PRSay

JUNE 29, 2020

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR I think corporations have genuinely embraced diversity and inclusion, some better than others.

Community 107

Community Banking Corporate Conference 107

Communications Conversations

JULY 14, 2016

In fact, if you do a few quick searches for popular (or effective) corporate podcasts, you really won’t find much. Take a peek at what GE, Prudential and Umqua Bank are doing with podcasting. I see four big reasons: Easier to outsource than produce internally. Not really. But, that skill set is not easy to find.

Internal 60

Internal International Resources Banking 60

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. My area of expertise remains public relations as I utilize the core strategies and tactics that every PR professional incorporates into an effective campaign. Prefer to mix things up?

Industry 316

Industry Fashion Travel Tourism 316

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Yet even if the PR program is executed internally, public relations and influencer marketing can help put a tech company on the map. Visibility from earned media coverage and social sharing can differentiate a brand by aligning it with exciting ideas or communicating corporate values.

Company 120

Company Banking Education B2C 120

Communications Conversations

JUNE 8, 2017

I just wrote about this last week , but Susan is one of those rare corporate-side folks who gets the power of networking. I always tell people that I have one of the best roles within the Corporate Communications team at U.S. Bank and that I get to do all the “fun stuff.” Bank Stadium). Bank Stadium was a family day.

Banking 113

Banking Sports Financial Corporate 113

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 3 Ways to Maintain Control of Your Corporate Social Media. Newhouse School of Public Communications, Jamie Ward, Ph.D. , Newhouse School of Public Communications, Jamie Ward, Ph.D. ,

Social Media 119

Social Media Conference Media Corporate 119

PRSay

JUNE 15, 2021

And after the murders of Black and Latinx trans women like Tiara Banks and Chyna Carillo, the murders of George Floyd and so many others across the country, this year’s celebration of Pride will be defined by the experience of the past 50-plus years and the past year in equal measure. But don’t stop on June 30.

Employee 201

Employee Community Leadership Enterprise 201

Cision

SEPTEMBER 14, 2016

The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact. Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media.

Communications 0

Communications Banking Measurement Public Affairs 0

Deirdre Breakenridge

APRIL 17, 2017

The site has 5,000 agencies and consultant profiles in areas including crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography, and video. Listing & Search are Free. See more articles on our Insights Blog.

Measurement 247

Measurement Communications Banking Crisis Communications 247

Waxing UnLyrical

AUGUST 14, 2012

Two separate posts by public relations professionals, though, caught my attention and brought my feet back to earth. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May. You just read Public Relations.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

Waxing UnLyrical

OCTOBER 4, 2017

” Which is why a recent PRWeek article quoting WE’s “president of international” (yes, this is actually his title) saw my jaw hit the floor in record time. Twitter Facebook Google+ LinkedIn Why WE’s “President of International” is Completely Wrong About PR.

Internal 43

Internal International YouTube Nonprofit 43

Waxing UnLyrical

OCTOBER 10, 2012

I’ve been known to “occasionally” jump on my soapbox to rail against everything from students’ inability to write coherent sentences to public transit systems’ inability to provide anything vaguely resembling “service.”. Then I explain (for the bazillionth time) that that is the beauty and the challenge of public relations.

Publicity 92

Publicity Ethics Nonprofit Local 92

Bianchi Biz Blog

MARCH 4, 2021

The state of transparency in corporate sustainability reporting by U.S. The study was conducted by our Public Relations Global Network partners cometis AG in Germany, Currie Communications in Australia, and Xenophon Strategies in Washington DC, with help from Mileage Communications India and KOHORTEN, a German research institute.

Report 87

Report Company Financial Study 87

Waxing UnLyrical

JANUARY 12, 2012

I stumbled into the field of public relations some 40-plus years ago so … The obvious … and first … response is “a lot.” Corporate social responsibility must become part of the organizational DNA, led by the public relations professional who inherently understands public awareness, public perception, and public opinion.

Publicity 72

Publicity Public Affairs Nonprofit Banking 72

Contently - Strategy

JANUARY 26, 2023

This example from Citigroup’s chief innovation officer and head of Citi Ventures, Vanessa Colella, positions her as a thought leader in how banks can stay competitive against big tech companies. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder. Create a content plan.

Leadership 126

Leadership Content Marketing Healthcare Google 126

The Hoffman Agency

FEBRUARY 14, 2024

Organizations are increasingly recognizing that impactful internal communications play a pivotal role in fostering a positive employee experience. To reach the Chinese audience, a corporate WeChat account is an entry-level necessity. Changes in strategy and agenda may occur subtly without public media reporting.

Local 36

Local Government Banking Policies 36

Sword and the Script

JUNE 3, 2020

Article level data helps PR “to understand which journalists and publications perform best” and in turn “focus efforts on the journalists who move the needle.” The application in crisis communications is interesting because in the face of negative news coverage the internal debate tends to be two-fold: a) should we respond and b) if so, how?

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Waxing UnLyrical

MARCH 19, 2012

The Public Relations Society of America has spent the past few months collaborating with other PR associations around the globe on a redefinition of the term “public relations.”. Well, the results are in, and PRSA has announced with great fanfare an internationally-recognized redefinition of “public relations.”. Alea iacta est

Publicity 72

Publicity Nonprofit Banking Government 72

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. From there, she moved to CarVal Investors, a unit of Cargill, before moving over to the mothership and eventually becoming a CCO for one of the biggest public or private companies in the world! Her start : Talent resources intern at Fallon. Bank and Optum.

Marketing 60

Marketing Leadership Creativity Internal 60

Sword and the Script

MARCH 17, 2020

Banks and utilities that are closing or limiting services are good examples. It’s worth brainstorming internally and examining if and when customers really need to hear from your company at this moment in time. If you enjoyed this post, you might also like: How to Deliver a Genuine Corporate Apology [UML].

B2B 80

B2B Crisis Communications Crisis Software 80

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. Since then, I’ve been advising banks and credit unions on issues ranging from hurricane relief efforts to active shooters and cyberattacks.

Crisis 78

Crisis Financial Banking Crisis Management 78

Solo PR Pro

APRIL 5, 2022

For me, that meant getting my accreditation in public relations, but it doesn’t have to be an intensive year of study. Michael Ares, MDA Corporate Marketing, LLC. Recently, a colleague of mine here in Atlanta, Carol Cookerly of Cookerly Public Relations, explained it to me. Bottom line?

How To 105

How To Fashion Banking Industry 105

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. We received hundreds of public records requests, and when the autopsies were complete, the county attorney told us to post them on our website.

Ethics 91

Ethics Healthcare Government Energy 91

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” .” — Albert Einstein. The Basic PR Model. ” This creates an imbalance in the formula: ROI = (valuation t1 — valuation t0 ) / cash loss.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Waxing UnLyrical

SEPTEMBER 5, 2017

Special guest Annsi Krol , CEO and co-founding partner of byBrick Insight and on AMEC’s International Board of Directors, is an expert on this, so who better to discuss it?! In August, #measurePR focused on incorporating measurement from the start of your campaign before even thinking of implement your strategy.

Measurement 83

Measurement Strategy Banking Travel 83

Reputation Us

JANUARY 7, 2019

staff, the public, members, prospective members, the media and social media users) say and share about your products, services and the experiences they’ve had with the credit union. Twitter, Facebook) offers an inside look at public sentiments about your credit union, the credit union industry, and yes, your competition.

Reputation 60

Reputation Nonprofit Policies Financial 60

Waxing UnLyrical

MARCH 8, 2017

Watching what’s been going on this International Women’s Day (that’s today, in case you’re wondering and/or have been living under a rock) has been pretty interesting: The New York Times has done a pretty good job of curating what’s been happening around the world today. ” (YES YES YES). ” (Wow.

Internal 105

Internal International Privacy Banking 105

Waxing UnLyrical

JULY 12, 2018

If I have learned one thing in the process of building brands for multinational corporations and my own company, it is that the key to success is simplicity. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

Brand 74

Brand Branding Banking Financial 74

Beyond PR

SEPTEMBER 26, 2016

Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?

Measurement 40

Measurement Banking Public Affairs Strategy 40

Waxing UnLyrical

JANUARY 8, 2014

This has become particularly interesting to me in my now decade-long role of “head honcho” of the Curry College Communication Department’s undergraduate Public Relations Concentration. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

Nonprofit 90

Nonprofit Banking Government Conference 90

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. Years ago, I was the editor of Professional Distributor , a publication which provides mobile tool and equipment dealers who sell to repair shops business insights and trends.

Groups 55

Groups Meeting Transportation Media 55

Waxing UnLyrical

DECEMBER 21, 2012

For you “newcomers” to Waxing UnLyrical, I’m a public relations professional now teaching the next generation(s) of PR pros. I was cutting my teeth as a Public Affairs Intern for the U.S. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

Public Affairs 90

Public Affairs Nonprofit Banking Government 90

Communications Conversations

JUNE 6, 2017

US Bank has a new CEO. And typically it rests of the shoulders of corporate communications and PR teams. 2–Target your internal influencers–just like you would your external influencers. Just look at his post on March 29 about how Annie’s went public five years ago–and take a peek at the comments.

Employee 60

Employee How To Survey LinkedIn 60

Ethical Voices

MAY 8, 2023

I don’t think anybody who’s been following Silicon Valley Bank’s meltdown would say that governance is not important. We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. We look at governance practices.

Ethics 70

Ethics Training Financial Survey 70

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). The future of digital and social media in government comms.

Education 40

Education Measurement Government Interviews 40

Waxing UnLyrical

NOVEMBER 11, 2015

Now, a gazillion years later, I’m at Curry College heading our Communication Department ’s Public Relations Concentration and introducing young men and women to the profession that was my own career for longer than some of their parents have been alive. But I’m not just teaching. Sure, we have fun (or at least I do) in the classes.

Nonprofit 40

Nonprofit Banking Ethics Course 40

Waxing UnLyrical

JUNE 24, 2016

As you might remember, last week I moderated the June #measurePR Twitter chat live from the AMEC International Summit in London. Publicity” isn’t a reason to do something. You know what’s awesome about a digital event? Doing it live from a REAL event! Impressions don’t impress. Action speaks louder than impressions.

Measurement 42

Measurement Analysis Banking Internal 42