Shift Communications

MARCH 17, 2022

A lot has changed in the digital landscape and social media trends over the last year. If you take nothing else about how to approach Facebook in 2022, put ad dollars behind your posts! ICYMI: When it comes to social media trends and strategy, Instagram Stories are crucial. 2022 and Beyond. One thing that hasn’t?

Instagram 164

Instagram Social Media Facebook Trends 164

Agility PR Solutions

NOVEMBER 2, 2022

Despite rising inflation and fears of a recession, enthusiasm for supporting small businesses remains strong heading into the 2022 holiday season, new research from small biz digital marketing platform Constant Contact. The post Trends impacting small businesses ahead of the 2022 holiday season appeared first on Agility PR Solutions.

Small Business 86

Small Business Trends Consumer Report 86

Agility PR Solutions

NOVEMBER 16, 2021

With consumer retail habits and behaviors in a state of flux, brand and retail marketers can bet that some serious adaptation and agility will be necessary as we head into a “new normal” future. The post 5 trends retail marketers must embrace to transform into customer-first organizations in 2022 appeared first on Agility PR Solutions.

Retail 146

Retail Trends Marketing Consumer 146

Konnect Agency

NOVEMBER 23, 2021

It’s hard to believe that in the blink of an eye, we are already staring at 2022. At Konnect, we’ve grown accustomed to the fourth quarter craze and are well underway with 2022 planning for our clients. Why You Need A Public Relations Agency To Help You Keep Up With Trends. Affiliate Marketing Dominates Product PR.

Trends 119

Trends Publicity Communications Marketing 119

Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ 2022 is going to be known as the year of the employee. CommsTech will be a dominant theme in 2022. Year of the employee.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Institute for Public Relations

AUGUST 21, 2023

Morning Consult tracked media consumption trends of U.S. consumers, including how they get their news. adults was conducted June 2022 – July 2023. An online survey of 2,200 U.S. Key findings include: 1.)

Trends 98

Trends Survey Consumer Media 98

5W PR

DECEMBER 29, 2021

Fortunately, most of the trends regarding social media that we’re going to be seeing in the new year have already arrived before 2021 has even ended. That means right now is the best time for companies to start utilizing these trends in order to achieve success in the new year. TikTok Marketing. Social Media E-Commerce.

Social Media 60

Social Media Trends Media Instagram 60

Shift Communications

APRIL 13, 2022

So, it’s due strategy and resources that match the level of importance consumers pay it. After all, consumers are professionals too and this platform is less saturated with consumer marketing. Twitter Trends & Changes. Use it to take part in discussions around trending events, posts, or topics.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

Agility PR Solutions

NOVEMBER 28, 2021

Nearly 60 percent of consumers are optimistic these days, but there are continued concerns about a COVID-19 resurgence and its impact on the national economy, according to new research from market solutions firm Vericast, which reveals that consumers have a strong desire to return to ‘normal’ but have mixed feelings about the year ahead.

Consumer 78

Consumer Marketing Trends Publicity 78

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. What are some of the trends we’re seeing? Flights remain popular, with 22% confirmed and 46% likely. since last year.

Travel 90

Travel Trends Tourism Transportation 90

Communications Conversations

DECEMBER 9, 2021

So, with that backdrop, here are 3 reasons I think you might want to think long-and-hard about de-prioritizing engagements as part of our social media strategy in 2022: 1: People’s behaviors have changed on the primary social media networks. So, maybe it does make sense to de-prioritize engagements for 2022 given all this, right?

Social Media 169

Social Media Twitter Employee Trends 169

Konnect Agency

OCTOBER 20, 2022

Expo East, the sister show to Expo West, run by New Hope Network , is the destination for CPG brands, marketers, and the like in the second half of the year to see what’s new and trending in the industry. While better-for-you products continue to grow, four other trends are emerging as prominent players. into our diet ever since.

Trends 52

Trends Retail Consumer Survey 52

Agility PR Solutions

JANUARY 18, 2023

From CX to CSR, consumer expectations continue to rise. Add inflation and recession worries to the mix, and it’s safe to say that 2022 kept marketers scrambling to keep up with the fickle habits of consumers. As marketers and communicators are aware, the post-pandemic era has been tough for building brand loyalty.

Trends 86

Trends Consumer Marketing Brand 86

Prohibition

AUGUST 12, 2022

As the first half of 2022 draws to a close, we’ve rounded up six of the best food and drink PR campaigns from the year so far that really caught both our, and the UK medias attention. — BrewDog (@BrewDog) January 12, 2022. — Butterkist Popcorn (@ButterkistUK) July 28, 2022. Brewdog’s Sad AF campaign. .

Consumer 116

Consumer B2C Creativity Social Media 116

Agility PR Solutions

JANUARY 16, 2022

Yet consumers generally want brands and businesses to be more outspoken on societal issues, no matter how controversial. The post Why 2022 will be even more challenging for corporate political activity appeared first on Agility PR Solutions. A new survey by The Conference Board reveals the environment for […].

Corporate 148

Corporate Policies Conference Survey 148

PRSay

DECEMBER 27, 2022

From the obvious to the subtle, here are some trends for PR practitioners to watch in the months ahead. New revelations show that pre-Musk Twitter “shadow banned” conservatives by hiding their posts from other users and placed political and COVID dissenters on a “trends blacklist.” Reevaluating Twitter.

Trends 124

Trends Pitching Twitter Nonprofit 124

Agility PR Solutions

FEBRUARY 8, 2022

New research from unified CX platform Emplifi takes a deep dive into what consumers are looking for in their brand experiences in 2022, looking at everything from expected customer service response times and preferred communication channels to just how integral CX is to brand loyalty.

Consumer 148

Consumer Crisis Report Brand 148

Agility PR Solutions

NOVEMBER 30, 2021

The post As digital experience expectations increase, businesses look to become more adaptive in 2022 appeared first on Agility PR Solutions.

Consumer 146

Consumer Brand Branding Trends 146

Shift Communications

FEBRUARY 14, 2022

Strategies that consumer brands who serve multiple cultures (which should apply to most!) should consider implementing in 2022. Consumers are keenly aware that they are always being marketed to, especially with influencer marketing here to stay. And consumers’ expectations here have grown.

Trends 78

Trends Marketing Consumer Community 78

Agility PR Solutions

OCTOBER 31, 2022

The metaverse is a new frontier for marketers, and the technology is still evolving, but new research from digital experience software firm Sitecore shows consumers are eagerly anticipating brands’ entry into virtual environments—and have a long wish list of opportunities and expectations.

Consumer 114

Consumer Brand Branding Software 114

Landis PR

JANUARY 3, 2022

2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. This is why it is important to look at trends and look ahead to see what may come next for the PR industry. ESG issues will be dominating corporate communications in 2022 and beyond.”.

Trends 52

Trends Trade Shows Agency Communications 52

5W PR

APRIL 28, 2022

It takes extensive research and analysis to have a grasp of how consumer behavior works. Since 2003, we’ve dabbled in different industries like entertainment, consumer brands, public affairs, and digital marketing. Stay up to date with emerging trends and insightful events with 5WPR. 5WPR’s track record is spotless.

Public Affairs 88

Public Affairs B2B B2C Analysis 88

Agility PR Solutions

NOVEMBER 20, 2022

New research from internet tech firm Cisco highlights the critical need for further data-use transparency from brands and businesses as consumers say their top priority is for organizations to be more straightforward on how they use their personal data.

Data 86

Data Consumer Company Privacy 86

Prohibition

MARCH 11, 2022

To celebrate, we’ve pulled together a round up of our favourite PR campaigns for 2022 so far, as well as some that didn’t quite hit the mark… We all love Wordle. It’s also taken social media by storm and provided a great opportunity for brands to jump on the trend. — GeniePoint (@GeniePointEV) February 17, 2022.

Social Media 71

Social Media B2C Viral Trends 71

Prohibition

DECEMBER 16, 2022

As 2022 draws to a close, we’re reflecting on some of the top food and drink PR campaigns from the year. From virtual subways to coffee-stained trainers, we’ve rounded up some of the most eye-catching and creative food and drink campaigns from 2022! Costa Coffee’s ‘Costa-Misation’. Birds Eye’s ‘Welcome to the Plant Age’.

Creativity 71

Creativity B2C Enterprise Examples 71

Agility PR Solutions

OCTOBER 24, 2022

Even as DEI became a front-seat priority for brands and businesses in 2022, broadcast media has seen a 10-percentage-point decline in Black viewers who are more likely to buy from brands that advertise in inclusive content compared to 2021.

Consumer 94

Consumer Marketing Media Advertising 94

Prohibition

JANUARY 20, 2023

Last year was a big one for change and trends across social media, with the Instagram reels shift, Elon Musk and Twitter Blue, TikTok’s continued popularity, the introduction of BeReal and LinkedIn continually moving toward a more humanised platform – there was lots that came into play to keep us social media marketers on our toes.

Social Media 62

Social Media Trends Media Instagram 62

Prohibition

AUGUST 23, 2022

This time, we’ve summarised some of the top luxury PR campaigns from 2022 so far, including some of the key partnerships brands have leveraged to raise awareness and tap into popular culture trends. This allowed the brand to tap into the noise around trending TV series, Euphoria, to further amplify the impact of the campaign.

Hotels 62

Hotels B2C Trends Fashion 62

Institute for Public Relations

JUNE 10, 2023

adults were conducted monthly from June 2022 to May 2023. Key findings include: — 56% of all … Continue reading Current Social Media and AI Trends in the U.S. Online interviews of 2,200 U.S. Surveys of 10,000 non-U.S. adults were collected in May 2023.

Social Media 52

Social Media Trends Media Survey 52

Agility PR Solutions

AUGUST 11, 2022

The firm’s third annual State of Personalization Report 2022 finds that 62 percent of consumers expect personalization, saying […]. The post Comms dilemma: Consumers want personalization, but don’t trust brands with their data appeared first on Agility PR Solutions.

Data 78

Data Consumer Brand Branding 78

PR in High Definition

FEBRUARY 23, 2021

Meanwhile, Facebook is rumoured to be creating its own smartwatch for 2022. Lastly, the UK competition watchdog has raised concerns over Adevinta’s acquisition of Gumtree , warning that consumers will face higher prices and less choice. The post What’s trending in tech right now? As some tech firms fight, others collaborate.

Trends 115

Trends Facebook Exercises Google 115

Bianchi Biz Blog

AUGUST 19, 2021

Making its return to Las Vegas as an in-person (as well as digital) event, CES 2022 will undoubtedly continue to be one of the most competitive trade shows we’ve seen in our nearly 30 years of doing business-to-business public relations This fact about hyper-competition is true for both journalists and exhibitors alike.

Automotive 91

Automotive Interviews Technology Mobile 91

NewsWhip

FEBRUARY 28, 2023

The average consumer’s attention span is short. HubSpot’s recent survey on 2022 marketing trends found that short-form video has the highest return on investment. These short-form videos have seen high ROI, great retention rates, and have helped evolve brands into more modern, consumer facing entities.

Video 148

Video Brand Branding Instagram 148

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels. Facebook becomes the customer service go to for consumers.

Social Media 62

Social Media Trends Media Instagram 62

Reputation Us

MARCH 20, 2024

A 2023 survey from BrightLocal shows 76 percent of consumers regularly read online reviews when browsing for local businesses; 46 percent feel that online business reviews are as trustworthy as personal recommendations from friends or family.

Reputation 78

Reputation Journalism Financial Corporate 78

Agility PR Solutions

FEBRUARY 27, 2022

New research from Camera IQ, a no-code design platform for augmented reality, reveals the extent to which consumers crave AR experiences, how AR affects their relationships with the brands that use it—and how it serves as a gateway to the metaverse.

Mobile 78

Mobile Consumer Report Brand 78

Agility PR Solutions

JANUARY 19, 2022

Hybrid shopping—mixing physical and digital channels in shopping journeys—is on the rise as shopping habits consumers adopted out of necessity during the COVID-19 pandemic are becoming routine. At NRF 2022: […].

Retail 78

Retail Meeting Consumer Industry 78