Remove Blogging Remove Ethics Remove Measurement Remove Writing
article thumbnail

Crisis Comms, AI and Ethics: January Roundup

Burrelles Fresh Ideas

Ethics and AI Generative artificial intelligence (Gen AI), specifically AI-generated content, is having an ethical (and legal) moment. When I am writing or editing others’ work, I personally use Grammarly Premium. Our blog posts are human-written, and if we use any sort of AI-assisted writing tool, we will disclose it.

Ethics 97
article thumbnail

Ethical Standards in the Public Relations Industry

Burrelles Fresh Ideas

Sure, every profession has bad actors; however, ethical behavior is inherently required in the practice of public relations. By the nature of the profession, PR pros are morally bound to act ethically. These articles reference at least a few of the ‘ethics codes’ of PR industry associations in the US and UK.

Ethics 111
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey

Sword and the Script

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). That’s measured by asking respondents to rate trust on a nine-point scale from “distrust” to “neutral” to “trust.” Business is ethical and competent. Write with journalistic ideals.

article thumbnail

Web Ad Blocking – is it Ethical?

PRSay

Is ad-blocking ethical? Those that favor ad blocking say that Web ads are abusive, annoying, distracting and time-consuming and therefore ad blocking is a legitimate defensive measure. The ethical issue here fits in the category of a “right” versus ‘right” dilemma, a conflict of legitimate values.

Ethics 60
article thumbnail

7 PR Blogs You Should Be Following

Critical Mention

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips.

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. 51% of PR professionals believe that social listening is one of the most effective ways to measure and assess reputation.

Trends 105
article thumbnail

Q&A with Internal Communication Strategy author Rachel Miller

Wadds Inc.

There was a gap in the publisher’s portfolio in terms of a book dedicated to writing an internal communication strategy. It felt like a natural topic for me to write about because I’d already developed a model and successfully applied it. The lack of prioritisation and measurement causes huge challenges for many internal communicators.