Stephen Waddington

JULY 7, 2022

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. It said that agencies played a key role in polluting the climate change debate. Agencies need to report on Scope 1, 2 and 3 carbon emissions.

Leadership 111

Leadership Publicity Energy Crisis 111

The Hoffman Agency

AUGUST 16, 2023

My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. My fellow journalism peers at UO told me about their aspirations to work for the hotshot newspapers on the East Coast. My journey started with journalism. Journalism mattered. I’ll let you guess where.

Journalism 36

Journalism Newspapers Writing Analysis 36

Solo PR Pro

DECEMBER 14, 2021

While studying journalism at UW Madison, Bob started out working as a student state reporter and had the opportunity to interview and write about several big-time politicians. “I I remember I was this close to interviewing Barack Obama when he was a state senator,” Bob recalls. “I Lessons learned in the seminary.

Meeting 100

Meeting Journalism Interviews Employee 100

Shift Communications

MARCH 20, 2015

Building connections is also about taking the initiative and getting creative. Informational interviews. For all you job seekers out there, an informational interview can be key to getting that next gig. As I’ve worked to expand my professional horizons (i.e. Coffee dates. Zach Burrus. Marketing Analyst. Photo source: Maybrooks.

Creativity 60

Creativity LinkedIn Meeting Interviews 60

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Far too many brands delegate, and relegate social strategy development and implementation to their ad agencies, internal marketing departments, even their PR intern, with a mandate to replicate, share, and spread commercial messages.

Marketing 244

Marketing Facebook Social Media Community 244

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Pop Culture/Creativity Blogs. This blog is full of content to help teams be more creative. A great example is this post on “engagement journalism.”

Blogging 170

Blogging Writing Creativity Storytelling 170

Sword and the Script

JUNE 6, 2017

The knowledge gained working for a PR agency is often described as a mile wide and an inch deep. If dynamics of clients and agencies are likened to relationships, it’s the effective integration of these two perspectives that often make a meaningful difference. 1) You spent a long time at an agency and then when in-house.

Agency 60

Agency Corporate Interviews eBook 60

MaccaPR

FEBRUARY 7, 2022

Beyond the exodus of brands, many major media outlets such as TechCrunch, The Wall Street Journal and Gizmodo announced they wouldn’t be sending any of their journalists in person and would be instead conduct all interviews virtually. There’s always a creative solution. the reporters likes to schedule interviews through?

Conference 62

Conference Trade Shows Brand Branding 62

Wadds Inc.

JULY 7, 2022

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. It said that agencies played a key role in polluting the climate change debate. Agencies need to report on Scope 1, 2 and 3 carbon emissions.

Leadership 52

Leadership Publicity Energy Crisis 52

Maxim Behar

APRIL 14, 2024

Interview with Economy.bg Your career covers various fields – PR, entrepreneurship, and diplomacy. Does your creative process involve any research phase, and if so, what does it include? In the meantime, I discuss important projects and marketing strategies with clients, conduct interviews with candidates, and so on.

Writing 59

Writing Social Media Meeting Interviews 59

Deirdre Breakenridge

NOVEMBER 23, 2016

She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc.

Skype 150

Skype Industry Storytelling Interviews 150

The Hoffman Agency

DECEMBER 5, 2022

While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. However, I loved the challenge of communicating complex subjects to my classes, working with people and having the chance to get creative.

B2B 36

B2B Tourism Creativity Technology 36

Sword and the Script

FEBRUARY 1, 2020

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. Paul Talbot , a contributing writer for Forbes, interviewed Satya Menon of Kantar, for a piece titled, Here’s What Research Reveals About 12 Years Of Super Bowl Ads. 1) Statistics on the Super Bowl audience and advertising.

Sports 111

Sports Advertising Advertising Survey 111

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. That said, I think brands can still stand out, but it takes more creativity and getting out of their comfort zones.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. In high school and college, I always had a passion for investigative journalism and news broadcasting, my first and second majors, respectively. You began your career in the agency world before later moving into the public sector.

Meeting 78

Meeting Leadership Conference Journalism 78

The Hoffman Agency

MARCH 16, 2021

in Journalism and Mass Communication at the University of Arizona, and over the last few years, I’ve taken public relations courses that have provided some great insight into the world of PR. Fortunately, The Hoffman Agency was hiring interns. I interviewed. By Katrina Lockhart, Intern. I’m currently completing my B.A.

Internal 41

Internal International Creativity Journalism 41

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. How and why did you get into sports PR after a number of years on the agency side? My goal was always to find my way into sports PR (I’m sure every agency I’ve worked for can testify to me constantly seeking out those sports related opportunities!),

Sports 113

Sports Travel Television Agency 113

Cision

MARCH 15, 2016

In this interview, he explains how media relations can help brands gain share of voice, creativity and clear messages will help brands achieve their goals and the Internet helps communication professionals better track their campaigns and see real results. As an industry, we need to be more creative to help them achieve those goals.

Creativity 120

Creativity Conference Media Relations Government 120

PRSay

JUNE 28, 2018

Working in a firm where we create advertising, sales promotions, experiential events and digital campaigns, I see this ideation process play out firsthand on the walls of our agency. For digital campaigns that include banner ads, video pre-roll and digital billboards, our creative team often fills three or more walls with ideas.

Exercises 82

Exercises Creativity Radio Resources 82

Sword and the Script

MARCH 10, 2019

It’s a trend that mirrors similar patterns seen broadly in the marketing for the last several years, where CMOs have slashed agencies in favor of in-house teams. Reasons for Hiring or Firing an Outside Agency. Understanding why agencies get fired is just as important as why they get hired. 5) planning and strategy (37%).

Survey 97

Survey Media Relations Corporate Communications 97

Cision

JUNE 2, 2016

In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. I am thrilled to be part of a team of such talented people and part of a thriving agency that is in growth mode.

Insurance 120

Insurance Insurance Writing Sports 120

Ethical Voices

DECEMBER 18, 2023

We talk about being an agency for change makers. I’ve been an agency guy pretty much my entire professional life. Inkhouse is the fourth agency I’ve been at and I dare say my favorite one. Part of that was interviewing people at a metro stop and getting their takes on this. We owe it to them.

Ethics 105

Ethics Data Training Agency 105

The Hoffman Agency

AUGUST 23, 2022

I wanted my stories to be read, to impact people and to foster action; this drive led me to journalism and eventually, public relations. I won’t sugarcoat the adjustment to agency life — it has been challenging, but I’ve also learned and grown more in these two short weeks than I have in my entire life. The Middle.

Storytelling 36

Storytelling Community Industry Transportation 36

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing. What drew you to the field of public relations?

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

AUGUST 14, 2018

4) Emphasis on professional journalism. 10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. Looking for an agency partner that can both bring creative ideas. Comment: Amen.

Survey 101

Survey Report Media B2B 101

Cision

MAY 8, 2015

A recent PR Council member survey found that over 50 percent of firms responding had a planner on staff, 50 percent planned to increase investment in this area over the coming year, and 60 percent felt that having planners on staff helped them compete better with ad agencies, digital firms, branding shops and other public relations firms.

Creativity 120

Creativity Survey Advertising Advertising 120

Maxim Behar

FEBRUARY 23, 2022

Are there any awkward and mandatory questions during a job interview and what are the criteria for showing interest in the candidate? What are the most valuable tips you would give to a person preparing for an interview? It may seem strange, but I am also the one who is interviewed, not just the interviewer.

Interviews 52

Interviews Financial Corporate Journalism 52

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. What is your favorite part of your job? The clients.

Local 52

Local Case Study Nonprofit Healthcare 52

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits.

Social Media 128

Social Media Agriculture Marketing Media 128

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. How did you get your start in PR?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Barokas

DECEMBER 5, 2019

Fundamentals like creative collaboration, grassroots ideas, great storytelling, smart planning, are as important today as they have ever been. If you have a CEO who can slam dunk every interview, good for you. At the same time, we haven’t lost sight of what has not (and likely will not) change. Are your spokespeople working?

Strategy 78

Strategy Media Storytelling Pinterest 78

PRSay

AUGUST 29, 2019

They may seem easy to find, but a talented wordsmith with a background in journalism is as valuable as a workhorse running back who can do the heavy-lifting in an offense. Find a reliable writer who can interview, copy edit and communicate effectively, and they’ll help you score. Writer/Running Back. Multimedia Expert/Wide Receiver.

Content Marketing 81

Content Marketing Data Sports Social Media 81

OnePitch

MAY 12, 2022

Within this interview, we break down how to optimize your entire broadcast strategy, what works, and his tips for being a valuable source/spokesperson. Read below for the entire interview with Eric Chemi: 1.) To keep the interview moving, it’s important to listen to the host’s verbal cues and wrap up your answer.

Strategy 52

Strategy Interviews Pitching Energy 52

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. Each episode explores what makes the agency so effective, including its culture, and approach to marketing and brand.

Marketing 74

Marketing Conference Content Marketing Agency 74

Cision

JULY 20, 2016

In this interview, Rachel discusses why you need to build trust with the media, how to create a global communications campaign and how to drive conversations on social media. You’ve helped clients land coverage in major publications, such as The New York Times, The Wall Street Journal and more. How did you get your start in PR?

Leadership 120

Leadership Local Pitching Social Media 120

Shift Communications

JUNE 5, 2015

Last month, I had the honor of accepting the Rising Star Award from the Mayborn School of Journalism at University of North Texas. This will show hiring managers you’re genuinely interested in the position, and will earn you major points during the interview. What can you do for the company? Stephanie Chan. Account Executive.

Nonprofit 60

Nonprofit Interviews Journalism Local 60

Cision

OCTOBER 5, 2015

Signal is informed by a three-headed beast of Facebook’s organic Media Solutions, social news agency Storyful and and trend-tracking agency Crowdtangle. The three agencies working in concert make Signal a pretty powerful tool (and Crowdtangle uses multiple social platforms to inform its trends, including Twitter).

Facebook 120

Facebook Trends Twitter Resources 120