Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations. 03.01.2021.

Local 52

Local Writing Social Media Interviews 52

Stephen Waddington

JULY 14, 2019

It’s a critical part of the creative process. Steve Earl and I had a long time editing partnership through our agencies and various books. As I write this I can hear his exasperation at my lack of English language education. Editing and sub-editing have been a casualty of the shift from print to online. Invite is a verb.

Construction 83

Construction Policies Print Software 83

Stephen Waddington

JUNE 16, 2019

Reuters Digital News Report, Metia content resonance event, industry awards, #AIinPR, digital exclusion and a book recommendation. I’ve had a break from writing my weekly letter after getting married in New York. Newspaper brands continue to suffer as readers shift from print to digital. This isn’t news.

Print 60

Print Storytelling Newspapers Advertising 60

ZudePR

SEPTEMBER 8, 2015

I devoured books as a child. Every Saturday I’d trot up the hill to my local village library, get kicked off the microfiche reader by the gorgeous librarian, and return home with a few books under my arm. And so it was with books. Books that stay with you long after you read them. So best book lists are my friend.

Blogging 75

Blogging Print System Sports 75

Shift Communications

DECEMBER 15, 2016

Each member of the team has a particular hit that they are extremely proud of purely based on the fact that good old creativity, industriousness and smarts resulted in a hit that wowed the client and broke through. On the day of the woman’s retirement party there were four broadcast stations and a number of print/online reporters on-site.

Print 60

Print Media Travel Wireless 60

Maxim Behar

NOVEMBER 23, 2020

A month ago I published my new book The Morning After in Bulgaria and in it I focused not so much on the communication business, but on leadership. In fact, many of the things described in my book, The World PR Revolution, which first came out in the United States a year ago, are already coming true. Crisis PR has become commonplace.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Maxim Behar

JANUARY 11, 2024

Many years ago, I wrote a little book that first came out on Facebook called "111 Rules." And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger.

Leadership 59

Leadership Social Media Creativity Ethics 59

Stephen Waddington

MAY 8, 2018

There are 25 chapters in the book. 1 Drive towards best practice Best practice campaigns in the NHS are based on planning, data and creativity. Get your copy: print, Kindle and a chapter a day #FuturePRoof: Edition Three: The NHS at 70 with Lessons for the Wider PR Community Print (Blurb) £23.19 Amazon (Kindle) £4.99

Communications 63

Communications Healthcare Print Community 63

Stephen Waddington

DECEMBER 30, 2019

Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. Toth, among others.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

MARCH 16, 2016

For one thing, everyone involved was smart, creative and focused on the task at hand. I’m writing a mystery novel and will attend a mystery writer’s conference later this year. Afterward, send a thank you, comment on their blog or write a tweet encouraging others to view their website or social media site.

Conference 40

Conference Meeting Groups Newspapers 40

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. Along the way she has published three books and created a vibrant community. I caught up with some of the contributors to talk about the future of our profession.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Waxing UnLyrical

MAY 9, 2011

It’s been business as usual; in fact, I’ve been blogging even less than usual this past month, since I’ve been busy updating my Grymm & Epic blogging ebook for the World Changing Writing Workshops starting this month. And yet, suddenly, my inbox has been inundated with incredible opportunities. Google, you are awesome.

Google 50

Google Hotels eBook Fashion 50

PR Conversations

JULY 20, 2015

Almost all of the Fringe plays had creative postcards, business cards or show programs as marketing collateral (some of them pictured above). The most-creative marketing I saw was the “pill” bottle (containing Smarties) for OCD — Obsessive Compulsive Darryl. Physically marketing their own plays and connecting with patrons.

Community 40

Community Print Twitter Creativity 40

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Image: Quinn Dombrowski via Flickr , Creative Commons I’ve already said that blogging is a strange beast. It’s a great way to exercise your writing muscles. You get even better.

Blogging 90

Blogging Facebook Twitter Writing 90

Maxim Behar

APRIL 2, 2024

The media in its classical form — already long known as traditional media, which continues to linger on today — existed long before PR, particularly in print media. Dozens of leading global PR experts have contributed to this book by agreeing to be interviewed on the topic of a social media revolution.

Print 64

Print Social Media Web Television 64

Norton's Notes

APRIL 22, 2016

He also has a best-selling design book under his belt and a second world-wide book deal is on its way so it’s easy to see why Bright Bazaar Blog made it to my top list! Natalia writes British Style UK, and is an advocate of championing British style in interiors and design. Fabric of My Life. British Style UK. The Lovely Drawer.

Blogging 28

Blogging Retail Trends Product Launch 28

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Its almost sad. Cheesier [.]

Blogging 73

Blogging Twitter Facebook Measurement 73

Maxim Behar

NOVEMBER 15, 2023

People who work in this area are the ones who invent new creative products and influence the hearts and minds of millions. Now, 10% of it is in print, the other 90% is on the social media platforms. The creativity comes from the way you describe it to people so that they can understand it. Maxim: I don't think there is black PR.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Buzzstream

FEBRUARY 15, 2024

Is the person writing someone with experience in the topic? Could you see this content in a printed magazine, encyclopedia, or book? But your time is better spent writing better content. If you get a link from a site that doesn’t look great or isn’t writing great content, it’s probably not quality.

How To 71

How To SEO Google Examples 71

Maxim Behar

MARCH 6, 2022

I think that my experience is covering the entire world and it was the subject of my recent book, the Global PR Revolution, published by all the press in the United States and distributed by Simon & Schuster, and available in all bookstores in Barnes and Noble in the US. And it took a couple of months. You would ask: Why revolution?

B2B 52

B2B Communications Media Newspapers 52

Karen Freberg

MARCH 2, 2018

I did it the first time I launched my self-published book on Amazon, and I am doing it again. This will be my third book. My second book this year with Emily Kinsky and Amber Hutchins was with TopHat on digital writing. How I decided to write a textbook. This book was too theory based. I thought – wow!

Social Media 40

Social Media Exercises Resources Writing 40

Contently - Strategy

OCTOBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. Interactive Tools Give Brands a Creative Edge—and Empower Buyers. At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book.

B2B 57

B2B Content Marketing Trends Marketing 57

Contently - Strategy

AUGUST 22, 2019

Believe it or not, the caution with which consumers approach money actually makes finance content into fertile ground for creativity. After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card.

Banking 93

Banking Content Marketing Examples Industry 93

Waxing UnLyrical

NOVEMBER 30, 2010

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog. Anna put me in touch with Shonali (and no, Shonali did not twist my arm to write this). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Blogging 60

Blogging How To Social Media Community 60

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Here's an example of our client NTC's e-book landing page.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Bad Pitch Blog

APRIL 28, 2007

This blog was created because we got tired of reading one editor after another call out the minority of our hard-working industry for bad taste, poor writing and lazy pitching. So this news article was a welcome find (click on the print version for the full-length version). Think about the children’s books from your childhood.

Pitching 40

Pitching Print Creativity Local 40

Contently - Strategy

SEPTEMBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. CSR Is a Popular Use Case That Often Lacks Creativity. The commercials themselves lack creativity and don’t have enough air time to provide meaningful insights or specifics. The same holds true for healthcare content.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Contently - Strategy

JUNE 11, 2020

CSR Is a Popular Use Case That Often Lacks Creativity. The commercials themselves lack creativity and don’t have enough air time to provide meaningful insights or specifics. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. High Income Business Writing. 29) John Dennis. Smart Time Online. 39) Donna Papacosta. Trafcom News Podcast.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. Because I have a background in broadcast communications, I know what it takes to write a story, shoot a video, edit and work under deadline. Good Organic Stories Trump Re-Prints. Get the app. Get the app.

Pitching 49

Pitching Fashion Report Twitter 49

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52