Sword and the Script

MARCH 21, 2023

The banking community has some unique dynamics… Scar tissue. We live in a world with plenty of corporate fakes: fake press releases , fake web traffic and even fake job postings. And while reasonable people can disagree about the cause, there’s no debating the effect: Depositors lost faith. They lost confidence.

Banking 81

Banking Financial B2B Web 81

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. Progress is slow.

Government 103

Government Education Print Ethics 103

Sword and the Script

AUGUST 1, 2022

Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. Article: 80% of PR Pros Say Communication Gained Value in 2020 (PR News). Blog: Code of PR Ethics?

Survey 130

Survey Communications Measurement Internal 130

Reputation Specialist Michael Toebe

FEBRUARY 20, 2022

I do not and will not tolerate racial bias or discrimination in any form,” he wrote in a letter on the county’s prosecutor’s web page, adding, “People that know me fully understand those are not my views. Haskell, a two-term prosecutor, he has distanced himself from his wife by saying that her views are not his views. “I

Reputation 52

Reputation Ethics Newspapers Financial 52

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 98

Financial Conference Agency Resources 98

Cision

SEPTEMBER 10, 2015

Content optimization for the mobile and semantic web. Underneath that, however, is the quieter and even bigger shift towards the semantic web. Sometimes people enter a web search to see a variety of results from deliberate sources, but other times, they’re just looking for an authoritative answer to a question.

Trends 120

Trends Mobile Web System 120

Sword and the Script

MAY 14, 2019

This is an effort to illustrate some of the interesting innovations occurring within the PR vendor community – and provide an agnostic source of information on tools and technologies I believe PR professionals should have on their radar. 7) User reviews and community comments. Is that relationship building?

Case Study 117

Case Study Software Data Web 117

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 52

Financial Conference Agency Resources 52

Waxing UnLyrical

JUNE 30, 2014

This week’s roundup features seven posts from around the web that focus on support. Why: Can you ethically gain support for a client’s cause via social media? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. We All Need a Team. Who’s on Yours?

Small Business 80

Small Business System Social Media Ethics 80

PR Conversations

OCTOBER 27, 2023

I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations. Page conference three weeks ago, a panel on the new media suggested that Google should be the home page for an organization rather than its own web page.

Reputation 52

Reputation Social Media Internal International 52

Stephen Waddington

MAY 23, 2018

Regardless of the tasks and skills that can be automated or benefit from AI, human intervention, editing, sensitivity, emotional intelligence, applying good judgement and ethics will always be needed. In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data.

Analysis 60

Analysis Technology Tools Exercises 60

Where the Fishermen Ain't

JUNE 13, 2014

PR Leaders Today Affirm a Commitment to Abide by and Evangelize Wikipedia Community Norms. In short, I believe that public relations people who engage in ethical practice have a lot to contribute to the great public resource that is Wikipedia. It Takes Title and Authority Out of Your Communications Toolbox.

Wikipedia 44

Wikipedia Agency Ethics Reddit 44

Waxing UnLyrical

FEBRUARY 9, 2015

What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

Social Media 40

Social Media Media Community Web 40

Sword and the Script

JANUARY 12, 2021

You’ll see the link redirects, which tells the Google crawler not to follow the link as it indexes the web. The context of the release matters, because depending on the subject matter, a retraction could well be the ethical choice regardless of any embarrassment.

Financial 89

Financial Video Survey Google 89

wiredPRworks

JUNE 8, 2016

You can grow your business by integrating LinkedIn into sales, customer service or marketing efforts for immediate and long-term impact throughout your business and community. MDRT members demonstrate exceptional professional knowledge, strict ethical conduct and outstanding client service. About MDRT via MDRT.org.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Maxim Behar

OCTOBER 15, 2023

The Shumen Theatre was the first theatre in Bulgaria, the Shumen Symphony Orchestra was the first, and the Shumen Community Center was the first in Bulgaria. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

NOVEMBER 9, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. What do you hope to learn at the PRSA 2015 International Conference? Please share in the comments below… and come say “hi” if you’re here! Based in the Washington, D.C.,

Conference 40

Conference Internal International Leadership 40

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 189

Marketing Content Marketing Data Social Media 189

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? This approach isn’t just good ethics; it’s good business. Personalize communications to make customers feel valued. Create community-focused events or initiatives.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Humanity over tech “Every B2B tech company has been chasing the clicks of performance marketing since the web went mainstream about 20 years ago. It’s like trying to lay down pipe before you even dug a ditch.

Writing 192

Writing Communications Marketing B2B 192

Cision

OCTOBER 14, 2015

Many of these sites have active communities of commenters, creating another opportunity to engage. Tim Berners-Lee, who invented the World Wide Web, declared “ data-driven journalism is the future.” More data journalism. Want more insights on the effect of social media on journalism?

Journalism 120

Journalism Trends Local Print 120

Communications Conversations

OCTOBER 29, 2014

Those that poo-poo print newspapers claim they can get their news elsewhere on the web. People with ethics. People who (hopefully) care about the community they live in. But, by and large, I trust them to do the job they are tasked with–to deliver the news and inform the community around them.

Newspapers 152

Newspapers Print Local Instagram 152

Buzzstream

FEBRUARY 9, 2024

White hat link building is building links ethically and adhering to Google’s Link Spam policies. Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google.

Google 71

Google Infographics Pitching Resources 71

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. We can understand how Facebook and Twitter conversations can represent different parts of the community. The first and foremost for me is ethics and governance.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

NOVEMBER 21, 2018

To prosper long term, every company must not only deliver financial performance, but also benefit all their stakeholders, including shareholders, employees, customers and communities in which they operate. Spaceship Media is a US start-up that seeks to support dialogue between polarised groups through community management.

Publicity 120

Publicity Analysis Measurement Tools 120

PR Conversations

FEBRUARY 5, 2015

An expert in government communications can add something to the conversation about science communications. A science communicator can open your eyes to a new set of challenges you never thought about in your corporate communications role. She describes herself as a “PhD biologist with a twist.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

An expert in government communications can add something to the conversation about science communications. A science communicator can open your eyes to a new set of challenges you never thought about in your corporate communications role. She describes herself as a “PhD biologist with a twist.

Communications 40

Communications Conference Government Policies 40

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards. We’ve used some of the noisiest conversations in our community of practice as our guide.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 91

Social Media Marketing Media Creativity 91

Stephen Waddington

DECEMBER 5, 2018

The value proposition of a media brands lies its ability to inform and engage a community in a conversation. Practitioners have a responsibility to work to ethical standards. What’s more, familiarity has bred contempt from journalists who regularly criticise this form of communication as spam. Press release! What’s in the news?

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Main Topics Quick Links What is Mass Communication? Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. 10 Communities as media. Except they don’t.

Publicity 164

Publicity Ethics Data Community 164