Onclusive

APRIL 4, 2023

For PR and Communications teams, analyzing audience sentiment towards your CEO can be vital for crisis detection and understanding brand perception. As communications and PR teams, we often act as brand guardians and must fortify the perception of key figures within our organization to maintain credibility.

Reputation 195

Reputation Corporate Brand Branding 195

Critical Mention

NOVEMBER 7, 2019

Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation. EKA is a leader in providing public and private sector experience and assistance when making critical decisions. ” Until next time!

Communications 81

Communications Crisis Communications Media Crisis 81

Maxim Behar

MAY 12, 2021

M3 Communications Group, Inc. The creative projects, with which M3 Communications Group, Inc. First place was presented for the the unique pop-up escape room as part of the European Commission's consumer rights campaign. M3 Communications Group, Inc. M3 Communications Group, Inc. We at M3 Communications Group, Inc.

Groups 52

Groups Communications Public Affairs Internal 52

ImPRessions - Crenshaw Communications

MAY 8, 2017

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245

Publicity Public Affairs Agency Corporate 245

Cision

JUNE 23, 2016

In this interview, Connie discusses how the way audiences consume news is changing, why spending time on message development is important and why a dedicated support network is valuable. A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs.

Public Affairs 227

Public Affairs Local Education Policies 227

NewsWhip

JULY 14, 2020

Darika: MHP + Mischief brings together more than 200 strategic communications professionals with expertise spanning areas from consumer and corporate comms to financial PR, health communications, policy and crisis. We recently had a conversation with a public affairs client.

Data 176

Data Public Affairs Engineering Pharmaceuticals 176

Doctor Spin

FEBRUARY 14, 2024

Public relations vs marketing—what are the differences? Public relations (PR) and marketing are closely related, but few know the differences. Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For us, communications is the world’s most powerful tool for change.

Radio 59

Radio Pinterest Television Government 59

PRSay

JUNE 7, 2023

Just like the general public, the news media and PR/communications pros are seeking to understand more about AI’s practical (and ethical) applications, and its impact on their personal and professional lives. Emerging AI literacy Across the journalistic and PR landscape, 2023 will be a year of emerging AI literacy.

Journalism 155

Journalism Public Affairs Ethics Technology 155

Stuart Bruce

JULY 15, 2014

He might have a point if you simply look at how social media can be used for consumer marketing or customer service. He apparently fails to understand social media’s importance for corporate affairs, corporate reputation, investor relations, human resources, CSR and crisis communications to name but a few.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

Senate – not an unusual pedigree for a Public Affairs VP. A consumer boycott of Campbell’s and its many brands due to a tweet by a “soup Nazi”(as one critic called Johnston), is a recipe for more than heartburn. The post When The Crisis PR Guy Is The Crisis appeared first on Crenshaw Communications.

Crisis 213

Crisis Government Crisis Management Public Affairs 213

Cision

JUNE 13, 2016

So how can you ensure your grassroots communication is making an impact? ET Cision’s Mark Reilly and public affairs campaign strategist Mike Panetta of Beekeeper Group will discuss how to not only reach your audience, but motivate them to take action. Want more great tips on improving your grassroots communication?

Communications 120

Communications Social Media Meeting Public Affairs 120

Critical Mention

FEBRUARY 4, 2020

There are lots of useful public relations and communication news sources one can benefit from across the internet. Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Weber Shandwick.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

PRSay

SEPTEMBER 7, 2021

As online platforms mature, the power a social media influencer wields to drive consumer purchasing rises dramatically. 9, Carpenter moderates a webinar titled “ Ethical Communications in the Military: Eliminating the Say/Do Gap on the Battlefield and Beyond ” at 3 p.m. 9 and Sept. 21 ) and a new Ethics Quiz. .

Ethics 170

Ethics Public Affairs Policies Guidelines 170

5W PR

SEPTEMBER 27, 2019

Public relations specialists are known under different names such as communications specialists and/or media specialists. You can find public relations specialists working in government, nonprofits, as well as small to large companies. Most graduates are hired for entry-level positions.

Publicity 114

Publicity Nonprofit Public Affairs Government 114

Wadds Inc.

AUGUST 14, 2023

A positive outlook and new found resilience underpins the UK and EU marketing communications marketplace, with acquisition opportunities for businesses offering strong propositions and sought-after capabilities. Mark Madsen is the founder of Madsen Advisory, which specialises in mergers and acquisitions of marketing communication agencies.

Agency 52

Agency Sports Public Affairs Creativity 52

Cision

NOVEMBER 19, 2015

The person in front of the camera doesn’t have to be the CEO or a member of the communication team. Live streaming provides the accessibility, transparency and trust equity demanded by today’s consumer because it isn’t scripted. In today’s society, content is quickly consumed and discarded. Identify a company spokesperson. .

Real Estate 120

Real Estate Public Affairs Guidelines Video 120

Reputation Us

NOVEMBER 3, 2019

As online reputation risk intensifies, and malicious actors are jeopardizing reputation via cyberattacks (see ReputationUs survey quantifying the impact of reputation and consumer confidence), we are unquestionably in unprecedented times. Managing your reputation crosses over communications, public affairs and public relations.

Reputation 79

Reputation Public Affairs Survey Financial 79

Cision

SEPTEMBER 22, 2016

Is your brand communication sparking conversations…or falling on deaf ears? In this interview, Peter discusses how brands can better engage audiences, improve their measurement practices and quantify their communication efforts. Quantification of communications results continues to get more sophisticated and more accurate daily.

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. For the original blog, please visit here.

Conference 59

Conference Consumer Social Media Google 59

ImPRessions - Crenshaw Communications

JUNE 30, 2016

Then there’s the fact that the Lions favor splashy international campaigns driven by compelling creative content, which might exclude nearly all but the largest consumer brand campaigns. B2B PR, financial service, public affairs…these categories wouldn’t be likely Lions candidates.

Agency 120

Agency Creativity Advertising Advertising 120

Landis PR

JULY 10, 2023

While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe this is a fight where those of us in the communications industry must remain ever diligent. Second, challenge yourself to consume news from a variety of sources, not just the news outlets that seem to match your opinions.

Journalism 52

Journalism Training Consumer Tools 52

Cision

APRIL 4, 2016

What I want to do with this post is to explore what research has been done that can help content marketers and communication professionals better understand how content goes viral. Specifically, if content doesn’t make an immediate impression with a consumer they are highly unlikely to give it a second thought much less share it.

Viral 120

Viral Journalism Advertising Advertising 120

Stuart Bruce

NOVEMBER 27, 2015

By 2020 African consumers will be spending more than a trillion dollars. PR academics – many African universities offer PR or ‘communication’ courses. Probably the largest market is the internal one – Africans communicating with Africans within their own countries. 80% own mobile phones.

Mobile 60

Mobile Public Affairs Government Local 60

Solo PR Pro

JUNE 8, 2021

She began applying to PR positions, but she found that the folks she interviewed with often had trouble understanding how her educational background translated into public relations. Nicole attended media meet-and-greet shows, traveled to meet with clients and even flew to Las Vegas for CES, the annual consumer electronics trade show.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue.

Leadership 105

Leadership SEO Measurement Reputation 105

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Big consumer brands can rely on big-name celebrities for promoting their brands because they can afford the high-dollar cost and, also, because it works. Guest Post by Dawn Buzynski.

Trends 77

Trends Marketing Real Estate Public Affairs 77

Ethical Voices

JULY 24, 2023

At the heart of it, I am a communicator and an advocate. I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. Throughout my career, the common threads that have pulled through it are being a communicator and an advocate.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Stephen Waddington

MAY 16, 2019

Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. I’ve worked on communications, marketing and sales.” His first project was an internal communications project to roll out information and promotion content to screens around campus.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. All relationships take effort, and that includes the one between client and communications agency. Considering that “communication” is the function, these relationships deserve a bit more time and effort!

Agency 64

Agency Technology Meeting Software 64

Beyond PR

NOVEMBER 30, 2016

Consider being in the automotive parts industry; your consumers may have an overlap in discussions about monster trucks, baseball and home improvement. Interest categories: What does your target audience discuss and share? When you listen to what people discuss you can determine how your brand should engage with your core audience.

Content Marketing 40

Content Marketing Marketing Public Affairs Automotive 40

Beyond PR

SEPTEMBER 26, 2016

Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?

Measurement 40

Measurement Banking Public Affairs Strategy 40

Beyond PR

APRIL 25, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. This week’s highlights include a new deputy managing editor for Yahoo!

Public Affairs 40

Public Affairs Media Privacy Interviews 40

Sword and the Script

JUNE 16, 2020

So, it’s no surprise then that storytelling has surfaced as a top tactic in the annual JOTW Communications Survey for the last three years. click any image for higher resolution) 105 Communication Views on Storytelling We asked: What does storytelling mean to you? Yet storytelling can mean different things to different people.

Storytelling 131

Storytelling Communications Survey Case Study 131

Landis PR

JANUARY 16, 2024

Listeners of this podcast series can actually experience that diversity through the episodes featuring members from around the globe, and you can hear the nuance of their insights into PR and marketing communication in their different markets.

Agency 59

Agency Internal International Meeting 59

Landis PR

SEPTEMBER 18, 2023

The common thread in an effective sustainability plan for events is communication. Check out the PRGN Presents podcast to hear more as Abbie Fink from HMA Public Relations and I talk more about the topic of event sustainability.

Government 69

Government Measurement Groups Corporate 69

PRSay

FEBRUARY 27, 2017

Like Thomas, I began my freshman year in 2007 at Midwestern State University already knowing that I wanted to major in Mass Communication. I really did not know much about public relations, and it had never been presented to me as a career option. Thomas Bennett is the Public Affairs Manager at UT Southwestern Medical Center.

Conference 60

Conference Education Public Affairs Television 60