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Behind-The-Scenes: The Life of a Summer Intern

Deirdre Breakenridge

With the new school year fast approaching, interns are beginning to reflect on their experiences this summer. As a summer intern at Atlantic Health, I have gained a great deal of knowledge that I believe will be useful to me at college, and ultimately, throughout life. ET, for “behind-the-scenes” look at the life of a summer intern.

Internal 170
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Best PR Practices For Working With International Clients

ImPRessions - Crenshaw Communications

International business helps put a PR agency (quite literally) on the map, opening doors to expanded business opportunities. Negotiations on exact embargo times have become more complicated, but not insurmountable, as major financial newspapers publish in different editions and time zones, as well as online. Workweeks and time zones.

Internal 147
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3 Keys to Running Successful Internal M&A Comms Campaigns [Guest Post]

Sword and the Script

You can produce anonymous internal surveys, if nothing else. Internal M&A comms is essentially a reputation and brand management play. Treat internal M&A comms like any other marketing campaign or business initiative. Start by understanding the perceptions that already exist within your audience of employees.

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PR Lessons From The Biggest Failures of 2023

ImPRessions - Crenshaw Communications

The failure here was really one of governance, of course. Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support.

Banking 212
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Terms You Overhear During A PR Internship

ImPRessions - Crenshaw Communications

Guest post by Crenshaw Communications intern, Jordan Farbowitz . Being an intern at a top New York PR agency has exposed me to many things I hadn’t experienced before. So for example, if we want to pitch a story about cybersecurity, we’ll look for people in the technology, IT security, or financial verticals. Close the loop”.

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Executive Leadership: Shifting Focus from Outside to Inside

PRSay

The second approach is much more productive, of course, and it also takes courage. With the foundations of authenticity and emotional intelligence, you will be prepared to lead your team in highly effective planning initiatives, financial conversations and visionary discussions.

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5 PR Tips For Managing Tricky Media Interviews

ImPRessions - Crenshaw Communications

There are even times when a PR rep must step in and course-correct. A legal or risk-management expert may be able to speak about how a new anti-money laundering regulation impacts financial institutions overall, but not how it affects a specific bank or client company, for example. Confirm specifics ahead of time.