ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

Recently, a client who met with staff in a remote office heard about a first-of-its-kind study being conducted by the local team in collaboration with a nearby university. This led to a story pitch unlike anything the client had done before, ultimately resulting in interest from the major paper in the community.

Publicity 149

Publicity Insurance Insurance Interviews 149

PRSay

NOVEMBER 21, 2022

“Connecting metrics from communications back to business performance continues to be tough, but we’re making progress,” thanks to the tools and technology now available, said Michelle Sing, head of communications and philanthropy for JCPenney, during the Nov. 14 episode of S&T Live. In my mind, the two are integrated,” she said.

Leadership 60

Leadership Conference Retail Storytelling 60

OnePitch

MAY 17, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. . What is Capital B? “…our mission is to cover Black communities across the country.”. [00:02:10] Lauren and Akoto, and our mission is to cover Black communities across the country. What is Capital B?

Pitching 52

Pitching Local Film Report 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.

Agency 88

Agency Energy Crisis Management Industry 88

PR for Anyone

AUGUST 11, 2021

Like you come up with a story idea and send it to your local ABC, NBC, CBS and FOX stations. This week I want to answer a question that I get asked all the time. Should you pitch the exact same story to the same or to different media outlets at the same time? The answer is, “No.” Unless you’re telling them that you’re doing that.

Pitching 223

Pitching Media Television How To 223

Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. With the exit of former editor Steve Mollman, the MaccaPR blog was pleased to interview the new editor-in-chief of. really care about - the monthly.

Interviews 48

Interviews Radio Journalism Newspapers 48

Bianchi Biz Blog

NOVEMBER 14, 2022

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 81

Automotive Engineering System Media 81

Deirdre Breakenridge

AUGUST 26, 2014

For those new to the industry or wrapping up their studies, take advantage of established professionals to help you chart your career course. Online communities like #PRStudChat are a great resource for learning, connecting with peers and hearing about different experiences. And don’t neglect the old fashioned “information interview.”

Industry 316

Industry Travel Fashion Tourism 316

PR for Anyone

AUGUST 4, 2022

And I love to use this analogy of Joe’s Pizza because unless you’re in New York, but anywhere else you think of Joe’s Pizza, New York pizza.

Publicity 130

Publicity YouTube Advertising Advertising 130

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. It made sense that I should be in the nation’s capital to study public affairs and obtain more real-world experience, so I moved to D.C.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. Community champions in Asda stores around the UK submit stories via a mobile phone app.

Storytelling 60

Storytelling Local Community Case Study 60

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. For me, that meant getting my accreditation in public relations, but it doesn’t have to be an intensive year of study. Sometimes it might make sense to use your inexperience in an industry (and of course, willingness to learn through research, interviews, etc.)

How To 104

How To Fashion Banking Industry 104

Communications Conversations

NOVEMBER 16, 2018

New ideas for how I can be an active member of our local digital/comms community. How could I best use my time, in 2019, to be a better member of our local community, drive awareness for my business and drum up new business in the process. Part of that involved thinking about new ideas. It’s a ton of fun.

Case Study 68

Case Study Trends Social Media Study 68

Maxim Behar

APRIL 11, 2024

I studied overseas, and ten years ago, I managed a large American company in Prague. Host: I recently interviewed the entrepreneur Hristo Popov, and we discussed this exact topic – the environment. Friends, community. However, there's always a corner of your mind reserved for Bulgaria. Host: Did you also live in Poland?

Television 59

Television System Interviews Travel 59

PRSay

FEBRUARY 28, 2023

In addition to citing other research studies, I’ve talked to three active journalists who gave their input on various topics. In an interview for this article, Keyris Manzanares, a multimedia reporter at Virginia Public Media, said she often receives email pitches from PR people. Know who you pitch. How is it bringing in new jobs?

Report 170

Report Local Media Pitching 170

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers.

Government 103

Government Education Print Ethics 103

Presspage

SEPTEMBER 5, 2017

Missy Gleason : Our local PRSA had a call for entries. Along with brand journalism, we have a service called HealthDay that provides news coming out in the healthcare world from current clinical studies. It was a very big story here locally for a while. NOTE: This is part 1 of 2 of our interview with OhioHealth.

Healthcare 137

Healthcare Journalism Local System 137

PR Conversations

OCTOBER 11, 2018

Among the many reasons for occupational stress, studies cite a lack of control. Undoubtedly the pressures and volatility of working in PR/communications ( as I discussed recently with Nigel Sarbutts ) contribute towards feelings of losing control and being unhappy at work. Dr. Heather Yaxley. David Sawyer.

Communications 104

Communications Community Measurement Study 104

wiredPRworks

NOVEMBER 11, 2016

What I love are the micro-influencers and the local campaigns.” —@wiredprworks. Influence Pros is the weekly show where professionals learn about case studies and success stories in the fast-growing world of influencer and advocate marketing. And, here's a quick transcript from my interview via the site. Click To Tweet.

How To 63

How To Brand Branding Local 63

Waxing UnLyrical

OCTOBER 26, 2016

In addition to stalking dozens of utilities online, we conducted executive interviews with several social media managers. Of course, geo-targeting helps with events and promotions , but it’s also used for providing customers with hyper-local news, especially when traditional media may not be interested. When do they post? Be prepared.

Interviews 40

Interviews Analytics Social Media Survey 40

Doctor Spin

APRIL 17, 2023

Offer pro bono services to a non-profit organisation in your community. Host a podcast or YouTube series featuring interviews with industry experts. Partner with a local influencer to promote your business on social media. Create a case study on how your business helped a customer or client achieve their goals.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR Conversations

OCTOBER 27, 2023

For example, the Brookhaven National Laboratory , on Long Island in New York, found that community groups disagreed with each other about whether the laboratory should restart a nuclear reactor after it leaked radioactive waste into the ground water. Many of these studies have been published, but the applied ones generally have not.

Reputation 52

Reputation Social Media Internal International 52

Maxim Behar

OCTOBER 15, 2023

The Shumen Theatre was the first theatre in Bulgaria, the Shumen Symphony Orchestra was the first, and the Shumen Community Center was the first in Bulgaria. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

JULY 2, 2018

Our most challenging PR measurement moments: A5 The most challenging PR effort was a health communications campaign for a non-profit with outreach to remote areas. KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. A3 I studied journalism in grad school.

Measurement 40

Measurement Nonprofit Education Social Media 40

PR Conversations

OCTOBER 29, 2015

Regardless, the focus of my position was to ‘professionalise’ the role, which was located within the highways departments of local councils. working with local petrolheads to beef up their events as a platform for getting out the road safety message. At this stage in my career, local government beguiled me to return to it.

Publicity 40

Publicity Local Training Education 40

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. She has even found time to study politics and culture at Kingston University in London. She hopes to combine her experience in human resources and her passion for public relations into a career in internal communications. Logan Moore, @eloganmoore.

Sports 0

Sports Leadership Internal International 0

Ethical Voices

FEBRUARY 20, 2023

I got my start in public relations, interestingly enough, doing political campaigns and community organizing back in South Carolina in 2007. I felt very compelled and impassioned with the work that I was doing in the communities in the South, the hotbed of retail politics. I was in charge of being the liaison to tribal communities.

Ethics 81

Ethics Community Conference System 81

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. Some authors had studied and worked in the UK, North America or Commonwealth countries but many relied on colleagues and translators when writing academic material.

Conference 48

Conference Skype Writing Internal 48

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. Some authors had studied and worked in the UK, North America or Commonwealth countries but many relied on colleagues and translators when writing academic material.

Conference 40

Conference Skype Writing Internal 40

PR Conversations

JULY 8, 2016

The first is the collection of scholarly texts edited by Kevin Moloney: New Directions in Public Relations and Communication Research. Some authors had studied and worked in the UK, North America or Commonwealth countries but many relied on colleagues and translators when writing academic material.

Conference 40

Conference Skype Writing Internal 40

PR for Anyone

JANUARY 5, 2022

If you need a quick refresher on Newsjacking, here’s an interview I did with David Meerman Scott who coined the phrase: How do I know about new laws in my state? Seeing what new laws are being enacted and how they affect your industry is a great way to position yourself as an expert and make yourself newsworthy.

Pitching 130

Pitching Strategy Publicity Media 130

5W PR

JANUARY 31, 2024

Community Relations: Involves engaging with local communities, demonstrating corporate social responsibility, and building positive relationships beyond business interests. PR specialists pitch stories, arrange interviews, and share press releases to secure positive media coverage for the company or its products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Ethical Voices

DECEMBER 12, 2022

Key findings from the 2022 Brands In Motion Study. The two things every ethical communicator must embrace. I’ve spent the last 25 years of my career in corporate communication as an agency owner, and with WE Communications who acquired my business back in 2016. Those things are going to be really important.

Ethics 73

Ethics Brand Branding Internal 73

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Bad Pitch Blog

SEPTEMBER 26, 2006

Local law enforcement has confirmed numerous reports of sightings of this mysterious naked man have been logged in throughout the Summer months. When you do phone follow up, do you ask if they want to interview the winery''s well hung over spokesperson? Until then, study up on a real wine story-- Stormhoek.

Pitching 40

Pitching Retail Print Report 40