Cision

JULY 27, 2017

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. New mergers and acquisitions likely mean that your product line will expand, so ensure that your brand messaging is still on target to communicate what your business stands for. When money’s coming in, we’re happy.

Brand 231

Brand Branding Employee Data 231

Beyond PR

OCTOBER 25, 2017

We are excited to announce the latest Cision® Communications Cloud® product release. This enhancement helps current and future customers manage their earned media programs with more control, flexibility and speed. And it’s only getting better. How Will The Latest Release of The Cision Comms Cloud™ Help You? Take a look below! .

Communications 73

Communications Analytics Analysis Data 73

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. I see a few things. A great data divide.

Marketing 196

Marketing Content Marketing Data Social Media 196

Cision

NOVEMBER 17, 2016

But she couldn’t afford to go to college, because she was an undocumented immigrant and thus ineligible for federal financial aid. How do you envision the future of communications and investigative journalism? The technology is changing, as are the ways that readers receive information. Automated customer service.

Journalism 120

Journalism Film Fashion Report 120

Critical Mention

FEBRUARY 22, 2019

Customer service and Chatbots (15%). Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. Content research & creation (15%). Buyer journey optimization (9%). CRM enhancement (11%). None (27%). Jolie Shapiro.

Marketing 118

Marketing Data B2C Big Data 118

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Mobile, data and wearable technology. c) Donald Steel. I see three main drivers.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

MARCH 2, 2021

The first reason is to acquire a new piece of technology. The second reason is to acquire customers. And it’s top of mind this month because the largest PR technology vendor is back to doing acquisitions. It leads this edition of the PR Tech Sum – a monthly roundup of all the news from the PR technology market.

Company 154

Company Tools Technology Software 154

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Bitcoin in particular attracted the kind of media coverage that only enhanced its appeal, even when the coverage was skeptical, thanks to the sheer power of blockchain technology. But blockchain is seen as “having the potential to reshape the global financial system and possibly other industries,” according to Bloomberg.

Airlines 180

Airlines Reputation Journalism Crisis 180

PRSay

JUNE 26, 2016

You may hear about the challenges of technology (yes, they exist) but there are also tremendous benefits. Social media is about people, however, the technology helps to facilitate the great interactions we experience. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

PRSay

NOVEMBER 16, 2016

Dear Member, Change has become the new normal for public relations and communications professionals, and developments continue to emerge. Big data offers insights that enable customization and pose new cyber security and privacy issues. Mobile technology is transforming how businesses communicate.

Privacy 60

Privacy Ethics Mobile Big Data 60

Critical Mention

AUGUST 21, 2018

However, responding with a short, sympathetic reply ensures the customer feels heard and shows your company’s commitment to your customers. Whether it’s a refund, store credit or a discount on their next order, it’s all about turning a dissatisfied customer into a brand advocate. Jolie Shapiro.

Customer Service 61

Customer Service Writing Financial Local 61

Sword and the Script

JUNE 3, 2020

If one primary role of a communicator is to be the conscious of the organization, then this is a good time to voice that consciousness. 1) The PR tech vendors comms pros recommend The 2020 JOTW Communications Survey identified the PR tech vendors most likely to be recommended. Here’s this month’s PR tech sum.

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

Prohibition

JANUARY 7, 2022

Customer incident: If you have experienced an incident where one of your customers was injured by one of your products or services, this could be considered a crisis for your business. Technological breakdowns. Customers and employees alike may be killed or stranded by floodwaters, hurricane winds, or earthquakes.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. The company was rather muted in this earning announcement, stating it would “not be holding a conference call to review third quarter 2019 financial results.” Net income landed at $2.4

Data 90

Data Enterprise Survey Instagram 90

Cision

NOVEMBER 20, 2015

Throughout the week, speakers shared their unique thoughts on creativity, technology and innovation. Each delved into how social intelligence can help you listen to conversations online to benefit your brand’s customer service, marketing, product development, sales and PR initiatives. Measurement.

Media 120

Media Social Media Community Measurement 120

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. The internet is a conversation The internet provides a means for people to connect and communicate with each other, irrespective of location. The global population of the world is 7.7 billion people.

Publicity 79

Publicity Community Pinterest Reputation 79

Beyond PR

JULY 28, 2017

From the vantage point of the C-Suite, we tend to assess our brand’s success based on financials. New mergers and acquisitions likely mean that your product line will expand, so ensure that your brand messaging is still on target to communicate what your business stands for. Nick Bell is the VP of Marketing Communications at Cision.

Employee 80

Employee Journalism Data Technology 80

Critical Mention

JUNE 29, 2018

Takeaway: Tide did a great job combatting the crisis by using Twitter to reply to people having “trouble” with its products, telling them to contact their doctor or local poison center and also providing the company’s customer service number. Critical Mention. Jolie Shapiro.

Crisis 68

Crisis Customer Service Video Financial 68

Stephen Waddington

DECEMBER 30, 2019

Vuelio named this blog the best PR and communications blog in 2019. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The web has overhauled organisational communication and marketing. Happy New Year.

Government 103

Government Education Print Ethics 103

Critical Mention

JULY 20, 2018

A less obvious way is to dig into your customer service records to see how customers have interacted with your sales and support departments in the past. If your audience doesn’t know what you’re talking about, you’ve failed at communicating, which is the hallmark of PR. Critical Mention. Jolie Shapiro.

Writing 63

Writing Content Marketing Tools Customer Service 63

Cision

MAY 21, 2015

A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. 5) Pam Moore.

Social Media 120

Social Media Marketing Pinterest Media 120

Shift Communications

AUGUST 24, 2016

It would seem logical that communicators would rush to embrace data as a strong asset in defining and refining strategy for better outcomes. This mindset ignores more cutting edge analysis such as customer journeys, and even more “traditional” marketing funnel aspects related to PR. However described, PR and Marketing is awash is data.

Data 60

Data Marketing System Google 60

Reputation Us

SEPTEMBER 7, 2016

” If your financial institution is in need to safeguard itself and its reputation from potential issues, we’d welcome your outreach: PR@LTpublicrelations.com. Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Mindful Marketing

JUNE 14, 2019

For instance, they could: buy more bottles of water and store them, follow sound financial practices to improve their credit scores, or assume the risk of purchasing from a new company. However, recent advances in digital technologies have really enabled dynamic pricing to thrive.

Retail 55

Retail Consumer Software Web 55

Mindful Marketing

JANUARY 29, 2023

Such breeches of academic integrity are apparently well-underway, as evidenced by the number of impassioned faculty conversations on the topic and by the creation of countervailing technology designed to detect AI infractions. It's important to be proactive and assertive in your efforts to improve your financial situation.

Ethics 98

Ethics Guidelines Fashion Transportation 98

NewsWhip

JUNE 10, 2021

I don’t know if it even exists anymore, but basically I wrote a lot of user manuals on how to use technologies when people needed that. It comes down to every customer service interaction. You described it as a vertical, but reputational risk can become a financial risk presumably as well. Chris: Yeah.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

MaccaPR

OCTOBER 14, 2015

T he industries that generate the highest demand : Technology, financial services and higher education. Now’s the time for you, as a business professional and a professional communicator, to leverage the power of LinkedIn Pulse. Top topics included hiring , customer service and professional development tips.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48