Remove Blogging Remove Communications Remove Journalism Remove Print
article thumbnail

What is Brand Journalism?

Cision

What is brand journalism? Brand journalism is no different than content marketing. However, brand journalism is different. It’s just hard to tell the difference at times because some communicators try to differentiate between the two by their outputs. Brand journalism starts people on a journey with your brand.

article thumbnail

Data-Driven PR Campaign Planning: Part 1

Onclusive

PR campaign planning includes: Setting clear objectives that help drive measurable business impact and organizational success Identifying and understanding the appropriate audiences Developing a strategy to effectively communicate messages that resonate to these audiences Measuring how well these activities achieved the objectives.

article thumbnail

Press Release Newswire Services – Worth The Cost?

ImPRessions - Crenshaw Communications

Is it enough to post it on your own website or blog ? For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. They’re here to stay.

SEO 279
article thumbnail

How an underground high school newspaper led to a 10+ year blog

Communications Conversations

First, we need more local journalism–whether it’s professional or not. People want to learn more about their communities! I believe both of those experiences shaped me and led me to starting this blog. And, I fell into a career of writing, social media and blogging. The printing. We did the layout.

article thumbnail

Can Print Still Flourish in The Age of Digital? An Interview with Star Tribune Magazine’s Sue Campbell

MaccaPR

Has digital media – from Huffington Post , Google News and BuzzFeed to Kindle e-books, Twitter and (God help us) more than 8 million blogs – finally vanquished Print? Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only.

Print 48
article thumbnail

Blendle: Bite-sized saviour of journalism or future apathy victim?

PR in High Definition

Whilst print and online media isn’t ‘dead’ by any measure, it’s certainly had a lot of troubles. By and large, most publications are still struggling to find ways to maintain quality journalism and keep […]. The post Blendle: Bite-sized saviour of journalism or future apathy victim?

article thumbnail

Why Wordle Should Have You Rethinking Your Earned Media Strategy

Shift Communications

Earlier this year, Oxford’s Reuters Institute for the Study of Journalism issued its annual Journalism, Media and Technology Trends and Predictions report. It’s extremely comprehensive and well worth the time to read as it outlines in detail some of the planned changes publishers will undertake this year.

Strategy 103