Critical Mention

AUGUST 20, 2020

PR Week webinars also cover topics such as how to network, tips on managing your employees and how to increase productivity levels. With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. Talk Like Ted. SCHEDULE A DEMO.

Resources 136

Resources Communications Education Guidelines 136

Beyond PR

FEBRUARY 15, 2018

They appeal to followers on social media sites like Instagram and YouTube and were typically everyday people before gaining momentum in that realm. . In another example, Nyx Cosmetics gained prominence among makeup fans because it appeals to both prolific YouTube influencers and everyday people trying out new looks.

Travel 72

Travel Retail Instagram YouTube 72

Communications Conversations

FEBRUARY 29, 2016

1: Social advertising copywriting skills and an ability to manage social media advertising campaigns. While the ability to write social ads on networks like Facebook, Twitter and Instagram hasn’t changed, the skill set to manage complete campaigns on these platforms has evolved (this is the addition from the 2012 list).

Instagram 60

Instagram Analytics Mobile Employee 60

MaccaPR

MAY 28, 2015

(Source: Hyundai YouTube ). million views on YouTube? The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video. So what precisely is the understanding between advertisers and their consumers as to honesty?

Film 48

Film Marketing YouTube Advertising 48

Waxing UnLyrical

JUNE 4, 2014

I used to write here all the time. The Harlem Shake dance video craze largely took off based on the whims of students, employees and other everyday folk interested in making a funny viral video. Most of all, he wants to leverage writing to improve the world. Disclaimer: Pic-n-Post is a client of RedShift Writers. Remember me?

Mobile 101

Mobile Community System Social Media 101

Solo PR Pro

JANUARY 14, 2020

He was the art director at an advertising agency and not even the person who made the decisions about marketing/PR, but he introduced me to the people who do. Networking, speaking, writing, trade association of your target market and then put a spotlight on that activity online. He no longer works for them, but I do. – Janet L.

Insurance 110

Insurance Insurance Banking Groups 110

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner.

Marketing 190

Marketing Content Marketing Data Social Media 190

Burrelles Fresh Ideas

OCTOBER 10, 2023

From TikTok to YouTube, we’ve witnessed that video content has only grown in significance as a powerful tool for businesses to connect with their audiences on a deeper, more engaging level. Pay attention to their previous work, the types of stories they write, and their social media presence. Today, at least 91.8%

Video 87

Video Publicity Marketing Analytics 87

Cision

DECEMBER 20, 2017

Exciting content people want to share is all around them — all they must do is write it down or film it. A company blog might, for example, contain a story about how working in the industry helped one of their employees turn their life around. “How much could you possibly write about industrial marketing?”

Industry 222

Industry How To Insurance Insurance 222

Stephen Waddington

MARCH 15, 2021

Certainly ask yourself the five questions in my presentation and look within your ranks of employees to see if there is a suitably qualified Black or Asian person ready to be promoted that has been overlooked because “they don’t fit” the usual profile of leadership (essentially being White and sharing your thoughts and behaviours).

Google 119

Google Data Government Social Media 119

Cision

JANUARY 11, 2016

The implicit purpose for LinkedIn long-form posts, news and influencer-driven Pulse was to increase eyeballs for advertising, and the intention holds for Twitter too. If you recall Facebook’s strategy in 2013 , they rolled out a lot of advertising products to see what worked best. Conversational ads (and other ad products).

Twitter 72

Twitter Reddit Advertising Advertising 72

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

DECEMBER 24, 2019

I review a lot of marketing studies and surveys – and write about the one I think will be helpful for readers. How long does it take to write the average blog post? 3 hours and 57 minutes; 38% of bloggers report it takes more than 4 hours to write a post; and 19% say it takes six or more hours. Advertising is a distant third.

Marketing 78

Marketing Publicity Survey Study 78

Maxim Behar

FEBRUARY 18, 2024

They go to YouTube and find out that ninety out of a hundred comments about the product are harmful. Let’s call James Taylor a journalist from the Pennsylvania Herald because we read his pieces, and he knows how to write. Let’s ask him to write an article to explain that.” You tell someone that a product is superb. against you.

Corporate 59

Corporate Advertising Advertising Government 59

Sword and the Script

DECEMBER 13, 2016

Given advertising deadlines, buying ad inventory is usually much smoother if you plan both content and budget for it in advance. A simple technique to drafting a useful post quickly is to write a list of takeaways or points that stood out on the webinar. If there’s a piece that is gaining break-out traction, double down on it.

B2B 60

B2B Infographics Interviews eBook 60

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 190

Financial Reddit Advertising Advertising 190

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. High Income Business Writing. 11) Mark Schaefer and Tom Webster.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

FEBRUARY 12, 2019

2 Influencer relations Media relations is a form of influencer relations whereby we persuade journalists to write favourable articles about our clients and organisations. Blogging, Instagram, and YouTube are the most sophisticated for influencer identification and management, whereas other networks are at an earlier stage of development.

Publicity 79

Publicity Community Pinterest Reputation 79

PR Fuel

OCTOBER 16, 2018

Write an irresistible subject line – Your subject line is important for two main reasons: 1) It’s essential for grabbing the reporter’s attention and getting them to open your email and 2) It’s responsible for making certain your email doesn’t get flagged as spam. And a good intern can eventually turn into a good employee.

Web 40

Web Pitching Local Report 40

Stephen Waddington

DECEMBER 15, 2021

These companies have a stranglehold on advertising and have effectively become a tax on small and medium-sized business. YouTube added live captioning to streamers, caption translation to mobile, and searchable captions in transcripts. It’s also an issue of writing style. of employees worked from home during the pandemic.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

FEBRUARY 4, 2020

The data is seen by some, like Rand Fishkin , as one of the few alternatives to the data that Google and Facebook collect for their own advertising products. My motive for buying the shares was a personal interest in PR technology and to track the company for these writings. How did it work? 11) Quick hits.

Software 103

Software Analysis Data Tools 103