Remove Community Remove Creativity Remove Exercises Remove Publicity
article thumbnail

Can You Teach Creativity? The #PRStudChat Community Shares Insights

Deirdre Breakenridge

Organizations need communication professionals who have a raised creative quotient. You have to be more creative and innovative in your approach to connect and engage with audiences today. One question focused on whether creativity is inherent, or if it can be taught. The post Can You Teach Creativity?

article thumbnail

Public relations in 2018

Stephen Waddington

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Public relations: modernisation is a work in progress

Stephen Waddington

A poll of my network for a recent speaking opportunity exposes some interesting attitudes to the public relations profession. The session explored how public relations is changing. Ahead of the event I polled my network to explore the attitude of practitioners to the different challenges that the public relations profession is facing.

Publicity 111
article thumbnail

PRSA PR Pros of the Year Helped Elevate the COVID-19 Work of the Johns Hopkins Bloomberg School of Public Health

PRSay

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. schools of public health.

Publicity 158
article thumbnail

Your audience with the public

Stephen Waddington

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The benefit is a direct and sustained relationship with publics.

article thumbnail

The New PR: The Intersection of Positioning and Content Marketing

Onclusive

At the New PR Conference hosted by AirPR Software in San Francisco, discussion swirled around ‘New PR’ and an evolution of public relations, including PR’s place in the greater marketing mix. The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees.

article thumbnail

How COVID-19 will impact PR practice and skills

Stephen Waddington

In the public sector, communicators have never been busier, as energy is directed to public education and information. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Those insights will lead to better briefs to inform creative and content.

Crisis 151