Shift Communications

DECEMBER 6, 2021

CEOs stepped up in droves to make promises to the BIPOC community that they were heard, understood and welcomed within the company. And don’t limit your communications to internal communications —external audiences will be eager to hear about meaningful momentum as well. Community engagement.

Communications 78

Communications Employee Financial Community 78

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. This isn’t the Communications Only Club. Share it!

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

The Hoffman Agency

JULY 23, 2020

By Samantha Spitz, Intern. From weekly intern cohort meetings to one-on-ones with managers, team members and supervisors, The Hoffman Agency has shown their dedication to developing a sense of community within the agency. Graduating from college has generated a whirlwind of emotions.

Storytelling 68

Storytelling Journalism Internal International 68

Stephen Waddington

APRIL 18, 2020

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers. Please ignore my grumpiness about lockdown motivators.

Media 83

Media Crisis YouTube Television 83

Konnect Agency

APRIL 13, 2022

We take time to get to know your team and your product and help bring both alignments and disagreements within your team to light so that in the end up you end up with a brand that is truly you, one that resonates with and impassions your internal team and your audience. A Strong Modern Branding System Is… Flexible.

Creativity 59

Creativity Agency Brand Branding 59

Marketwired

MARCH 8, 2016

What does a team brainstorm session look like in one of the most-engaged online PR communities today? Which tools their international team relies on for collaboration . Get organized with internal communications tools. Here, Gini and Corina discuss: What defines a successful brainstorm session .

Internal 100

Internal International Exercises Tools 100

Konnect Agency

APRIL 13, 2022

We take time to get to know your team and your product and help bring both alignments and disagreements within your team to light so that in the end up you end up with a brand that is truly you, one that resonates with and impassions your internal team and your audience. A Strong Modern Branding System Is… Flexible.

Creativity 52

Creativity Agency Brand Branding 52

Communications Conversations

DECEMBER 6, 2022

Manage social communities on a daily basis (definitely). Keep in mind, many of these responsibilities are public-facing, so screwing up and making mistakes has bigger consequences than some other similar roles (internal comms, for example). Manage social ad budgets and programs (again, sometimes). I could go on. And pressure is high.

Transportation 74

Transportation Social Media Exercises Energy 74

Stern + Associates

SEPTEMBER 22, 2022

A trade-off mindset between the four domains of life ­– work, family, community and self (mind, body and spirit) – prevents us from leading and performing as effectively as we would like. Going Beyond Work/Life Balance for True Mental Health. But harmony is possible, says renowned Wharton Professor Stew Friedman.

Employee 62

Employee Leadership Exercises Mobile 62

Melissa Agnes

APRIL 11, 2018

They’re also losing the trust of their community, who feel—whether rightfully or not—that they’ve been cheated and misguided all this time. Facebook is now being hounded by congress and presented with class action lawsuits for their lack of effectively managing this issue throughout the years. You can order your copy of Crisis Ready , here.

Crisis 160

Crisis Crisis Management Policies Privacy 160

Prakkypedia

JULY 8, 2014

If you’re a communications professional, you know the value of a documented strategy which outlines your business objectives, your target audiences and your key messages. Don’t forget internal audiences – staff, volunteers and so on). It all addresses the questions: who do you need to communicate to + how?

Corporate 107

Corporate Communications Guidelines Policies 107

Sword and the Script

JULY 24, 2018

That’s a fruitless exercise for all involved, which brings us to the next point. You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community. Content marketing in B2B isn’t a benevolent exercise in goodwill. They wanted the white paper.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Sword and the Script

FEBRUARY 27, 2018

The consulting community seized on this and published white papers, and reports, and diagrams all attempting to visualize the complexity of the buyer’s journey. I’ve observed an increasing number of industry discussions bashing the buyer’s journey as an exercise in uselessness. How B2B Marketing Can Get More out of Trade Shows.

B2B 66

B2B Trade Shows Survey Study 66

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. That’s a great check the box exercise. Are they allowing employees to use it internally in their communications with clients or otherwise?

Ethics 70

Ethics Training Financial Survey 70

Karen Freberg

DECEMBER 16, 2021

You sometimes have to be brave and stand on your two feet and say “Houston, we have a PR community problem.” For example, I did not attend AEJMC for this very reason because for the last few years, instead of being evaluated on merit and the actual work, internal politics came into play. Because of the value that is given.

Handbook 52

Handbook Conference Community Social Media 52

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. International Paper is a 17th time honoree, Aflac has made the list 17 times, and Ecolab has made the list 17 times. That’s a great check the box exercise. Are they allowing employees to use it internally in their communications with clients or otherwise?

Ethics 52

Ethics Training Financial Survey 52

Waxing UnLyrical

JULY 11, 2019

Mix internal images with UGC. As for the UGC (that stands for user-generated content), it should trickle in through social media when you start encouraging people to create it ( after you’ve built a community, of course ). triangles, rounded squares, ovals — you may not have any, but some do).

Company 84

Company Brand Branding How To 84

Burrelles Fresh Ideas

JUNE 20, 2023

I first became aware of him as the founder of Fit Men Cook, his online community that encourages men and women to eat healthy while staying fit with interesting ideas on getting exercise. Sales can skyrocket when they recommend a particular food or beverage brand — either by itself or as part of a recipe.

Brand 40

Brand Branding Local Instagram 40

Melissa Agnes

FEBRUARY 3, 2015

In each type of crisis scenario (which you identified in step 1 above), who are the key stakeholders (both internal and external) that you need to communicate with? Neither are those dated table top exercises that organizations have grown accustom to over the years. This means: Who are your stakeholders? Make a list.

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169

Waxing UnLyrical

MARCH 6, 2013

With International Women’s Day approaching, Oxfam recently embarked on what I think is one of the best-conceived and (so far, at least) executed awareness and activism campaigns: Behind the Brands. I went through the exercise, since I was curious, not just about how the campaign site would work, but about what I would find.

Brand 98

Brand Branding Policies System 98

PR Conversations

OCTOBER 11, 2018

For me this suggests that we should consider how employers, and our trust networks (communities of relations and interdependencies) contribute toward our mental well-being – both positively and negatively. On your first point, community, I couldn’t agree with you more. These may constitute things outside our control.

Communications 104

Communications Community Measurement Study 104

Stephen Waddington

MAY 23, 2018

A crowdsourced exercise by the #AIinPR panel over the past few months has characterised more than 120 tools. Tools were benchmarked against the GBOK framework by an international group of practitioners. The exercise was highly subjective – hence so is the analysis and interpretation of the data. AI tools in PR?

Analysis 60

Analysis Technology Tools Exercises 60

Waxing UnLyrical

SEPTEMBER 16, 2015

However, with each emerging platform and tool that enters the workplace or discussion in the social media community, the shadow of potential dark uses and features arises as well. Go to the International Risk and Crisis Communication Conference ( ICRC ). Here are a few ways to do this: 1. Freberg has presented at several U.S.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Scott Public Relations

JUNE 26, 2020

It’s an exercise in futility. Twitter is beginning to exercise these responsibilities. A person who is libeled can, of course, always seek legal action. However, this is expensive and often far beyond the reach of the average individual. And what if the person who libels them has no assets? The damage is done and cannot be undone.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). Want to Adopt a Measurement Mindset? Focus on Improvement, Not Success.

Education 40

Education Measurement Government Interviews 40

PR 20/20

JULY 6, 2020

From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. It included: Weekly HubSpot product updates posted to our internal wiki. Team members are more confident. Weekly Updates.

Training 72

Training How To Course Software 72

prTini

JULY 12, 2016

For instance, my social media strategist recently wrapped up two big plans for a client and is starting another, making for a few extremely busy weeks—on top of his normal community management duties. A helpful exercise I’ve found in designing your day is mapping out your energy levels. Map Out Your Energy.

Energy 28

Energy Employee Creativity Exercises 28

PR Conversations

MAY 1, 2017

One of the problems for me, though, with this focus is that it is almost entirely on individuals’ ability to adapt and their ‘internal local of control’ Public relations seems to reflect a largely individualistic perspective with little attention on systemic or structural factors and forces.

Crisis 63

Crisis Crisis Management Leadership Training 63

Sword and the Script

DECEMBER 5, 2017

It is a solid book and I overwhelming believe it is worth reading (or listening) and does well by the content marketing community. I’m not completely knocking the idea wholesale – rather I think it’s something marketers should consider carefully internally before bringing it up with a broader set of stakeholders.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

Stephen Waddington

OCTOBER 4, 2019

A risk assessment should also form part of a no deal planning exercise focused on four areas: contingency, supply chain, on-shoring or offshoring and implementation. It’s great to see the CIPR and PRCA cooperating on an issue that promotes the role of public relations to the business community and broader public.

Enterprise 19

Enterprise Local Exercises Government 19

Practical Law Construction

DECEMBER 8, 2020

One of the advantages of waiting a couple of weeks before writing this blog is that I can read those posts and the thoughts of their esteemed authors, and overall my impression is that there is some disappointment among the international arbitration community that the Supreme Court has not gone far enough.

Construction 52

Construction Insurance Insurance Privacy 52

Prohibition

JANUARY 7, 2022

Email, social media, and other forms of communication can all be used to reach your target audience. Create a narrative that shows the organisation is operating in the best interest of the community. The plan should also include internal and external stakeholders. Post-crisis analysis.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 13, 2021

A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community. External and internal threats. That way you can manage risks and prevent possible losses. Personnel crisis. The most common types of risks include: Legal problems.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Deirdre Breakenridge

APRIL 29, 2019

For many, media relations is just an exercise in exporting a spreadsheet of contacts and hitting the send button. This is PR at its finest – relations with a public community. In other words, well-executed content marketing helps you develop an additional platform to communicate with reporters. 2) Truly study the media.

Survey 377

Survey Media Relations Media Ethics 377

The Hoffman Agency

MARCH 6, 2024

As the world approaches another International Women’s Day, we reflect on this year’s theme — #InspireInclusion — and whether it stands up to scrutiny. It becomes a tick-box exercise. A prime example would be the importance of supporting women from BIPOC communities in the U.S. Have you ever watched the film Miss Congeniality ?

Handbook 36

Handbook Trade Shows Employee Local 36

PRSay

JUNE 11, 2021

Here, the team collectively answered questions about their strategic internal and external outreach, which reached and engaged new audiences during the tragedy of a global pandemic and helped the Bloomberg School retain its No. 1 ranking in the latest U.S.

Publicity 157

Publicity Social Media Report Fashion 157

Practical Law Construction

JANUARY 11, 2021

This post is the first part of a series covering issues that frequently arise in international arbitration, each with a specific regional focus. However, the UAE Arbitration Law does not apply to the Dubai International Financial Centre (DIFC), which continues to be subject to its own arbitration laws pursuant to Federal Law No.

Construction 52

Construction Internal International Financial 52