Burrelles Fresh Ideas

FEBRUARY 27, 2024

This post is part of our monthly roundup series, where we identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4

Sports 85

Sports Television Advertising Advertising 85

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. This transition showcased her adaptability and commitment to excellence in the ever-evolving field of media and communications.

Storytelling 130

Storytelling Airlines Film Energy 130

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. The transcript of this week’s video can be found below and remember there are more of these videos and tips on our YouTube Channel. Subscribe HERE. PR FOR ANYONE.

Tools 130

Tools How To Publicity Interviews 130

Bianchi Biz Blog

FEBRUARY 1, 2024

In this first blog post in the series, Judy Kuramata of Integrate Communications describes the business and communications environment in Tokyo, Japan and offers advice on navigating her home market. Effectively navigating Japan’s communications and PR landscape demands a nuanced approach.

Marketing 106

Marketing Newspapers Print Local 106

Burrelles Fresh Ideas

MARCH 5, 2024

A 2023 Edelman study found that the responsibilities of corporate communications teams are increasing in less traditional areas like digital and social media (72%), monitoring, measurement & analytics (68%), social listening (67%), and audience insights (31%). Product reviews on platforms like YouTube, social media platforms, or blogs.

Media 97

Media Nonprofit Pitching Analytics 97

Cision

JUNE 12, 2017

Radio supplanted print, television eroded radio, and the Internet has changed the foundation of how we consume all forms of media. In the 1970s, the soaps moved mainly from radio to television. With more women in the workforce working 9-5, daytime television audiences dropped in this core demographic. Storytelling is the key.

Advertising 190

Advertising Advertising Radio Television 190

Cision

NOVEMBER 6, 2015

Video used to be optional in communication, but now it’s vital. Whether your organization creates content or partners with existing content creators, these are the trends that are shaping your communication future. Some quick statistics: Millennials turn to YouTube for instructions. Growth in traffic, volume and influence.

Video 120

Video Trends YouTube Television 120

Critical Mention

AUGUST 7, 2020

In recent months, Padhye was also one of the principles responsible for adding thousands of YouTube channels to Critical Mention’s media monitoring capabilities. . Public relations, communications and marketing professionals rely on Critical Mention to track, measure, share and grow their brands across the entire media landscape.

Technology 125

Technology Television Analytics Radio 125

Critical Mention

OCTOBER 25, 2021

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. But, this is a blog about PR, communications and media relations, so enough about the plot summary. Until next time!

Media 162

Media Fashion Television Radio 162

Stephen Waddington

AUGUST 3, 2017

The Ofcom Communication Report 2017 tells the story of changing media consumption and behaviours in the UK. 2 Over the top television. This is followed by WhatsApp and YouTube (both at 42%), Twitter (35%), Instagram (23%) and LinkedIn (21%). Ofcom’s latest report is packed with data and analysis. 3 Box set Britain.

Report 100

Report Communications Analysis Television 100

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. Instead, they are gravitating to Netflix, YouTube, Twitch and Instagram to consume media. Move over newspapers, magazines and television. YouTube and Netflix as well as streaming channels, specifically Twitch and Hulu, are the preferred video platforms.

Television 155

Television Instagram Consumer Newspapers 155

Critical Mention

JANUARY 22, 2020

The additions of Facebook and YouTube as social sources in the Critical Mention platform. “I Critical Mention offers real-time media monitoring, intelligence and analytics for broadcast television, radio, online news and social media. Expanded content coverage across the globe. Record platform uptime. About Critical Mention.

Television 80

Television Radio Analytics YouTube 80

wiredPRworks

MAY 25, 2022

Shawna’s food, wellness, and garden adventures have been featured in many media venues including television news programming, radio broadcasting, and PBS television. Shawna Coronado The Casual Gardener on YouTube. Visit [link] for more info and to subscribe to Shawna’s newsletter. Connect with Shawna. ShawnaCoronado.com.

Television 52

Television YouTube Pinterest Radio 52

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

If you don’t believe that video is the predominant medium for communicating today – check out just these five stats: 82% of Twitter users watch video content on Twitter. YouTube has over a billion users, almost one-third of total internet users. 45% of people watch more than an hour of Facebook or YouTube videos a week.

YouTube 136

YouTube Training Video Survey 136

Flatiron Communications

DECEMBER 14, 2015

One of the bigger questions that emerged from last week’s Business Insider Ignition conference revolved around whether traditional television will endure the same pain as the newspaper industry has. ” “YouTube’s ad revenue is almost as big as CBS’s ad revenue.” ” Tell that to the L.A.

Television 28

Television Newspapers Conference Retail 28

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

At Crenshaw Communications , we work across a broad portfolio of tech clients to develop and execute successful PR campaigns. Some Asian markets, particularly mature ones like China and Singapore, have formal, hierarchical structures and business communication, requiring a long-term commitment to building relationships and alliances.

Mobile 156

Mobile Local Technology Trends 156

Deirdre Breakenridge

JULY 22, 2019

According to MerchDope , in June of 2019, there were approximately 300 hours of video uploaded to YouTube every minute. At the same time, people are still watching network and cable television, Netflix, Hulu, and Amazon Prime. Social Media Workshop in Princeton, NJ. The social media numbers continue to grow.

Social Media 177

Social Media Media Interviews Instagram 177

ImPRessions - Crenshaw Communications

MAY 8, 2017

Beyond generating brand visibility, what do you want your PR coverage to communicate? For example, a hot topic of late in the ad/tech world is the ire of major advertisers placed next to hate speech on YouTube and other sites. The post PR Secrets For Scoring Great Media Coverage appeared first on Crenshaw Communications.

Media 199

Media Interviews YouTube Hotels 199

ImPRessions - Crenshaw Communications

DECEMBER 19, 2018

It revealed a sophisticated influence campaign by Russia’s Internet Research Agency (IRA) that blended paid, earned, owned, and shared content on multiple social platforms, from Twitter and Facebook to YouTube and Instagram. wartime communications. That’s right, it’s the PESO content model, and it’s powerful.

Government 170

Government Facebook Instagram Television 170

Communications Conversations

OCTOBER 25, 2017

It talks about a relatively successful YouTuber named “Jacksepticeye” who is now touring as a result of racking up some 17 million subscribers on his YouTube channel (he’s one of these YouTubers who apparently makes snarky remarks while playing video games–man, the way I wrote that makes me sound REALLY old!).

YouTube 121

YouTube Television Banking Corporate 121

Stephen Waddington

JULY 6, 2020

Nation of content creators Sites and apps such as YouTube, Snapchat, Instagram and TikTok, which allow people to create, upload and share videos online, are enjoying growing popularity. One third (32%) of online adults now spend more time viewing video-sharing services than broadcast television.

Report 130

Report Video Television Trends 130

Critical Mention

MAY 7, 2020

COVID-19 has altered the way we all communicate with one another for the time being. . People have shifted to social media communication on sites like Twitter and Facebook. People have shifted to social media communication on sites like Twitter and Facebook. Priscilla Osorio.

Media 113

Media Radio Television Sports 113

Burrelles Fresh Ideas

OCTOBER 3, 2023

Every time my ten-year-old son saves up enough chore money for a new video game, he spends time on YouTube seeking out other kids’ reviews to make sure he’ll like the game. I have witnessed the power of the kidfluencer firsthand. It goes into effect on July 1, 2024.

Brand 82

Brand Branding Marketing Ethics 82

Cision

JUNE 27, 2016

Using other social media outlets they encouraged supporters to watch the scope, but it was unneccesary: C-SPAN and CNN picked up their Periscope broadcast and televised it (some legislators broadcasted on Facebook Live as well ). With the addition of YouTube Live this will hopefully increase. But awareness is a start. Conclusion.

Case Study 185

Case Study YouTube Mobile Facebook 185

Critical Mention

JUNE 24, 2017

SAN FRANCISCO, June 23, 2017 — Zignal Labs today announced it has integrated Critical Mention’s industry-leading television media data, broadening access to the full media spectrum for media intelligence and insights across the enterprise. Founded in 2002, Critical Mention is headquartered in New York City.

Television 60

Television Enterprise Media Analytics 60

Stephen Waddington

APRIL 18, 2020

If this happened in 2020 it wouldn’t attract a murmur of attention let alone become an international news story and clock up 40 million YouTube views. Joe Wickes, The Body Coach , runs exercise sessions on YouTube each morning for his two million subscribers. Please ignore my grumpiness about lockdown motivators.

Media 83

Media Crisis YouTube Television 83

Stephen Waddington

MAY 10, 2022

The committee, which started its work in March 2021, heard evidence from influencers, talent agencies, marketing, organisations, trade associations, academics, regulators, government ministers and the four major social media platforms, Meta, YouTube, TikTok and Twitter. But, influencer content can have a positive effect on children.

Marketing 78

Marketing Government Sports Advertising 78

Cision

JUNE 6, 2017

When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Not anymore.

Marketing 239

Marketing Television Handbook Web 239

Critical Mention

JULY 15, 2020

Public relations, communications and marketing professionals rely on Critical Mention to track, measure, share and grow their brands across the entire media landscape. Critical Mention offers real-time media monitoring, intelligence, analytics and media contact information for broadcast television, radio, online news and social media.

Media 108

Media Radio Television Engineering 108

Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types. How to do that?

How To 149

How To Social Media B2C Television 149

Critical Mention

DECEMBER 10, 2021

The Critical Mention Earned Media Suite lets users track earned media across leading social networks like Twitter, Facebook, YouTube and now Instagram. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Users can now: Monitor public Instagram Accounts. SCHEDULE A DEMO.

Radio 116

Radio Instagram Analytics Mobile 116

Mindful Marketing

FEBRUARY 7, 2020

Should the Federal Communication Commission (FCC) have thrown a flag for ‘illegal use of the hips’ or ‘unnecessary raunchiness’? The production level was fitting for the biggest television viewing event of the year , which this time drew an astounding 102.1 million people who liked the YouTube video.

YouTube 67

YouTube Apparel Television Film 67

Critical Mention

OCTOBER 29, 2018

The fact that a YouTube video called “Top 10 LeBron James Funny Commercials” exists should tell you something about his history of using humor as a way to build his personal brand. For a variety of reasons, however, James was not universally popular during the first half of his career. Using humor to his advantage.

Sports 117

Sports Film Television Transportation 117

Cision

JUNE 29, 2015

Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube. Still, television remains a strong contender for the source used by most Americans for news; 40 percent compared to 43 percent who gain the majority of their news online and via social media.

Comparison 120

Comparison Television Print Social Media 120

Critical Mention

OCTOBER 29, 2019

Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Effective Communication.

Radio 92

Radio Television Social Media Sports 92

Presspage

MAY 10, 2017

The rise of social media did not only increase the speed of communication, but also altered the way we interact. As a result, a large part of our conversations nowadays are facilitated by technology, initiating a shift from formal written communication to more informal personal communication. Data-driven communication.

Video 109

Video Technology Television Radio 109

Critical Mention

MARCH 16, 2020

million followers on YouTube with multiple videos that have been viewed by billions of people. Liza Koshy rose to fame by capturing a great number of viewers on her Vine and YouTube videos. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Ariana Grande.

Brand 87

Brand Branding Instagram YouTube 87