The Proactive Report

OCTOBER 21, 2020

And gaining attention, affinity, and trust is the goal of PR. A lot has been said and written about how technology has changed the practice of PR. For a while, we were making a distinction between traditional PR and digital PR. But, if you are doing PR right, there is no difference. That’s the easy part.

Leadership 162

Leadership Pitching Social Media YouTube 162

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Good information is the lifeblood of social media networking.

Social Media 83

Social Media Pitching Media LinkedIn 83

Sword and the Script

APRIL 2, 2024

And now onward with this month’s PR Tech Sum. >>> Sword and the Script Media can help with B2B marketing, PR and social media. However, I learned a lot about reporters and pitching in that capacity. PR tech briefs and mentions Mobile app for Notified PR platform. Reddit data.

Reddit 174

Reddit Software B2B Technology 174

Buzzstream

AUGUST 12, 2020

¼ of reporters receive 51-100 pitches a week (Cision , Q2 State of the Media Report, 2020). . With 100 pitches you’re competing against, how do you make sure that your email doesn’t get deleted or worse, marked as spam? PR professionals must keep researching. . Does this person write on the topic you’re pitching? .

Digital PR 62

Digital PR Pitching Interviews Writing 62

The Proactive Report

OCTOBER 30, 2023

What are people saying about your brand when discussing CRM systems on social media? Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? Discover your current Brand Visibility Score.

Trends 182

Trends Marketing Wikipedia Reddit 182

Rock the Status Quo

OCTOBER 6, 2015

When you think of the biggest changes in the move from traditional #PR to #DigitalPR, what comes to mind? After decades of media relations and pitching, everything is suddenly changing. It’s also coming from those without a lick of public relations experience who are suddenly writing content and pitching bloggers.

Digital PR 100

Digital PR Publicity Pitching Social Media 100

The Proactive Report

APRIL 6, 2021

The digital revolution has been changing the practice of PR for some time now. My first class on digital PR and social media launched more than 10 years ago. The connection between domain authority and PR is one of those. Just as with print publications, the top tier websites are harder to pitch.

Leadership 147

Leadership Engineering Enterprise Social Media 147

Lauri Pehar Borsh

APRIL 30, 2014

One of the advantages of using social media networks for creating new business opportunities is the ability to share great information without having to rely solely on the traditional sales pitch approach. Good information is the lifeblood of social media networking.

Social Media 60

Social Media Pitching Media LinkedIn 60

Buzzstream

SEPTEMBER 30, 2021

Let’s be honest, there’s also a huge difference between a content idea that could make a great blog post and one that can actually go off to secure links and drive traffic, rankings and revenue. . It’s fair to say that we aren’t going to solve world issues with digital PR campaigns alone. 3 – Resolution. Conclusion.

Digital PR 71

Digital PR How To Reddit Engineering 71

The Proactive Report

FEBRUARY 7, 2018

Then you send them just one link to that content with your pitch. A social media management dashboard. You should be able to track what happens with the content in your blog and newsroom. Get the Digital PR Tips Newsletter. Again, there are many available to pick from. Follow me on Twitter.

Tools 207

Tools Analytics Google Measurement 207

Sword and the Script

JANUARY 19, 2016

Blog posts that recommend some absurd amount of tech tools that are labeled “must have” amaze me. To that end, I can promise readers three things: This post recommends a manageable number of tools to try four tools, I use each one on a daily basis and these truly provide a digital PR edge. . by Frank Strong.

Digital PR 60

Digital PR Tools SEO Web 60

Waxing UnLyrical

DECEMBER 11, 2013

However, I believe that the PR agencies should take this as an opportunity rather than a challenge. With such alterations in the media industry, PR agencies have a window to get more creative and embrace newer avenues, such as social media platforms, more aggressively than before. 300 crore (~$48.3M) in FY 2013.

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

Rock the Status Quo

SEPTEMBER 22, 2014

At three credits for a low-res image suitable for blogging, it was my go-to resource for stock photography. I also like Canva quite a bit – instead of a simple stock photography site, Canva is an image editing tool designed to be used for social media, content marketing and other uses. Not too bad. I can live with that.

Pinterest 202

Pinterest Content Marketing Resources Software 202

Rock the Status Quo

AUGUST 20, 2015

I thought I’d take a quick look at Google Trends to come up with new keywords (blog inspiration!). But then I added in public relations, social media and search engine optimization (SEO) – the other three key components of digital PR – just for comparison purposes. Looks promising, right?

SEO 100

SEO Comparison Content Marketing Trends 100

Buzzstream

FEBRUARY 9, 2024

Pitch Data Studies Data studies have always proven to be great sources of high-quality backlinks, provided the data is interesting and packaged correctly. Once you find your data sources, develop a compelling story complete with findings and some graphics, and then pitch these to journalists via email and/or press release.

Google 71

Google Infographics Pitching Resources 71

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. I’d also suggest adding social media feeds to it. Digital PR' But what about your online newsroom? If you don’t have these items in yours, it might be time to beef it up.

How To 242

How To Survey Resources Social Media 242

Buzzstream

FEBRUARY 1, 2024

Survey Pitch Outreach Template When pitching a survey, highlighting the key takeaways is the most effective way to inspire your target to cover your post. When pitching the data, be sure to call out why it is relevant to them and their audience. For example, here are the guest post guidelines from the Hubspot blog.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts.

How To 83

How To LinkedIn Tools Google 83

The Proactive Report

MAY 27, 2017

That means there are fewer reporters to pitch your stories to. And according to the Department of Labor there are 240,700 PR Specialists employed in the US. Craft a short pitch that will get the attention of the reporter/producer and link to the full data in your newsroom. Get the Digital PR Tips newsletter each week.

Media Relations 127

Media Relations Media Newspapers Radio 127

Doctor Spin

MARCH 1, 2024

Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

The Proactive Report

JANUARY 21, 2017

It’s not enough to sign up for HARO and get Cision and pitch, pitch, pitch. Follow them on social media. Read their blog. Since I now have a blog about PR and technology, I’m on lists like Cision. A few minutes reading my blog would avoid that. Do your Homework.

How To 100

How To Media Case Study Resources 100

Prohibition

JULY 10, 2023

This was a great tie-in to the first episode and certainly got people talking, with the public flocking to social media to discuss billboard sightings! To mark the one-month countdown last month, Tourism New Zealand created a special football pitch.

Tourism 62

Tourism Fashion Social Media B2C 62

Rock the Status Quo

NOVEMBER 12, 2014

You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. Try one of these ideas to leverage the instant gratification nature of digital PR. Pitch some fast blog post ideas related to their audience and their needs.

Real Estate 195

Real Estate Pitching B2C Fashion 195

Rock the Status Quo

DECEMBER 2, 2014

Rock The Pitch #11 “Hey I’m convincing a client to start a weekly chat #hashtagremoved 1PM would love help getting it rolling, if you could show up & help :)” Once I was past the initial urge to correct his appalling grammar, I’ll admit to the twinge of resentment that popped up out of nowhere. ” The hook.

Pitching 157

Pitching Twitter Print Software 157

Doctor Spin

FEBRUARY 14, 2024

In this blog post, let’s look at the differences between public relations and marketing. Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill.

Publicity 52

Publicity Marketing eBook Public Affairs 52

5W PR

FEBRUARY 1, 2021

The previous year was an ideal time for a leap into digital PR strategies and tactics for brands and corporations, such as search engine optimization, social media platforms, and automation, among the many available tools. With it, the viewers will feel an even greater sense of connection with the brand.

B2B 88

B2B Trends Publicity Engineering 88

The Proactive Report

JULY 20, 2016

Digital PR has a lot to offer in this regard. After all, it’s organically earned links that Google values most and PR pros are the experts in earned media. ( And pitch content to influencers other than the mainstream media. So it seems that PR is actually the perfect solution for SEO.

Google 100

Google SEO Study Digital PR 100

Buzzstream

APRIL 25, 2024

For the Result type, choose “News” and “Blogs.” For instance, social media marketing is still digital marketing, a space we play in. If I saw more link building or digital PR terms, this would be even better. For instance, I once built a link from a CBD blog. Under How Many, choose “All results.”

Brand 62

Brand Branding How To SEO 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62

Sword and the Script

FEBRUARY 29, 2020

I was pretty good at media relations and I was confident I’d be able to turn things around. Most of what I did wasn’t a secret: I read what reporters wrote before pitching, developed subject lines that got my emails opened, and use a strong lede in all my pitches. A difference between search and social.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

5W PR

JUNE 6, 2022

That’s why when a company is creating a pitch it should make sure that that pitch is going to be sent out to the right journalists that are relevant to the industry or the topic that’s being discussed in it. Digital PR. Disinformation.

Trends 88

Trends Data SEO Consumer 88

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 71

Tools SEO Analysis Google 71

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. You can create your own groups on social media and build a community of engaged followers. Articles and press releases were written and pitched to influencers and the media in the target area that cater to that demographic.

Small Business 213

Small Business Fashion Groups Local 213

The Hoffman Agency

NOVEMBER 18, 2022

From wrapping up a social media promotional plan for our client’s inaugural cybersecurity conference, to gaining confidence in my ability to pitch and land a story for a product announcement — I never thought I’d acquire so many new skills in this little time. Mistakes happen, ESPECIALLY in the world of digital PR.

Conference 36

Conference Social Media Resources Digital PR 36

Rock the Status Quo

JANUARY 1, 2015

Not in the actual review, since that would negate the value of an unbiased third-party review – but on social media. Learn more about building a brand ambassador program by reading this fantastic blog post by Mack Collier, author of Think Like A Rock Star : Ten Things to Remember When Creating a Brand Ambassador Program.

Brand 100

Brand Branding YouTube Social Media 100

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40