Testers , we thought it would be a much more interesting assignment for students to create videos based on what they learned in class. Here is Wei’s winning video.

Video 352

Video Journalism Education Resources 352

Karen Freberg

MARCH 16, 2018

I had the chance to present and attend the CASE Social Media and Community conference in New Orleans these past few days. Being present and active on social media is crucial to help establish relationships and connections. Disconnect with the perception of faculty social media use on campuses. How did I get to CASE?

Education 44

Education Social Media Trends Media 44

Communications Conversations

AUGUST 5, 2021

As a full-time social media marketing consultant to midsized and large companies AND an adjunct professor at the University of St. On one hand, requiring social media folks to get an MBA would add serious business legitimacy to the position, and the discipline. It’s an interesting question, actually. Biology majors.

Social Media 88

Social Media Marketing Media Local 88

Communications Conversations

AUGUST 5, 2021

As a full-time social media marketing consultant to midsized and large companies AND an adjunct professor at the University of St. On one hand, requiring social media folks to get an MBA would add serious business legitimacy to the position, and the discipline. It’s an interesting question, actually. Biology majors.

Social Media 88

Social Media Marketing Media Local 88

PRSay

OCTOBER 8, 2020

As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. Using our writing and communications skills, we can write op-eds and blogs, and activate our media networks. Her passion is to empower others through education and mentoring. How do I give a voice to others?”

Education 211

Education Writing Leadership Resources 211

5W PR

SEPTEMBER 8, 2023

TikTok is a platform in social media marketing that provides brands with the chance to connect with a younger audience through short-form video content. The change comes after Elon Musk rebranded TikTok into X, and Meta introduced its own text-based social media platform, Instagram Threads.

Product Launch 78

Product Launch Marketing Video Education 78

Karen Freberg

FEBRUARY 14, 2022

I am going to take a slightly different approach and focus on what the brands did (but most cases didn’t) do on social media. Celebrities >>>>> Social Media Creators. Along with building awareness, I think showcasing some insights, stories, and even provide additional resources to educate others on what this all means.

Social Media 64

Social Media Brand Branding Media 64

ImPRessions - Crenshaw Communications

MAY 8, 2017

When it comes to good public relations , a company can have great potential that for one reason or another is never realized in the form of media coverage. Not literally, but there’s almost no such thing as oversharing when it comes to informing and educating your PR team. Prep your media spokesperson. Take some chances.

Media 199

Media Interviews YouTube Hotels 199

ImPRessions - Crenshaw Communications

MARCH 23, 2022

The list will not only be an educational resource for the agency team, but it can spark thoughts about “out of the norm” assets that have been overlooked in the past. Moreover, it allows agency teams to expand their knowledge around particular categories that lead to creative pitch ideas. Be curious. Use your proposal as a guide.

Agency 310

Agency Meeting B2B Conference 310

ImPRessions - Crenshaw Communications

JANUARY 24, 2023

For marketing and PR teams, social media is a gateway to engagement. Conversations in these spaces can not only be educational but entertaining as well, you never know who will be in any given space at any given time. Spreading the news PR professionals are always looking for fresh ways to engage across versatile media platforms.

Twitter 156

Twitter Social Media Tools Trends 156

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. PR-generated content offers a depth that helps educate customers about a complex product or a new category. Earned media stories and interviews bring credibility to the more commercial ad and marketing messages.

Marketing 310

Marketing Product Launch Corporate Viral 310

PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. National Economic Education Month *. National Depression Education & Awareness Month. National Family Sexuality Education Month.

Pitching 130

Pitching Financial Small Business YouTube 130

PRSay

MARCH 7, 2024

The film, a feminist masterpiece to some and too basic for others, has achieved widespread influence in the consumer marketplace and, as shared widely on social media, has prompted many women to reassess their roles in the world. PR pros can take note of the creativity and diversity of the movie’s coverage.

Film 118

Film Marketing Sports Hotels 118

The Proactive Report

NOVEMBER 3, 2022

The growth of the internet and social media led to a growing need to nurture and curate one’s digital reputation, with search results as a core part of that reputation. Mike Falkow is the Creative Director of Meritus Media Inc. For more Digital PR Tips subscribe to our newsletter. Connect with Mike on LinkedIn.

Digital PR 246

Digital PR Reputation Employee Energy 246

Remote PR Jobs

DECEMBER 12, 2022

Every brand needs to keep their target audience in the forefront of the creative vision in order to shape the best delivery of their message. It is common for startups to struggle with this question, but it is your responsibility to educate them on the inner workings of PR. social media. All Categories. public relations.

Privacy 264

Privacy Meeting Strategy Social Media 264

PRSay

JUNE 16, 2023

In public relations, generative AI has the potential to automate routine tasks such as writing press releases, social media posts and email pitches, thus allowing practitioners to focus on strategic, big-picture work. AI for social media Social media is another area where communicators can use generative AI to their advantage.

Technology 141

Technology Crisis Management Social Media Training 141

5W PR

JULY 31, 2023

It brings together industry professionals, manufacturers, retailers, and media from around the world. They demonstrate creativity, playability, and quality. Educational and informative sessions The Toy Fair provides educational and informative sessions. Attendees get a first look at these products.

Internal 78

Internal International Retail Trade Shows 78

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Most experts doubt that neural net-powered artificial creativity can ever equal true human creativity. Ravikant, too, believes that automation, and eventually artificial intelligence, will usher in a new era of creativity and inspiration that sounds positively utopian. What does it value? How are its employees treated?

Marketing 173

Marketing Storytelling Creativity Privacy 173