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New Study Reveals Impact of Cyberattacks on Consumer Confidence, Corporate Reputation

Reputation Us

October 7, 2019 — ReputationUs (RepUs) and DHM Research released results from a first-of-its-kind study during Cybersecurity Awareness Month (October) that examines the effects of cyberattacks on corporate reputation and consumer confidence. financial, medical). 54% Hacker 46% Corporation – Who’s to blame if a company is hacked.

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Why Most Boycotts Fail But Others Win

ImPRessions - Crenshaw Communications

Well-organized corporate activism, like the 2017 campaign to pull sports and business events from North Carolina in the wake of its “bathroom bill,” can be very powerful. So, the behavior of their corporate owner can seem hypocritical and flabby in the eyes of members. Average enrollment dropped a whopping 12.8

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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. This latest move may make financial sense, but it’s the second serious crisis communications distraction for the company in Europe. based customers were impacted.

Reddit 178
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Goya And The Art Of The Brand Boycott

ImPRessions - Crenshaw Communications

A study by Mary Hunter-Dowell and Brayden King shows that a successful boycott isn’t really about lost sales or financial pressure. 1 predictor of what makes a boycott effective is how much media attention it creates, not how many people sign onto a petition or how many consumers it mobilizes,” notes King.

Brand 297
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Five Key Insights from the Top Automotive Suppliers’ ESG Reports

Bianchi Biz Blog

As mentioned in our recent Three Reasons ESG Communications Are Crucial for Automotive & Vehicle Technology Suppliers blog, ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. TCFD (Task Force on Climate-related Financial Disclosures): 18%.

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PR and social media set for continued growth

Stuart Bruce

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

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Unlocking the strategic potential of internal communications

Wadds Inc.

we recently published a report and a decision-making framework addressing this area as part of a research project funded by NewsWhip based on interviews with senior corporate communications practitioners. Sarah Waddington CBE and I have sought to address this through our Socially Mobile Community Interest Company. At Wadds Inc.