NewsWhip

MARCH 10, 2021

We’ll start with which companies drove the most engagement. . The top articles about plant-based meat alternative companies. This narrative appeared twice in the top ten, with VegNews also writing about Snoop Dogg, albeit with a tenth of the engagement. The most engaged vegan meat alternative brands.

Company 78

Company Marketing Product Launch Viral 78

5W PR

FEBRUARY 22, 2023

Let’s look at some of the best ways to leverage PR to make sure that your next product or idea is a success. What is a Product Launch Strategy? A product launch strategy is a plan that encompasses tactics and methodology for introducing a new product to market.

Strategy 88

Strategy Product Launch Brand Branding 88

Remote PR Jobs

OCTOBER 11, 2022

With every like, comment, and follow digitally monitored, there are seemingly endless ways to track brand awareness and growth on your company social media account. Hashtags may be the most simple trackable metric used to measure success of product launches, campaigns, as well as overall online brand awareness.

Social Media 130

Social Media Media Product Launch LinkedIn 130

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

We write plans that cover several months and in our personal lives we may do the same. But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies. We are planners – This should come as no surprise.

Product Launch 296

Product Launch Training Interviews Software 296

NewsWhip

AUGUST 17, 2023

You don’t have to work at a media monitoring company to know that generative AI is hot these days. Justifiably, it seems everyone is excited about its capabilities—from writing articles to producing videos. In fact, that’s kind of my whole point. The problem is, everyone can do that. And everyone is doing that. Probably not.

Product Launch 78

Product Launch Print Measurement Consumer 78

Beyond PR

JANUARY 9, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . They can also be used as a platform for the largest company announcements. . Product Launch .

Company 68

Company Trade Shows How To Product Launch 68

Bianchi Biz Blog

APRIL 25, 2024

Consider yourself to be a company on the edge of something big? The in-house editor for the MOVE events also writes a press release before the event which includes product launches, demos and announcements from exhibitors which is then sent out to our press list. And we can tailor an opportunity just for you.

Mobile 62

Mobile Transportation Automotive Policies 62

Onclusive

OCTOBER 12, 2021

A strong business case can help your proposal stand out amongst many competing priorities within your company and may be the key to securing your brand’s investment in PR. A business case is a document that outlines the value or benefits your company will gain if you pursue a significant business investment or initiative.

Resources 195

Resources Technology Data Tools 195

PR Fuel

NOVEMBER 11, 2021

The press release may give information about a circumstance event, product launch, or some other happening tied to the company. Writing effective press release headlines and content can help capture the interest of both your audience. The process of writing a business press release itself only takes several hours.

Advertising 105

Advertising Advertising Writing Product Launch 105

PR Fuel

SEPTEMBER 16, 2020

It’s a broad term that refers to all the ways your company interacts with the public and with the news media. The goal of PR is to create a positive image of your company and its leaders through a combination of news coverage and social media outreach. Owned media refers to any channel that you and your company own.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Sword and the Script

JUNE 13, 2023

The company polled 3,132 journalists in 17 countries across North America, Europe and Asia for this year’s report. Companies that do this will get more opportunities – those that don’t won’t – and you might just burn a bridge. Takeaway: Journalists are checking to see what’s hot with readers and writing more of that.

Journalism 126

Journalism Media Relations Report Survey 126

ImPRessions - Crenshaw Communications

FEBRUARY 11, 2016

But these pieces pack more punch when timed strategically within a company’s overall PR efforts. Write the book. Not everyone has the material to write a book, but if you do, publishing a book has never been easier than it is now, especially if you’re open to self-publishing.

Leadership 149

Leadership Product Launch B2B Software 149

PR Fuel

AUGUST 27, 2020

The business equivalent of that brain teaser might be: “If my company launches a new product but no one knows, does it make any money? As the name implies, you’ll use this type of press release to publicize an event that your company is holding or sponsoring. Product Launch Press Release.

Nonprofit 102

Nonprofit Local Writing Examples 102

PR Fuel

MAY 6, 2021

It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your point across to them. Once it’s in the reader’s grasp, it encourages them to go learn more about the company.

Examples 105

Examples Writing Product Launch Crisis Management 105

PR Fuel

MAY 17, 2022

If you want to set your business up for success, you need to learn how to write a press release. Not sure how to write a release? With these tips, you can learn how to write an online press release journalists will want to publish. New product launches. A company rebrand. Updating an old product.

Writing 52

Writing Small Business Product Launch Engineering 52

PR Fuel

DECEMBER 14, 2021

Do you have a product launch or an upcoming newsworthy event on which you want to get media attention? This guide will discuss how to write a press release and how to effectively send one to people who want to learn more about your company. The end goal of a press release is having journalists write about your news.

Product Launch 104

Product Launch Social Media Newspapers Writing 104

Sword and the Script

JUNE 3, 2020

The feature “provides real-time notifications on significant news items on the companies you care about, powered by artificial intelligence,” according to an announcement. Let’s say you’re a software company with dozens of competitors in each of your markets globally. Nielsen reported that 5.8

Product Launch 94

Product Launch Survey Banking Pharmaceuticals 94

ImPRessions - Crenshaw Communications

OCTOBER 15, 2020

Are your company hours of business 9-6? It suggests for every 50 minutes of work, like meetings, pitching or writing, you should take a 10-minute break. These short breaks in your day will help avoid burnout, cut down on distractions, and overall make you more productive. Maintain ‘normal’ hours. Don’t skip Zoom calls.

Wireless 207

Wireless Product Launch Energy Meeting 207

Garrett Public Relations

MARCH 31, 2019

When considering a public relations approach to get your company in the news, you may focus on newsworthy announcements. Initiatives like product launches, customer wins and new hires have traditionally been popular topics for press releases. But what do you do in between the news peaks? What’s a […].

Product Launch 91

Product Launch Publicity Company Content Marketing 91

Contently - Strategy

APRIL 28, 2022

When you have a more comprehensive view of how your editorial calendar can influence different areas of the company, you’ll have a better understanding of how to adjust it whenever you need to. An editorial calendar can help you change that perception by demonstrating how it impacts the company’s strategic direction.

Product Launch 106

Product Launch Measurement Marketing Meeting 106

PR Fuel

JANUARY 24, 2022

You can use the market research data to improve your company’s communication. The data may also inspire you to develop a creative campaign that paints your company in the best light. Use press releases to spread awareness for a product launch or an important business milestone. Find Creative Angles.

Creativity 111

Creativity Data Measurement Product Launch 111

Barokas

JULY 6, 2020

A lot of times if the company or industry fits with our team’s passion and/or if we see a big opportunity for growth, we’ll find a way to customize the retainer and scope, growing with you as your needs expand. How do companies determine if they are ready for a PR agency?”.

Consumer 131

Consumer Product Launch Agency Sports 131

Ethical Voices

SEPTEMBER 18, 2023

You have candidates going on websites or getting materials from a company and they say X, Y, and Z. If I write website copy or I write a press release or a brochure, it’s making sure all the other departments understand it from their perspective. Now the company needs to step in. Now, internal is external.

Ethics 52

Ethics Product Launch Corporate Consumer 52

PR Fuel

JANUARY 24, 2021

There are a lot of online guides that can help you write a press release yourself. It has unique writing conventions when presenting facts. Press release writing services will not only improve your brand’s image. Paying for a press release service may seem to be more expensive than writing the piece yourself.

SEO 76

SEO Writing Engineering Product Launch 76

ImPRessions - Crenshaw Communications

NOVEMBER 27, 2018

As most PR people know, data offers a powerful news hook in a way that even a product launch or partnership often doesn’t. For B2B companies, this presents a massive PR opportunity. To be successful, here are three best practices that B2B tech companies and startups need to keep in mind. Your data only goes so far.

B2B 147

B2B Data Retail Survey 147

B2B PR Sense

JANUARY 5, 2018

When companies try to do their own PR, it often lacks a strategy and falls through the cracks. When companies try to do their own PR, it often falls through the cracks CLICK TO TWEET. PR people don't whisper into the ears of journalists about what to write. Myth #6: PR professionals just write press releases.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. Any team asked to budget an event, product launch, or other initiative is expected to stand by their projections, and it’s smart to estimate “up” to allow for last-minute contingencies.

Media Training 249

Media Training Policies Agency Interviews 249

PR Fuel

JULY 26, 2020

If you’ve ever thought about using press releases , they are a great way to help your company get noticed. If so, keep reading to find five reasons why your company might be able to benefit from the advantages of a press release. One of the top reasons for a press release is to share the news about a big announcement from your company.

SEO 52

SEO Writing Local Product Launch 52

ImPRessions - Crenshaw Communications

JULY 10, 2017

Following this rule shows your desire to keep your contacts informed about a company and industry on their radar, but not in a way that shows blatant disregard for what they cover. Your company newsletter. Developing that nose for company news that has external relevance can be key for gaining an audience with a specific reporter.

Pitching 170

Pitching Media Product Launch Agency 170

Solo PR Pro

JANUARY 18, 2022

It wasn’t until she moved to New York that she made the transition back to PR, working for hospitals and agencies — including Edelman and Manning Selvage & Lee (now known as the MSLGroup) — servicing biotech and pharmaceutical companies. She’s looking at auditions for local choral groups and trying her hand at some fiction writing.

Meeting 107

Meeting Pharmaceuticals Healthcare Pitching 107

PR Fuel

MARCH 14, 2021

Not only will you pique the interest of journalists who may want to write a story on your business, but you’ll also be able to attract the attention of qualified leads. If your press release is distributed by journalists in online publications or they write stories on your behalf, your website will acquire more backlinks.

SEO 52

SEO Engineering Web Trade Shows 52

Sword and the Script

JANUARY 3, 2023

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic. The answers are starting to feel repetitive and formulaic.

Interviews 98

Interviews Publicity Technology Social Media 98

PR 20/20

SEPTEMBER 9, 2022

You have to consider the audience and goal of what you’re writing. In this case, going on and on about the features and benefits of your company’s services is not the most effective way to communicate with visitors. However, if you’re drafting copy for a blog post on a new product launch, there’s an exception to writing longer copy.

Marketing 72

Marketing Case Study Product Launch Examples 72

Presspage

FEBRUARY 10, 2020

Write a snappy email subject line that will grab attention, but stay away from clickbait. Instead of including a full press release, consider writing just a paragraph or two about why this story is right for their publication or website, and then offering an interesting spokesperson for an interview or invite the journalist to your event.

Pitching 78

Pitching Advertising Advertising Product Launch 78

OnePitch

JANUARY 10, 2023

So, it’s not really about trying to write a clever like subject line or like a clever pitch note. “I If you’re going to write a long letter, no one’s going to read it.”. [00:08:36] It’s a little bit like, I often get pitch pieces on companies raising a new round of financing. Rapid Fire Questions.

Pitching 80

Pitching Financial Video Product Launch 80

Bianchi Biz Blog

SEPTEMBER 7, 2021

As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. Companies are made of people, and those people have to decide how their new products will not only help customers, but how they will impact the future. I used the G.I.

Meeting 90

Meeting Transportation Media Journalism 90

OnePitch

APRIL 14, 2022

On a day to day basis, that could consist of anything from assisting my team in developing key account plans (tradeshow activations, product launch plans, etc.), Did a client see a social media post about a new product launch, thus read the full press release and ask for a product demo?

Healthcare 52

Healthcare How To Pitching Product Launch 52