Community Management: Quit Herding Cats

Cision

If media relations is an arm of public relations, community management is another. A community grows your reach and influence. If those people like you and what you have to say, the community and loyalty grows. But how do you manage that community?

A Community Manager’s Toolbox

Shift Communications

Being a community manager may sound like a cool, trendy job filled with fun and creativity. Whether you’re managing a community of thousands or one of 100, you are the eyes and the ears of the company on platforms like Twitter and Facebook.

16 stellar blogs and websites to fuel internal communication success

PR Daily

FREE REPORT: Benchmark your internal comms efforts against your peers ]. Backstitch’s writers cover a broad range of internal comms-focused topics, including legal tips and specific how-tos that might make your job easier. Institute of Internal Communication.

How to speak to the LGBTQ community

PR Daily

Before, traditional PR had virtually no place in the marketing mix to reach gay and lesbian consumers (as other facets of the community - the “BTQA” - were yet to be recognized) for fear of backlash or alienating a mainstream audience.

Why Internal Communications Should Be Part of Your Marketing Strategy

PRSay

By including internal employee communications as a significant component of marketing and branding efforts, and putting a dedicated team behind it, companies transform employees into brand advocates — employees who truly believe in the organization and can speak accurately on behalf of the brand.

Community for Career Development: A Look Inside One NAVUG Community Member’s Journey

Presspage

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. I joined two communities while at home.

Guide for International Students: How to Use Media for Studying Abroad

PR Expanded

Having the intention to move abroad is only the beginning for international students. I want to introduce five steps for an international student to go studying abroad from my perspective: Step 1: Get inspired to go abroad.

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‘The whole person’: Internal publication tells employee stories

PR Daily

Though digital communication has finished off some internal magazines, others have found new life, as organizations move from stodgy corporate promotions to people pieces. The post ‘The whole person’: Internal publication tells employee stories appeared first on PR Daily.

The #PRStudChat Community Joins Together for “Ethics – The Heart of Leadership” Twitter Discussion on September 13th

PR Expanded

Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.” Some of the situations we will discuss include scenarios with internal business relations and client communication.

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Bring your internal communication to life with this Office 365 tool

PR Daily

This powerful tool can boost collaboration and ignite internal conversation—but it does you little good if it goes untouched. Discover your internal Yammer ambassadors and inspire them to get others on board. Generate buzz about—and increase engagement within—your communities.

Wayfair donates to Red Cross amid internal protest over detention camps

PR Daily

The post Wayfair donates to Red Cross amid internal protest over detention camps appeared first on PR Daily. Branding Crisis Communications Employee Engagement Internal Communications Media Relations PR Social Media Wayfair

Join the #PRStudChat Community for a State of Healthcare Communications Twitter Chat on February 17th

PR Expanded

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. Dana Lewis created and moderates #hcsm, the international healthcare & social media community on Twitter that meets Sunday nights at 8pm CT.

Behind-The-Scenes: The Life of a Summer Intern

PR Expanded

With the new school year fast approaching, interns are beginning to reflect on their experiences this summer. As a summer intern at Atlantic Health, I have gained a great deal of knowledge that I believe will be useful to me at college, and ultimately, throughout life.

Monday Roundup: Internal Communications

Waxing UnLyrical

It’s impossible to communicate your brand’s value and mission to the general public without first communicating it well internally. So how can you gain cohesiveness in your organization through internal communications? The case for internal communications.

3 Ways to Expand Your Reach Within the Hispanic Community

Cision

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole.

What Does A Community Manager Do? +Bonus: The CM Toolbox

Doctor Spin

I like to think of the community manager as a classical conductor, dedicated to showing the online community (the orchestra) how to get in sync, never through force or coercion, but by using the magical powers of suggestion alone. But what exactly is the role of a community manager?

Health news site targets community, but draws employees

PR Daily

Brand journalism is often billed as a way for organizations to reach the community and news outlets through newspaper-style content. Rather than writing up a press release that might never get picked up, organizations can produce stories that reach audiences internally and externally.

Tips For Being A Kick-@$$ PR Intern

Shift Communications

Competition exists in every industry but don’t fixate on what other interns or candidates are doing. Strive to perform above the status quo and you will always differentiate yourself from the pack – internally and externally.

8 worst practices in international PR

PR Daily

A quarter-century later, more is at stake and international terrains are even harder to traverse. That makes sense, but when corporate HQ exercises strict control and approval over every overseas action, bureaucracy handicaps the international PR effort. Conducting international PR long distance. Companies should work to become an asset to the community and the local economy. As more and more companies’ communications go global, more and more pitfalls emerge.

Applauding the community at the Fringe

PR Conversations

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. The social Fringe community.

Five Observations Gained from Starting an Online Community

Waxing UnLyrical

In October of last year, I launched an online community called Agree, Disagree, or Qualify. Building an online community doesn’t happen overnight. Discussion builds communities. The community builds upon itself by testing claims and commenting on those claims. The more discourse that takes place, the more others engage and the larger the community becomes. Communities co-create their own culture. Photo: Provided by ADQ Community.

10 Takeaways From PRSA’s 2018 International Conference

PRSay

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. When you take one community that loves one brand and another community that loves another brand, and create unique experiences that both communities can celebrate, that’s the holy grail.” — Jonathan Mildenhall , CEO, TwentyFirstCenturyBrand. Thought Leadership PRSA International Conference

Chats with Chip: Ryan Williams on Internal Communications and Measurement

Media Bullseye

The most recent episode of Chats with Chip featured a conversation about internal communications and measurement with Ryan Williams , a partner with Tekara Effectiveness. Despite the positives of internal communications strategies, Ryan recognizes the difficulties.

Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Twitter Facebook Google+ LinkedIn Monday Roundup: PRSA 2015 International Conference.

5 ways internal content can boost your brand

PR Daily

In the race to continually spit out content that consumers are interested in, brand managers can—and often do—make use of effective internal communication efforts to enhance external content marketing and PR campaigns.

Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. Around the Web international womens day IWD

Bringing Open Community To Public Relations

Waxing UnLyrical

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. Why did you write Open Community ? So, what is “Open Community&# ?

The International: Taking Social Media Overseas

Waxing UnLyrical

As you might imagine, this is a highly attractive option for international students. Specifically, I’m the community manager for @WashULaw , an online Master of Law program in U.S. Not only am I trying to reach an international audience, but a very specific niche one.

Monday Roundup: International Women’s Day

Waxing UnLyrical

Yesterday was International Women’s Day ( marked for the first time in 1911 , and for the first time on March 8 in 1914… the more you know …). Six marketing lessons for International Women’s Day. International Women’s Day: This Is What It Really Means To Act #LikeAGirl. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. Twitter Facebook Google+ LinkedIn Monday Roundup: International Women’s Day.

7 crucial factors in preparing for that internal speech

PR Daily

Research internal audiences—not just external. Most executives are mindful of the need to research an external audience, but it's important to prepare for internal audiences as well, says Bill Corbett Jr. Say, "One thousand people in this community do not have clean tap water.

#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. measurePR community member, Sarah Parker chimed in: Q2: Have a benchmark. To engage/motivate your internal community, you need to understand the ‘state of the union.’

Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. Around the Web international womens day IWD

The Benefits of Mentoring an Intern

Solo PR Pro

Poor grammar aside – and keeping in mind no one in our scenario is a dog – I find a lot of parallels between this sentiment and the experience of mentoring a talented intern. An intern brings new energy, ideas and a fresh perspective to your practice – I like to say they keep me young!

5 Ways to Staff Your Community Management

prTini

As your online community expands, how can your brand balance continuously improving content creativity and performance while providing a high-touch, personalized experience for the community? It’s not as black-and-white as hiring a community manager or outsourcing to an agency.

8 ways to make internal video a hit

PR Daily

Recently, Intel produced an inspirational video for 500 of its top leaders internally, says Sabrina Stoffregen, global communication manager for the 5 ,000 -person sales and marketing employees at Intel. Communicators also draw questions from SAS’s internal platform, The Hub.

International PR thought leader videos from the Davos World Communication Forum

Stuart Bruce

Roman Vassilenko, Chairman of the Committee for International Information at the Kazakhstan Ministry of Foreign Affairs. Flavio Oliveira, community manager, Brazil and Netherlands. Photo by Olga Bereslavskaya.

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Three things to consider when your U.S. company is looking to expand internationally

PR in High Definition

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. company is looking to expand internationally appeared first on Firefly Communications.

Three things to consider when your U.S. company is looking to expand internationally

PR in High Definition

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. company is looking to expand internationally appeared first on Firefly Communications.

PR career rule No. 1: Thou shalt not do internal communications

PR Daily

Having worked on both sides, I've never understood the wall between internal and external communicators. He said he wasn't interested in internal communications because he wouldn't know how to measure it. What could possibly equal that in internal?

A Pre-International Women’s Day Tribute to my Mother

Waxing UnLyrical

Then save it as a JPG and send it to her, via email, post to her Facebook Wall, whatever; Send an International Women’s Day eCard to a woman who’s making a difference. A Pre-International Women’s Day Tribute to my Mother. Today’s Leap Day.