Shift Communications

MARCH 3, 2016

SHIFT: After 27 years, how do you (and your team) recharge the creative process and come back even stronger year-over-year? . I think it is the connection to the digital creative community that keeps our creative process fresh. Onsite, the community inspires us with their energy and their passion and their enthusiasm.

Interviews 60

Interviews Conference Creativity Community 60

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 2 Use Seasonal Opportunities to Your Advantage.

Agency 100

Agency Newspapers Interviews Radio 100

ImPRessions - Crenshaw Communications

AUGUST 11, 2016

Although what we do is more data-driven and more measurable than ever, like any good professional service, it also relies on intangibles like creativity, experience, and judgment. A brand story may be interesting, authentic, and even compelling, but that doesn’t mean it’s easily transformed into a feature story or interview.

Energy 168

Energy Measurement Media Relations Local 168

Solo PR Pro

NOVEMBER 10, 2020

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? The same comparison is true of a big PR/Communications agency vs a boutique or solo practitioner.

Communications 99

Communications Comparison Exercises Interviews 99

ImPRessions - Crenshaw Communications

MARCH 17, 2017

It’s not enough to research the agency you’re applying to – that’s your baseline. From the minute you polish your resume, through the interview process and on to the front lines of account work, PR is a business that demands accountability. Think you’re up to the challenge? Gain crack research skills.

Training 159

Training Pitching Writing Video 159

ImPRessions - Crenshaw Communications

DECEMBER 6, 2017

There’s a certain rhythm to working in public relations – agencies tackle new business opportunities, work closely with client teams and do the day-to-day work of media relations and thought leadership. From the warm kumbaya feeling of a company win to the frustrations of losing – that is PR agency life. Learn from it.

Publicity 160

Publicity System Energy Creativity 160

Prohibition

JUNE 8, 2023

An external microphone will improve audio quality in amateur videos, ensuring your viewers can hear you clearly and are especially helpful if a lot of the content you share on social media features interviews and ‘pieces to camera’. Looking for a video production agency to enhance your video content?

Video 62

Video Social Media Instagram Media 62

Shift Communications

AUGUST 31, 2016

Get creative. Working with a smaller PR budget doesn’t mean you can’t still get creative. We pride ourselves in being a creative firm so don’t forget about that because your client can’t execute the craziest PR stunts. Whatever the goal is, make sure you are both on the same page before developing a campaign for success.

Publicity 100

Publicity How To Creativity Energy 100

Stern + Associates

AUGUST 3, 2022

An Interview with Susan Stern, Founder of Stern Strategy Group. Susan Stern shares how she made her dream of an honest, respectful and responsive client services agency a reality. Earlier in your career, you experienced “agency life.” What made you start your own firm?

Groups 104

Groups Employee Strategy Ethics 104

OnePitch

MAY 12, 2022

Within this interview, we break down how to optimize your entire broadcast strategy, what works, and his tips for being a valuable source/spokesperson. Read below for the entire interview with Eric Chemi: 1.) Energy and enthusiasm are contagious. Do that in high-energy, short and impactful soundbites. And don’t be boring.

Strategy 52

Strategy Interviews Pitching Energy 52

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. That said, I think brands can still stand out, but it takes more creativity and getting out of their comfort zones.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Sword and the Script

JANUARY 25, 2020

This 2003 interview between the Harvard Business Review and a Los Angeles-based screenwriter describes a story this way: “Essentially, a story expresses how and why life changes. In a story, you not only weave a lot of information into the telling but you also arouse your listener’s emotions and energy. 1) What is storytelling?

Storytelling 118

Storytelling Examples B2B Chemicals 118

The Resolution Blog

NOVEMBER 17, 2015

In the last few weeks I have seen new creativity, structures, strategies and tactics - PR teams are trying new things and the best part? It’s through those conversations I have seen a new energy and more importantly, better results. Up until February this year I led a communications team at a digital marketing agency.

eBook 120

eBook Print Conference Measurement 120

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. Read below for the entire interview with Megan: .

Pitching 98

Pitching Consumer How To Education 98

The Hoffman Agency

SEPTEMBER 2, 2020

The former invite interviews, the latter the bin, yet both are born with the same ultimate ambition, namely, getting a job. It should be an enjoyable read which makes the potential employer think they’d like to have you on board and that you’d bring energy and enthusiasm to a role. A cover letter isn’t an academic task. not the case.

Handbook 36

Handbook B2B Agency Energy 36

Ishmael's Corner

MAY 5, 2015

GM and global CEO since the Agency’s founding that we needed a fresh voice to lead the U.S. I was just as passionate and optimistic about the Agency. I was even more determined to put the Agency on a positive trajectory. But I needed to channel my energies in a different way. The gift of desperation. What the U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

Communications Conversations

MAY 30, 2018

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. But, these three people did.

Apparel 106

Apparel Public Affairs Training Corporate 106

The Resolution Blog

APRIL 26, 2019

From Being Told He Was “Too Gay to Pitch” to Leading an Award Winning PR Agency: Steve Strickland’s Story We got the chance to talk to Steve Stickland, co-founder with Gary Wheldon of new award-winning PR agency Talker Tailor Trouble Maker , about starting an agency, standing out, and creating campaigns that have the “wow” factor.

Agency 120

Agency Pitching Energy Creativity 120

Solo PR Pro

AUGUST 2, 2022

. “Being an educator keeps me on my toes and forces me to know the latest trends, tips and techniques for working in communications,” says Kristie Aylett , APR, Fellow PRSA and agency principal with The KARD Group PR/Marketing. “It gives me additional credibility among my peers and clients.”

Education 108

Education Course Nonprofit Resources 108

PR Conversations

APRIL 24, 2018

To date, my best experience practising public relations was 10 years ago, when I was employed as head of the PR department at an energy company; however, clinging to the past is not helpful. I think tomorrow’s PR leaders need to focus on developing more: strategic, critical and creative thinking skills, plus.

Journalism 79

Journalism Ethics Film Construction 79

Stephen Waddington

MAY 23, 2018

In time we plan to share the database in a Creative Commons format and develop a web app to interrogate the data. In a podcast interview Paul Sutton said the images served as highly visible warning signs for practitioners. This is where you should direct your personal energy if you want to stay ahead.

Analysis 60

Analysis Technology Tools Exercises 60

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. So, I started my small one-man show advertising agency that produced souvenirs, business cards, and calendars. Host: Big-ups!

Newspapers 52

Newspapers Social Media Ethics Travel 52

Maxim Behar

OCTOBER 15, 2023

Then a guy from America came to interview me. Host: When you signed the contract did you then set up M3 or was it your advertising agency? Maxim: That's right M3 was the agency where we did the pens and the calendars. That's how I started and at one point I came across an American company that was coming to Bulgaria.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. She’s done an extensive survey and in-dedpth interviews. In addition, Kathryn is highly active in The Agency at Southern Miss, the student run firm.

Sports 0

Sports Leadership Internal International 0

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. The traditional agency model is failing. Good competition helps keep you flexible, nimble and creative.

Sports 245

Sports Agency Industry Creativity 245

Karen Freberg

NOVEMBER 4, 2018

Interviewed with the media about experience working with The Breeders’ Cup. My job as a professor was not to not to oversee and micromanage the students – it was to support them in their creative work and make sure they had everything they needed to do the job they came to do. You are the cheerleader for your class.

Social Media 52

Social Media Video Conference Analytics 52

Waxing UnLyrical

JANUARY 11, 2012

Now, following the first tweetathon, I started getting a lot of pitches from PR agencies and organizations to participate in similar events. As a result, some terrifically creative and, at times, hilarious, things happened. That makes it more likely that they will participate and take the actions you hope they will.

Twitter 107

Twitter Analytics Community Facebook 107

Maxim Behar

APRIL 14, 2024

Interview with Economy.bg Your career covers various fields – PR, entrepreneurship, and diplomacy. Does your creative process involve any research phase, and if so, what does it include? In the meantime, I discuss important projects and marketing strategies with clients, conduct interviews with candidates, and so on.

Writing 59

Writing Social Media Meeting Facebook 59

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. The traditional agency model is failing. Good competition helps keep you flexible, nimble and creative.

Sports 81

Sports Agency Industry Creativity 81

ZudePR

MARCH 22, 2018

If I’m going to pour myself into a once-in-a-lifetime creative act, there ain’t going to be any compromises along the way. I also kept myself busy purchasing tools (from AppSumo) – including Scrivener and KingSumo – and discovering new bloggers such as Joanna at The Creative Penn , the doyen of UK self-publishing. #6

Writing 83

Writing Google Blogging Exercises 83

NewsWhip

MAY 12, 2021

Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. How the in-house creative team collaborates | 5:04-5:26.

Trends 78

Trends Brand Branding Reddit 78

Victorious PR

FEBRUARY 22, 2023

The only reason your team struggles to do PR for your business is because they are wasting so much time, energy, and effort on the wrong things. She is one of the most creative people on the team, with a heart of gold — and a masters in psychology to boot! It isn’t fair that the industry is gate-kept by traditional PR agencies.

Publicity 52

Publicity Video Pitching Google 52

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. So, I started off with a so-called advertising agency at the very beginning and then turned step by step. He told me, Max we have an American company coming to Bulgaria and they need a PR agency.

B2B 52

B2B Communications Media Newspapers 52

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. Mindfulness regarding time and energy.

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

NOVEMBER 10, 2020

Get creative: a recent study from the past six to 12 months could make your study or campaign relevant – the more recent, the better. Yet, if you take statistics from a study by the government, scientists or climate specialists, or one by an international body like the International Energy Agency (IEA), your source is far more credible.

Pitching 164

Pitching Writing Digital PR How To 164

MaccaPR

FEBRUARY 25, 2015

Anthony and Dave Shaffer, who covers Xcel Energy and other energy news. I remember being shocked years ago when the Star Tribune sent a reporter to cover a “Junkyard Pilates” class that our PR agency client was offering – she put away her notebook and took out a camera to shoot a video interview. That was a good one! "The

Newspapers 48

Newspapers Journalism Real Estate Healthcare 48