Doctor Spin

FEBRUARY 26, 2024

Here we go: The Golden Rule of Persuasion Spin Academy | Online PR Courses The Golden Rule of Persuasion The golden rule for being persuasive is straightforward: The golden rule of persuasion is to lay the groundwork; never suggest anything to anyone who isn’t ready to comply—yet. Source: Current opinion in psychology 1 Wänke, M.

eBook 52

eBook Journalism Course Examples 52

Doctor Spin

JANUARY 19, 2024

.” — George Bernard Shaw Spin Academy | Online PR Courses The Checklist for Communicative Leadership How can you ensure your leadership is expressive and precise in practical situations? Source: Human Performance 1 Bakker-Pieper, A., & Vries, R. Source: Human Performance 1 Bakker-Pieper, A., & Vries, R.

Leadership 52

Leadership Communications eBook Course 52

Doctor Spin

JANUARY 4, 2024

Here we go: The Media Polarisation Model Spin Academy | Online PR Courses The Media Polarisation Model We often hear how the media climate is “polarised”—a known and reasonably well-understood effect of classic media logic. The Media Polarisation Model (Version 1). Source: Nature 1 Higgins, K. Nature, 540, 9–9. Nature, 540, 9–9.

Media 52

Media eBook Course Social Media 52

Reputation Us

JANUARY 23, 2023

The recently published MasterClass course is from the winningest men’s basketball coach ever, Mike Krzyzewski. However, we would like to underscore the #1 ranked value… COMMUNICATION. The highly decorated and praised Duke University coach offers beneficial pointers on what he describes as “Values-Driven Leadership.”

Leadership 78

Leadership Communications Sports Reputation 78

Onclusive

AUGUST 30, 2023

You can use the following three key tactics in your PR and comms strategies to increase brand awareness: 1.Consistent Use the next three tactics to help maintain a positive brand image and protect your brand: 1.Media Use these final three tactics to help improve and maintain a positive brand reputation: 1.Embracing

Brand 195

Brand Branding How To Reputation 195

Stephen Waddington

JULY 19, 2022

It's a ten-week executive education course aimed at helping PR practitioners increase their earning potential by developing as managers and practitioners. As a direct result of the course my role at Radioactive PR has changed. The programme is delivered via an online teaching platform and Guild community. More news to come.

Mobile 142

Mobile Meeting Course LinkedIn 142

Reputation Us

JUNE 2, 2021

Last month’s successful launch of the ReputationU eLearning courses has inspired the experts at ReputationUs to offer “12 Reputation Protection Tips.” 12 Reputation Protection Tips. Reputation is Built in 20 Years…Ruined in Five Minutes. Fish Where The Fish Are. Establish Listening Campaigns. Listen More. Talk Less.

Reputation 78

Reputation Crisis Management Crisis Measurement 78

Doctor Spin

JANUARY 19, 2024

Here we go: Communicative Discipline Spin Academy | Online PR Courses Communicative Discipline For corporate communications in general, and communicative leadership in particular, I recommend a direct approach to intrapersonal communication: Rationalise and simplify—never let trivial tasks or topics become complicated or emotional.

Communications 52

Communications eBook Leadership Corporate 52

Doctor Spin

JANUARY 2, 2024

Photo: Jerry Silfwer) Spin Academy | Online PR Courses The Magical PR Strategy Question Your PR strategy should answer one simple question: Does this strategy provide a guiding principle for how your organisation should defeat competitors in the battle for attention, trust, and support? Source: Strategic Change 1 Connor, T.

Strategy 52

Strategy eBook Journalism Resources 52

Doctor Spin

JANUARY 4, 2024

Here we go: Reason 1: Evergreen as a Strategy I try to be mindful of the Follower Contract : If I promise to be a destination for the latest PR commentary on current events, I must be able to deliver on that promise long-term. The Media Polarisation Model (Version 1). Source: Nature 1 Higgins, K. Nature, 540, 9–9.

eBook 52

eBook Analysis Engineering Social Media 52

ImPRessions - Crenshaw Communications

MARCH 24, 2021

In addition to general social media tips such as posting at certain times for maximum views (we like 11:00 AM or between 1:00 and 2:00 PM), PR and social media pros are regularly challenged to tweak social media strategy to increase engagement and attract followers. Or, the social content strategy may lag behind trends.

Social Media 344

Social Media Strategy Media LinkedIn 344

ImPRessions - Crenshaw Communications

MARCH 29, 2021

Amazon has always been sensitive about bad PR around its treatment of workers, of course. President Biden notably mentioned it in a video address on March 1. And as Kara Swisher opined , it’s pretty clear that founder Jeff Bezos is pulling the strings. Swisher calls it “top-level chucklehead.”).

Retail 310

Retail Twitter Banking Meeting 310

PR for Anyone

MARCH 28, 2024

Spring Cleaning Made Easy Ah, springtime – a season of renewal, fresh beginnings, and, of course, the annual tradition of spring cleaning. Section 1: A Kitchen That Sparkles Let’s start where the magic happens – the kitchen. So grab your cleaning supplies and let’s dive in together!

Chemicals 130

Chemicals System Course Tools 130

Doctor Spin

JANUARY 5, 2024

The PR Persona: “Dave” Spin Academy | Online PR Courses Example of a “PR Persona” Fundamentals PR Persona Name : “Dave” Member of Public : “Conscious Sharers” (approx. Source: M/C Journal 1 Marshall, P. M/C Journal, 17, 1–10. ANNOTATIONS [ + ] ANNOTATIONS 1 Marshall, P. M/C Journal, 17, 1–10.

How To 52

How To eBook Corporate Groups 52

Contently - Strategy

SEPTEMBER 21, 2021

Consumers crave educational courses. I’ve been relentlessly bullish on educational courses as the future of content marketing. Our research bears this out—58 percent of consumers said they were likely to take a free course created by a brand. I know what you’re thinking: Joe, what are you doing?

Brand 132

Brand Branding Banking Survey 132

5W PR

JANUARY 11, 2024

TikTok Trends on the Rise “We’re XXX, Of Course We’re Going To” – Sharing similarities or experiences with another person who shares the same as you. TV Shows We’re Binging The Crown – Netflix dropped part one of The Crown Season 6 on November 1, which focuses on the events prior to Princess Diana’s death.

Fashion 78

Fashion Trends Hotels Viral 78

Axia PR

JANUARY 24, 2020

The company has several courses on its platform HubSpot Academy, and they are all free! Here are five key takeaways from the popular inbound course. The course takes between two and three hours to complete, and the value it will provide you is priceless. If you’re not familiar with HubSpot, you should be.

Course 115

Course Software Education Employee 115

Melissa Agnes

JULY 17, 2014

Melissa’s #1 despised buzzword: Social media crisis. Anyone who takes my graduate Strategic Communications course learns that leverage, one of the most overused words in Corporate America , is banned from use in all class projects. The irony is that I teach another course called Leveraging Social Media for Public Relations !

Social Media 252

Social Media Crisis Media Viral 252

Doctor Spin

JANUARY 7, 2024

Source: Nature 1 Higgins, K. PR Resource: Media Polarisation Spin Academy | Online PR Courses The Media Polarisation Model We often hear how the media climate is “polarised”—a known and reasonably well-understood effect of classic media logic. The Media Polarisation Model (Version 1). Post-truth: a guide for the perplexed.

Interviews 59

Interviews Media eBook Journalism 59

ImPRessions - Crenshaw Communications

JUNE 8, 2021

Of course he never would have found the time or discipline to manage a media a relations function, and it would have been a poor use of that time. As we left the office, he muttered, “I could do this job better than anyone if only I had the time.” ” That CEO was in many ways correct. Remind you of anyone?)

Corporate 308

Corporate Communications Reputation Employee 308

NewsWhip

FEBRUARY 23, 2023

A large tech company might only want to see headline mentions in Tier 1 publications, while a brand with niche products might care what a particular community is saying about it on Reddit. Neither of these is wrong, of course, but it’s important to know what they are. Define what matters to your business.

Crisis 78

Crisis Data Reddit Analytics 78

PR in High Definition

FEBRUARY 22, 2024

I wasn’t listening intently enough, and instead heard what I wanted to hear – her wanting more of the wonderful meal I prepared, of course! Getting on the same page 1. Of course, that’s not a high stakes scenario. “Oooh, you’re asking for your Play-Doh.” Miscommunication and misunderstanding are part and parcel of life.

Communications 71

Communications Course Analysis Training 71

Maxim Behar

JULY 18, 2023

of course, money. Without them, however, we need the Messi, the Gates and all those to whom the definition of 'number 1' belongs more than ever. For some it is a "macho" with huge muscles and a martial arts champion, for others a striker who runs fast and scores goals, for others - a chess champion, or simply a poet or writer.

Study 52

Study Course Social Media Media 52

The Proactive Report

MAY 1, 2017

Register for the Course. The Course. If you need help with using the dashboard and how to measure and track results, then register for the course. If you need help with using the dashboard and how to measure and track results, then register for the course. The course will be available June 1, 2017.

Course 100

Course Measurement Analytics Google 100

Stern + Associates

FEBRUARY 28, 2023

Listen below now: In addition to her work as an author, Zoe Chance is an assistant professor of marketing at the Yale School of Management where she teaches the popular MBA elective, Mastering Influence and Persuasion, one of the school’s most sought-after courses.

Meeting 62

Meeting Journalism Groups Course 62

ImPRessions - Crenshaw Communications

JANUARY 5, 2022

Many of us who work in PR woke up on January 1 and thought about New Year’s resolutions. If your company offers a professional training stipend, look into a writing course with a specific objective, like content for SEO, speechwriting, or translating research into language for laypeople. One answer is to make them actionable.

Writing 310

Writing LinkedIn Social Media SEO 310

Wadds Inc.

MARCH 15, 2023

In 2022 it supported 47 public relations practitioners from diverse backgrounds in developing their management skills via a ten week executive education course. 46 students successfully graduated from the course. Every student who graduates receives a place on the AMEC Foundation in Media Measurement and Evaluation Course.

Mobile 52

Mobile Report Course Community 52

Communications Conversations

NOVEMBER 12, 2021

My suggestions: 1 – Presentation skills & Powerpoint. Of course, SEO/SEM are part of the digital/social media class I teach, but we spend 2 weeks, at most, on the topic. And sure, there’s news writing and video editing and courses like that as part of any J-School or strategic comms program.

Communications 155

Communications SEO Social Media Video 155

Cision

MARCH 4, 2016

— Mike Greenberg (@Espngreeny) March 1, 2016. — CJ Moore (@CJMooreBR) March 1, 2016. — Pat Forde (@YahooForde) March 1, 2016. I've changed course. — Steve Politi (@StevePoliti) March 1, 2016. — Dick Vitale (@DickieV) March 1, 2016. He's a star. NfMkx0jzq5. ZGzLEpfr3p.

Sports 120

Sports Course Twitter Report 120

Mindful Marketing

FEBRUARY 12, 2023

were for alcohol: Bud Light – 1 Budweiser – 2 Busch – 1 Royal Crown – 1 Michelob Ultra – 4 Samuel Adams – 1 Granted, these were only the ads that sponsors released early – many more air during the actual game. Over the last decade, between 91.6

Advertising 93

Advertising Advertising Television Consumer 93

The Proactive Report

MAY 1, 2017

Google Analytics Dashboard Course. We’re almost done with the full online course on using this dashboard, which should help those who are still confused about how to use Google Analytics to measure PR activity, results and value. The course will be available June 1, 2017. You can register now. Follow me on Twitter.

Measurement 133

Measurement Analytics Survey Google 133

Doctor Spin

FEBRUARY 15, 2024

Spin Academy | Online PR Courses Communications Synonyms Contrary to popular belief, “communication” and “communications” aren’t interchangeable. Merriam-Webster suggests the following 25 synonyms for communications: 1 Thesaurus results for COMMUNICATIONS. ANNOTATIONS [ + ] ANNOTATIONS 1 Thesaurus results for COMMUNICATIONS.

Communications 52

Communications eBook System Corporate 52

Wadds Inc.

JULY 19, 2022

It's a ten-week executive education course aimed at helping PR practitioners increase their earning potential by developing as managers and practitioners. As a direct result of the course my role at Radioactive PR has changed. The programme is delivered via an online teaching platform and Guild community. More news to come.

Mobile 94

Mobile Meeting Course LinkedIn 94

PR News

JULY 5, 2017

Years ago for a trend to be an officially approved topic of conversation at industry cocktail parties it had to have a 1-800 number and be mentioned in at least one NY Times best-seller. Today, of course, it’s even more difficult to graduate to trend status. It’s obvious that times have changed.

Trends 129

Trends Course Blogging Industry 129

Stern + Associates

NOVEMBER 8, 2023

1 In The World: For the Second Consecutive Time, Amy Edmondson is Ranked the Foremost Management Expert in the World The Novartis Professor of Leadership and Management at Harvard Business School, Amy Edmondson is the world’s top expert on psychological safety , teaming and organizational learning. Congratulations to them all! #1

Leadership 71

Leadership Ethics Creativity Meeting 71

PR 20/20

MARCH 7, 2023

Much of the work is done for you, thanks to ample online digital marketing courses and certifications. Check out five of our team’s favorite online digital marketing courses, all for free, below. Once you’ve completed the courses, you’re given a 75-minute, 50-question exam that requires an 80% passing grade.

Course 52

Course Marketing Analytics Google 52

Reputation Antistress by Sergii Bidenko

DECEMBER 24, 2023

Here are some objections you can present to Santa: 1. Of course, they seem happy. Confidentiality Knows where you live and when you sleep. How does he follow? Through access to the video camera system? And what about saving data? Where are they? Who has access to children's letters? It's a potential PR nightmare of working conditions.

Reputation 52

Reputation System Community Crisis 52