PRSay

AUGUST 24, 2020

The “new norm” is far from normal though, and a new future — a new way of staying in touch with customers or, in the case of nonprofits, with donors — is quickly emerging. For marketers, this new future requires us to rethink how we communicate with customers. By speaking their language, we instill confidence, and they listen.

Communications 156

Communications Nonprofit Consumer Travel 156

PRSay

DECEMBER 10, 2020

Responding to these needs has caused companies and organizations to take a more genuine and empathetic approach to their communications and work styles. This work-from-home revolution has given way to another revolution in corporate and organizational communications: “informal everything.”. Keep calm and communicate on!

Communications 156

Communications Nonprofit Employee Film 156

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Funny thing is — it’s not really a hot new trend.

Trends 77

Trends Marketing Real Estate Public Affairs 77

5W PR

SEPTEMBER 13, 2018

As a top independently-owned agency in the Beauty Communications space, it’s no surprise that the 5W team is obsessed with all things beauty. We spoke with our IBE team to get their takes on the event, the indie beauty landscape and trends within beauty products and beauty marketing. Read on for their insights!

Trends 94

Trends Trade Shows Community Instagram 94

Burrelles Fresh Ideas

AUGUST 2, 2023

Related read: The Power of Great Storytelling and Why it’s Crucial to PR Pros Local relevance and community engagement benefits Broadcast media, particularly local television and radio stations, maintain a strong connection to their communities.

Radio 74

Radio Television Media Local 74

ImPRessions - Crenshaw Communications

MAY 4, 2018

A job in the corporate communications group of a major company, a position at a nonprofit, or a PR post in a marketing or ad agency are the most common. Most importantly, the sector trends and business challenges can help guide your early career steps and inform where you choose to dedicate those early years. Talk to everyone.

How To 189

How To Nonprofit Interviews Privacy 189

Cision

JULY 27, 2016

Monique LeNoir, national director of communications at United Negro College Fund, says that nonprofits need to consider the human element when asking for donations. As such, when I was in high school in Oakland, California, he frequently spoke out about those health issues that disproportionately affect the African-American community.

Nonprofit 120

Nonprofit Local Travel Social Media 120

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. Don’t forget the other large potential job market for utility players: the nonprofit sector. This is true, particularly in small nonprofits. million have less than 5 employees.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Bianchi Biz Blog

MARCH 7, 2022

Can you tell us what types of stories, trends or issues are on your radar now? If you’re interested in what our audience cares about, what kind of topics gets clicks, and also how those things connect to bigger picture trends that we devote features to… this might be something to add to your listen / watch list.

Meeting 81

Meeting Automotive Media Transportation 81

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Keeping up with the news, including industry news, current events, social causes, social media trends and anything related to the work you want to do, is essential for PR job searching and as a regular practice. It’s not just the boss of the firm who should be out in the community to find clients, it’s a team effort.

Agency 88

Agency Energy Crisis Management Industry 88

Karen Freberg

APRIL 20, 2019

This is an industry conference, but it is one that truly brings forth the community and engagement aspect of what it means to be working in social and digital media. We had a chance to brainstorm ideas, talk about the #SMprofs community, and plan for next steps on how we can continue making an impact on the field. This was tremendous!

Conference 46

Conference Education Industry Film 46

PRSay

NOVEMBER 2, 2017

The committee recently hosted a webinar for program faculty to discuss trends in strategic communications and best practices in teaching the course. Faculty talk trends and current events. By the end of the course, the students are creating videos, leading mock news conferences and developing crisis communications plans.

Communications 116

Communications Case Study Training Reputation 116

Critical Mention

DECEMBER 10, 2018

Organizing or partnering with nonprofits for community service programs like a winter coat or toy drives helps build your brand awareness while also giving back. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. This information will dictate how your company moves forward.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Solo PR Pro

AUGUST 2, 2022

“Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. I push myself to stay ahead of trends for my students and it benefits my clients (and vice versa).

Education 107

Education Course Nonprofit Resources 107

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. So, I consulted Google Trends. Here are some interesting posts by or about the PR technology community that stood out to me this month: What’s in your wallet? “PR

Publicity 85

Publicity Survey Enterprise Pitching 85

Beyond PR

APRIL 26, 2016

While you may not have a big check to cut like larger corporations, you can still make an impact in your community by partnering with a local nonprofit or charity organization. Help spread the word about your partnership through press releases, social media, your company newsletter, blog and other communications.

Small Business 40

Small Business Nonprofit Local Community 40

Cision

MAY 12, 2016

I am most excited about continuing to grow our company into new areas, services and verticals amidst a very interesting time to be involved in data-driven communications. There is a lot of talk about the challenges facing the research and polling community, but where others may see challenges I see a ton of opportunity. .

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

wiredPRworks

FEBRUARY 23, 2018

NEXT '18 is the can’t-miss one-day educational conference bringing together over 300 meeting planners, event producers, and design and experience gurus, to learn from the leading authorities in areas from planning techniques and strategies, to the latest in cutting-edge tech trends. It has more than 90 chapters and clubs in 24 countries.

Education 51

Education System Meeting Nonprofit 51

PR 20/20

OCTOBER 9, 2018

This includes all PR, video, audience development, and social and community management that my team handles. When I was with BTC Revolutions, I worked on the Share Our Strength account, an amazing nonprofit. Our editorial team watched for trends and pain points to help populate our blog editorial calendars.

Content Marketing 61

Content Marketing Marketing eBook Nonprofit 61

Beyond PR

JULY 7, 2016

Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. When planning your marketing, don’t overlook your relationships with other businesses in your community. Follow her at @prnsmallbiz for tweets about small business marketing trends. . It’s where the money is, too.

Small Business 74

Small Business Local Marketing Guidelines 74

Sword and the Script

SEPTEMBER 18, 2018

Today, she works for ALM Media , a publisher which grew its roots in trade publications for the legal community, but now owns titles beyond just legal including financial services, insurance, and consulting. 7) How has your nonprofit experience helped you professionally? 31: Nicole Wojno of UserIQ.

Media Relations 68

Media Relations Media Insurance Insurance 68

Karen Freberg

DECEMBER 4, 2017

There always seems to be a new tool, platform, or trend we are seeing here related to the social media field. As I am preparing for two social media classes in the spring, there are some trends that I have to note and adapt my lessons for class, and add on to the readings. One of these new trends is the new Facebook Creator App.

Education 42

Education Facebook Video Social Media 42

Deirdre Breakenridge

OCTOBER 20, 2015

What are the latest tools and trends that I should be bringing my classes and curricula? Since graduate school, a question that has been in my mind is whether or not undergraduate PR education is teaching students the necessary skill- and knowledge-set to succeed in today’s job market. What else should I be doing to help students excel?

Education 150

Education Training Course Social Media 150

Cision

DECEMBER 21, 2015

Facebook Professional Services recently did a soft-launch and the resulting product is currently more akin to Google reviews than to the robust reviewing community of Yelp. For 501(c)(3) nonprofits, Facebook may become the best option for crowdfunding campaigns. Uber/Lyft integration Through Facebook Messenger.

Facebook 48

Facebook Nonprofit Enterprise Google 48

Sword and the Script

JUNE 18, 2019

” 69) “I communicate an accurate message to the appropriate audience in a cost-effective manner for my clients.”. 70) “Tell stories about a nonprofit organization and those it serves.”. 71) “I make sure our communications to employees are clear and that employees know what they need to know or do.”. 115) “Advertising.”.

Employee 147

Employee Print Writing Survey 147

Waxing UnLyrical

APRIL 26, 2018

As a strategy, nowhere is this more important than in the nonprofit sector. Because nonprofits are presented with a unique challenge and opportunity at the same time. Nonprofit Storytelling: The Opportunity. Nonprofits have a purpose. Nonprofit Storytelling: Cutting Through the Clutter. Well, not really.

Nonprofit 67

Nonprofit Storytelling Community Case Study 67

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman. And her rock star tendencies don’t stop there.

Sports 0

Sports Leadership Internal International 0

Ethical Voices

FEBRUARY 20, 2023

I got my start in public relations, interestingly enough, doing political campaigns and community organizing back in South Carolina in 2007. I felt very compelled and impassioned with the work that I was doing in the communities in the South, the hotbed of retail politics. I was in charge of being the liaison to tribal communities.

Ethics 81

Ethics Community Conference System 81

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

DECEMBER 17, 2015

Panera Bread has an initiative called Panera Cares which is a special 501(c)(3) nonprofit community caf é that operates on a pay-what-you-can model. Due to the popularity of the campaign, they have increased that amount to $750K. Pay It Up, Not Forward. There are four locations nationwide.

Brand 120

Brand Branding Nonprofit Storytelling 120

Beyond PR

NOVEMBER 21, 2016

With larger brands such as Nike embracing this trend, it appears pop-up shops are here to stay. Small Business Saturday is a great opportunity for small businesses to foster a sense of community, build relationships with new and existing customers and kick off a successful holiday sales season. Pop-Up Shops.

Small Business 40

Small Business Marketing Local Nonprofit 40

Beyond PR

MARCH 17, 2016

Approach social media as a long-term resource for building customer loyalty, gathering a community around your brand, and then driving eyes to your owned channels. Author Amanda Eldridge is the director of strategic channels at PR Newswire where she educates small business owners and nonprofits on affordable PR & marketing solutions.

Marketing 40

Marketing Small Business Web Nonprofit 40

The Stalwart Blog

APRIL 26, 2020

This show is basically focused on providing a voice to the small business community. In addition to that, I’m helping some retailers who are having to lay off staff and convert a lot of their business online, even more so than they had before and communicating that to the public. Steve Smith: Right.

Crisis 78

Crisis Local Facebook Social Media 78

Contently - Strategy

DECEMBER 28, 2022

The nonprofit OpenAI and its GPT-3 large language model provide the foundation for DALL-E, and as of November 2022, anyone can access it. Midjourney : An “artistic” image generation software with a more chaotic, server-based, and community-driven user experience. Users get 50 “credits” when they sign up.

Creativity 82

Creativity Enterprise Tools Training 82

Cision

MAY 11, 2015

Mercy is a public relations manager at Belle Communications , freelance writer and communications director for the DC chapter of ColorComm. With almost a decade of PR and marketing experience under her belt, Mercy has worked with nonprofit, entertainment and private sector clients. How do they help you innovate?

Reddit 120

Reddit Social Media Comparison Pitching 120

Communications Conversations

MAY 13, 2015

She has a passion for social media and she’s constantly seeking out new trends within the PR world. In addition to prior service as the College Republicans’ public relations director, she’s interned with several campaigns and agencies and volunteers in the Athens community.

Groups 60

Groups Internal International Conference 60