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A brief guide to short-form video for brands

NewsWhip

“For you” pages and “suggested posts” dominate most media, and in order to effectively adapt to the world of digital publishing, it’s important for brands to take advantage of short videos. The average consumer’s attention span is short. Instead, bite-sized, short-form videos are where brands will see the most engagement.

Video 148
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How a travel agent got on television

PR for Anyone

Learn more by watching my video >> HERE. So we encourage you to visit our wwwusa9 app and our facebook page. So instead of consumers being at home having to be online and listening to the hold music, you will do that for them. The post How a travel agent got on television appeared first on Christina Daves.

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How an Influencer Marketing Agency Can Help with Video Strategy

Konnect Agency

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. Influencer Marketing Agency Breakdown of Video Content Evolution.

Video 98
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Video Content Trends for Media and PR Professionals

Cision

Video used to be optional in communication, but now it’s vital. Cisco forecasts that by 2019, video will make up 80 percent of all consumer Internet traffic, up from 64 percent in 2014. They also forecast that every second, more than 1 million videos will be transmitted across the Internet. .

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State of Social Q4 2016: Facebook Aims For the TV

Shift Communications

How is Facebook faring as the current king of the hill? Facebook’s overall growth remained above 4% quarter-over-quarter in Q4, which is no small feat given its massive size and dominance. Facebook now sports 1.86 billion monthly active users: Facebook’s growth engine was powered by APAC and EU regions this quarter.

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Ofcom report: lockdown Internet usage up but only by 30 minutes

Stephen Waddington

Ofcom released a new report on consumer internet usage last week. We’re spending more time video calling, social media and streaming, but then you knew that already. TikTok, which allows users to create and share short dance, lip-sync, comedy and talent videos, reached 12.9 It’s up on September last year but only by 30 minutes.

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How to Improve Your Social Media Targeting

Cision

The ability to target audiences on social is increasingly important considering that networks have grown in size (Facebook now has two billion monthly users ), and fake profiles have become increasingly prevalent (It is estimated that between 9 percent and 15 percent of monthly Twitter users are bots ).