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Influencer marketing for hotels

5W PR

Influencer marketing may not be just a passing trend for hotels. Consumers enjoy the convenience of logging into their social media accounts and getting personal recommendations from their friends, family, and social media celebrities. Hotels should take advantage of such trends so that they can remain relevant.

Hotels 88
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Mass Market vs Boutique: Finding the Best Hotel Group for You

5W PR

When it comes to choosing a hotel group for travel accommodations , there are two options to consider. Those two are mass-market hotel groups and boutique hotel groups. Mass-Market Hotel Groups Mass-market hotel groups are known for their extensive global presence.

Hotels 78
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How to Attract Gen Z Consumers to your Wine Brand

5W PR

Authenticity Gen Z consumers value authenticity and transparency in the brands they consume. Sustainability Sustainability is an essential factor when marketing to Gen Z consumers, who are more concerned about the environment and sustainability practices. Wine brands can appeal to Gen Z consumers by supporting social causes.

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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Consumer spending is taking flight, and travelers are eager to rediscover the world after a period of grounded dreams. Local Partnerships Partner with local businesses, restaurants, hotels, and activity providers to offer exclusive deals and packages. The answer lies in understanding the evolved traveler.

Travel 78
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Encouragement to Start the Rewarding APR Journey

PRSay

My first awareness came at an Orlando agency where I worked with a veteran APR professional, Lorri Shaban. But after a few classes, I had to drop out due to a work project that was consuming all my time. Finally, I found one in a no-frills hotel. It wasn’t that Shaban talked about being an APR. Making the time.

Hotels 209
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Influencer Marketing: More Conversation Than Transaction

Landis PR

In return for a paid placement or some other sort of quid pro quo (product, free hotel nights, etc.), I bought into that idea and set up influencer agreements with everyone from the Property Brothers to hotel reviewers and tech gurus. Especially in consumer-packaged goods and significant launches.

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Faces & Markets of PRGN: Tokyo, Japan – Premier Destination for Business

Bianchi Biz Blog

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. We support hotels from very early stage of pre-opening, which requires high level of knowledge and experiences. We are one of very few agencies to offer this service.

Marketing 106