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How to Build a Stronger Business Through Community Engagement and Event Marketing

Burrelles Fresh Ideas

When considering how to make a brand stronger, business leaders often look to operational influences. Yet, public relations (PR) and communications efforts have significant potential to bolster a brand. One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing.

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How to Use Threads For B2B PR

ImPRessions - Crenshaw Communications

Thought leadership and brand positioning For PR and communications specialists, Threads offers a unique platform to establish thought leadership and enhance brand positioning. Its focus on real-time conversations and sharing presents an opportunity to showcase industry expertise through engaging content.

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How to present via Zoom

Stephen Waddington

Presenting via a video camera over the internet is an entirely different skill to presenting at a physical event. We’re learning to present online. Lorna Bithell recently asked for insight about presenting online in a community that I run. We’re all learning as we go. Image by TyneSight Photographic. It’s not easy.

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Influencer PR: The Rise of De-Influencers & How to Adapt?

Onclusive

And this is not new… De-influencers of some kind have been present within the social landscape since the evolution of social media, as part of the advocate vs detractor dynamic. The growth of paid influencers has also contributed to celebrity overtaking the idea of a shared, community-based identity.

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How to Build a Community of Customer Advocates

PR 20/20

One of the things I’ve always loved about HubSpot is the community of employees and users. Over the years, I’ve seen this evidenced in their HubSpot User Groups (HUGs) , Partner Days, and online Community , among other ways. So, how do you build a brand of loyal, “ride or die” followers that will advocate for you?

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How to Build a Community of Customer Advocates

PR 20/20

One of the things I’ve always loved about HubSpot is the community of employees and users. Over the years, I’ve seen this evidenced in their HubSpot User Groups (HUGs) , Partner Days, and online Community , among other ways. So, how do you build a brand of loyal, “ride or die” followers that will advocate for you?

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How to Survive this Crisis

The Proactive Report

Now is the time to be more present and add as much value to your customers and followers as you can. If you’re not able to deliver your products or services as usual, then think of how you could build trust and affinity during this time. Create goodwill and a sense of being connected to your community.

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