Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Critical Mention

AUGUST 7, 2020

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. As exciting as this is for me personally, I am even more excited to be leading an incredible team of technology professionals into a new era at Critical Mention.”.

Technology 125

Technology Television Analytics Radio 125

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

PRSay

DECEMBER 7, 2023

Greentarget, the strategic communications firm where I work as director of media relations, recently surveyed 100 journalism students and new professionals in the field. Public relations professionals should make sure their teams and clients are prepared to face tough questions during a crisis.

Journalism 188

Journalism Real Estate Survey Report 188

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. Three question areas in particular – about goals, issues and technology – stood out to me. 3) PR Technology is about Customer Experience.

Technology 128

Technology Study Communications Survey 128

Bianchi Biz Blog

DECEMBER 2, 2021

The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments.

Automotive 68

Automotive Technology Engineering Trade Shows 68

Cision

SEPTEMBER 23, 2016

Gabriel has spent over 30 years as a professional in the communications field, writing about business and education technologies as a journalist and marketing communications consultant. I love getting news releases related to business technology solutions – but I do not cover consumer tech. What will catch your attention?

Technology 120

Technology Pitching Insurance Insurance 120

Onclusive

AUGUST 24, 2020

In the world of PR and Communications, our heroes are typically Chief Communications Officers, PR agency chiefs, masterful account executives who continually craft the right stories, and media relations experts who consistently garner great coverage. Rarely is that distinction conferred upon a technologist.

Analytics 347

Analytics Engineering System Software 347

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. Measurement templates.

Reddit 176

Reddit Software B2B Technology 176

PRSay

DECEMBER 18, 2019

Reprimands against the team and the NBA at large poured in from the Chinese Basketball Association, the Chinese consulate in Houston, Chinese Central Television — and most notably, from Tencent Holdings, a Chinese internet and technology giant and the NBA’s largest digital partner outside the United States. Tip 1: Live your values.

Corporate 100

Corporate Crisis Management Crisis Government 100

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. Attendees can learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Dates: September 15-17, 2019. Location: Boston, Massachusetts. PRWeek Awards. Date: March 21, 2018.

Conference 256

Conference Content Marketing Marketing Internal 256

Wadds Inc.

JANUARY 26, 2023

If you’ve worked in the public relations industry over the past decade or more you’ve had a front row view of the disruption of the media industry. The future of media relations is not what it seems. Many public relations practitioners start their career working with the media. It continues to be spot on.

Pitching 124

Pitching Media Print Social Media 124

5W PR

AUGUST 14, 2023

Misconceptions about career opportunities in public relations can lead to misunderstandings about the work and required skills. Public relations focuses on media relations and party planning Public relations is often misunderstood as just event planning and media interaction.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

Barokas

MAY 8, 2017

Today, we are proud to launch our official Barokas PR Corporate Social Responsibility program outlining our commitment and offerings as a company. This theme of community bubbled up to the top of the list – beyond our relationships with the technology community, we are passionate about being a conscientious steward of the places we call home.

Corporate 60

Corporate Employee Community Banking 60

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

ImPRessions - Crenshaw Communications

APRIL 27, 2021

InfoWorld is published for IT leaders who hope to bring their companies a competitive edge through understanding emerging technologies and advances. It focuses on personal computing in enterprise and offers reliable product information to corporate volume buyers who are purchasing for client-server environments. . ThreatPost.

Enterprise 296

Enterprise Trends Journalism Resources 296

ImPRessions - Crenshaw Communications

FEBRUARY 7, 2023

Beyond the media relations role, an objective view of the organization will help identify vulnerabilities, opportunities, and new strategies to build a leadership positioning. PR pros know what will be interesting to the press, what poses a risk, and how to spot and shape a story.

Leadership 182

Leadership Reputation Internal International 182

Doctor Spin

FEBRUARY 22, 2024

Building trust and credibility is another crucial objective of public relations. In an era where consumers are increasingly sceptical of advertising and corporate speak, PR offers a more authentic and credible way to communicate with the public. Coach and prepare corporate spokespeople. Source: Public Relations Review 3 Turk, J.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Onclusive

FEBRUARY 2, 2022

Using data and technology can help you make pitching even more targeted and precise. Uploading and distributing news releases is so easy and l love the fact it automatically uploads the release to your website without you having to do this separately.” ~ Mark Hannan, Director of Corporate Communications, Scottish Ambulance Service.

Pitching 195

Pitching Data Technology Storytelling 195

ImPRessions - Crenshaw Communications

JUNE 12, 2018

Lee was a leader in media relations. Ivy Ledbetter Lee (1877-1934) is credited with refining the art of media relations, but his most celebrated engagement was a train wreck – literally. As head of corporate communications for oil behemoth Mobil, Schmertz was the most powerful man in PR in the 1970s.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention.

Automotive 91

Automotive Interviews Technology Mobile 91

Critical Mention

MAY 25, 2022

Commenting on today’s acquisition, CEO at Onclusive, Manuel Moerbach said: “We are delighted to bring on board Critical Mention at this exciting point in our journey, integrating their technology and expertise into our business. Onclusive is owned by technology investor Symphony Technology Group (STG).

Technology 78

Technology Financial Corporate Reputation 78

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Onclusive

DECEMBER 17, 2018

The next new AirPR solution to be released will be Author Intelligence , a media relations tool that provides insights around the journalists and bloggers who can have the biggest impact on a business. Andy Cunningham , Board of Directors at AirPR and former Head of Corporate Communication at Apple.

Analytics 150

Analytics Data Big Data Technology 150

Sword and the Script

DECEMBER 29, 2020

Several posts on PR technology made the top 10 posts on Sword and the Script as measured by reader clicks. The tech briefings, where I provide a close look at a PR technology tool, really seemed to resonate. Notified is a Swedish startup acquired by Intrado (formerly West Corporation) in 2019.

SEO 101

SEO Software Resources Newspapers 101

Onclusive

FEBRUARY 28, 2022

Communications teams that have clear objectives tying into business goals and that use consistent metrics to assess their progress against those objectives not only have stronger results, but are also able to contribute to corporate strategy at the highest level. The post PR Measurement Best Practices appeared first on Onclusive.

Measurement 368

Measurement Guidelines Data Education 368

Onclusive

JUNE 23, 2022

This has certainly helped us stay funded and keep the right conversations going across our entire organization.” ~ Lona Therrien, Sr Director, Global Corporate Communications, Mimecast. Aligning objectives with the customer journey.

Strategy 195

Strategy Marketing Measurement eBook 195

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. The media relations struggle. Communications technology. Blog: The Top PR Challenges and Tips for Overcoming Them.

Survey 120

Survey Communications Ethics Measurement 120

Sword and the Script

JANUARY 3, 2023

PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.

Interviews 99

Interviews Publicity Technology Social Media 99

Axia PR

DECEMBER 13, 2022

Forbes caters to business management professionals and those aspiring to a position of corporate leadership. The magazine covers successful companies, individuals, industries, marketing, law, taxes, technology, computers, communications, investments, and management performance.

Pitching 62

Pitching Leadership Media Corporate 62

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 59

Radio Pinterest Television Government 59

OnePitch

OCTOBER 20, 2022

On this month’s profile, we are talking with Jennifer Reinhard , Vice President/Media Group Manager in Ketchum ’s Earned Media Specialty Group (EMSG). She has experience in corporate reputation management and crafting earned media stories. The technology in this story was a design application. Short and sweet.

Media 96

Media Sports Agriculture Pitching 96

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

The Proactive Report

MAY 27, 2018

And there’s concern about the industry’s ability to attract the right talent, adapt to new technologies and increase the level of investment required to capitalize on these growth opportunities. Both agency and corporate executives agree that this is the greatest challenge preventing them from achieving their future goals.

Industry 113

Industry Measurement SEO Corporate 113

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Corporate communications teams. Large corporations and businesses typically have dedicated communications departments that offer entry-level PR roles. Media outlets.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Sword and the Script

MARCH 7, 2023

This month’s PR technology summary includes: Cision partners with video ad network Captivate; Q4 enhances investor relations CRM software; Updates from Notified, and Earnings from Meltwater and Q4; PR tech people on the move and more. Isentia “appointed Rainer Rhedey as chief technology officer,” Mumbrella reported. “In

Software 126

Software Analytics Technology Video 126

Bianchi Biz Blog

MARCH 31, 2022

So, is success in B2B PR and media relations all about RELATIONSHIPS? Jim is president at Bianchi PR with 40+ years of B2B PR experience in corporate and agency settings across multiple industries. You might also be interested in: Meet the Media: Justine Murphy, Senior Editor at Laser Focus World. And it grew from there.

Automotive 77

Automotive B2B Pitching Agency 77