Landis PR

JANUARY 3, 2022

2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. Here are 25 predictions for yet another unpredictable year from the worldwide members of PRGN, the network where agency members gather to connect and share: 1. In the U.S.,

Trends 52

Trends Trade Shows Agency Communications 52

Communications Conversations

NOVEMBER 22, 2022

.” And we know the best people at the top of agencies and companies are good *thinkers.” No, long-term success in our industry, whether it’s comms, marketing or social media, starts with writing. ” Probably more true in 2022 than when Ogilvy wrote this memo 30+ years ago.

Writing 88

Writing Social Media Newspapers Media 88

MaccaPR

JANUARY 28, 2022

Christina Milanowski, associate director of social media for Life Time. Now you too can enjoy this 45-minute Sharper Angle video workshop, “Beyond Instagram, YouTube, Twitter, LinkedIn, Pinterest and Facebook: Setting Your Brand Up for Social Media Success in 2022.” But that doesn’t always work on social media!

Social Media 62

Social Media Marketing Media Instagram 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels. How effective is video on social media? .

Social Media 62

Social Media Trends Media Instagram 62

Prohibition

DECEMBER 19, 2022

It’s our final social media updates round-up of 2022, so let’s see what the main platforms have been working on amid Musk’s Twitter Blue whiplash and ongoing Instagram changes and updates. Here’s our round-up of all the latest social media updates you need to know!

Instagram 62

Instagram LinkedIn Social Media Media 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

JANUARY 23, 2023

With that said, this blog will detail what video content works for some channels and what kind of video doesn’t work for other social media sites. This will support your brand ‘s content strategy for creating and optimising social posting moving forwards. Since 2022, all video uploaded to the channel is now a reel.

Video 62

Video Social Media Instagram Media 62

Communications Conversations

OCTOBER 14, 2021

Who knows, maybe it’ll inspire someone else to “make the leap” in 2021 or 2022! And as a proofreader for a small agency (I wanted to stick a pencil in my eye). I took a job on the corporate communications team at an accounting and consulting firm named RSM McGladrey (I think it’s just “RSM” now).

Social Media 60

Social Media Media Agency Corporate 60

Stephen Waddington

APRIL 6, 2022

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105

Publicity Corporate Employee Energy 105

Sword and the Script

AUGUST 23, 2022

The rest is split among fence sitters and those that say their organizations do not trust the media. Media has become increasingly activist like and if you’re with a corporate brand, you’re instantly a target.”. It’s popular to distrust traditional media outlets. Even so, the percentage is a little under half.

Survey 138

Survey Media Report Journalism 138

Wadds Inc.

JUNE 19, 2023

management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. Artificial Intelligence (AI) will significantly impact the public relations profession in the same way as the internet and social media before it. A new Wadds Inc. management paper.

Publicity 105

Publicity Policies Training Engineering 105

Sword and the Script

AUGUST 1, 2022

Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. However, 36% also said they will send more work to outside resources such as agencies and freelancers. Execution or “an extra pair of hands” is the top reason respondents say they hire an agency.

Survey 130

Survey Communications Measurement Internal 130

NewsWhip

DECEMBER 22, 2021

This was an event that captured the attention of more than just publishers and their audiences, but clearly resonated with corporate America, resulting in brands speaking out and involving themselves in ways they normally wouldn’t when it comes to political situations. “A Q3 Athletes and corporate sponsors. Let’s go, 2022.”.

Sports 148

Sports Viral Corporate Analysis 148

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels.

Marketing 189

Marketing Content Marketing Data Social Media 189

PRSay

FEBRUARY 23, 2022

Weiner’s article “ 5 Ways to Measure PR Performance, Value and ROI ” appeared in the January 2022 issue of Strategies & Tactics. And as the definition of communications broadens to include paid and owned as well as earned and shared media, PR teams are now responsible for monitoring their website traffic. A simple plan.

LinkedIn 127

LinkedIn Strategy Measurement Analytics 127

Prohibition

OCTOBER 12, 2022

It was a very exciting evening yesterday as we attended the CIPR Yorkshire and Lincolnshire PRide Awards 2022 where we received four awards! We’re over the moon to announce that we won: Corporate and Business Communications Campaign. Best Use of Digital and Social Media. Gold winner: Prohibition .

Corporate 71

Corporate Social Media Communications Media 71

Wadds Inc.

FEBRUARY 15, 2023

It’s a manual for the digital age, a guide to how companies and communicators can chart a path through the dangers of fake news, social media “outrage” and the declining trust that can undermine brands. No-one should be surprised that “perma-crisis” was declared Oxford English Dictionary word of the year 2022.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Stephen Waddington

JULY 3, 2022

Human stories are the primary means of countering information warfare according to Oltarzhevskyi however he called on professional communicators to apply their agency with care. “We Oltarzhevskyi was critical of social media platforms. We need an environmental-type standard for communication,” he said.

Communications 129

Communications Software Internal International 129

Communications Conversations

JANUARY 10, 2023

This is purely a way for me to meet more new smart people across the digital and social industry here in MSP. So, how did I do in 2022 with my list? Social Lights’ Taylor Lovaas. I missed the following folks in 2022 (but would definitely still be up for meeting in 2023): Renewal by Andersen’s Katie Zess.

Real Estate 60

Real Estate Meeting Hotels Exercises 60

Solo PR Pro

DECEMBER 20, 2022

I’ve worked for agencies most of my career and the majority of my clients have been midsize to large businesses with ample budget to hire a full-service agency. Michael Ares, MDA Corporate Marketing, LLC. My biggest hurdle in 2022 was knowing when to bring in additional help. Marcia Gomez, Blank Canvas Communications.

Resources 77

Resources Energy Small Business Corporate 77

Sword and the Script

JANUARY 16, 2024

This PR software company was started by a former PR agency owner; pitch analytics is where Propel really shines I have a soft spot for startups because I’ve been employed or consulted with many of them over my career. So, he sold his agency and started Propel. million in April 2022 and last December told me they had 500 customers.

Software 138

Software Pitching System Analytics 138

Sword and the Script

JANUARY 31, 2023

as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Talkwalker hired a new CEO and new CMO in late 2022 and appears to have done a round of layoffs in sales and marketing, according to multiple social media updates I’ve observed. million in November of 2021.

Software 78

Software Case Study Technology Tools 78

Prohibition

SEPTEMBER 27, 2022

Despite the rise of social media, which maintains a key part of a brands marketing offer, public relations still plays a key role and is something all businesses should take into consideration. Top Food and Drink PR Campaigns from 2022 so far. How to pitch to journalists .

Publicity 62

Publicity Brand Branding SEO 62

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. This is reflective of a traditional view of public relations.

Interviews 99

Interviews Publicity Technology Social Media 99

The Hoffman Agency

FEBRUARY 14, 2024

In 2022 alone, China accounted for nearly 60% of global electric vehicle (EV) sales , and local carmaker BYD sold more electric vehicles than Tesla in Q4 2023. Preferences for information dissemination and consumer engagement have shifted to a myriad of media platforms and super apps.

Local 36

Local Government Banking Policies 36

Bianchi Biz Blog

OCTOBER 3, 2022

Of even greater interest to automotive and mobility supplier PR professionals, the automotive technology section of the show’s floor is sold out , and in the first week of media registration, more than 1,000 journalists have already signed up. 839,000+ mentions of CES2020 across social media platforms. Author: Jim Bianchi.

Automotive 128

Automotive Mobile Technology Hotels 128

Wadds Inc.

JULY 3, 2022

Human stories are the primary means of countering information warfare according to Oltarzhevskyi however he called on professional communicators to apply their agency with care. “We Oltarzhevskyi was critical of social media platforms. We need an environmental-type standard for communication,” he said.

Communications 59

Communications Software Internal International 59

Sword and the Script

MARCH 1, 2022

The announcement pitches this as enabling “PR agencies to sell robust guaranteed placement packages to their clients.” In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. TrueScope is focused exclusively on media monitoring at this point. NOT an editorial placement. Are you kidding?

Software 119

Software Case Study Advertising Advertising 119

Sword and the Script

AUGUST 30, 2022

The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc., a reputation platform,” according to reporting by Ray Shultz for Media Post. million in sales reported in Q1 2022 with losses totaling -$6.6 Signal AI Acquires Kelp .

Publicity 85

Publicity Survey Enterprise Pitching 85

Communications Conversations

DECEMBER 8, 2022

Most of the folks I know come from the PR, comms or social media worlds. But then moving to agency for a couple years before transitioning to Sleep Number, which is where I first met Anna. Holly is now the vice president of corporate branding and partnerships at Polaris. After all, this was an advertising panel.

Marketing 60

Marketing Leadership Creativity Internal 60

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Twitter is still a journalist’s favorite social media site. So says a 2022 survey conducted by PRWeek for ICR.

B2B 116

B2B Marketing Survey Software 116

Doctor Spin

JANUARY 8, 2022

Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Having truckloads of agencies adds complexity and kills ROI. Let me explain: Table of Contents. The outcome?

Education 52

Education Industry Web Wikipedia 52

Doctor Spin

JANUARY 8, 2022

Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines. Having truckloads of agencies adds complexity and kills ROI. You and I must save the PR industry. The outcome?

Industry 52

Industry Web Wikipedia Education 52

OnePitch

MAY 12, 2022

From tech startups to startups at heart, most of our clients are private companies on the road to a big exit, like going public or being acquired, and they span the entire tech sector: cloud, enterprise data, fintech, healthtech, cybersecurity, clean energy and social media, among others. There are no do-overs, as we only record once!

Strategy 52

Strategy Interviews Pitching Energy 52

PR 20/20

APRIL 1, 2021

That same week, I was offered my first internship with a public relations agency in Cleveland, Ohio (my hometown). I spent five years at that agency after graduation, then started my marketing firm, PR 20/20 , in 2005. social media). That was the same year that IBM Watson won on Jeopardy! iPhone, iPad, iPod, Watch, etc.

Education 52

Education Marketing Conference Agriculture 52

Solo PR Pro

DECEMBER 22, 2020

The virtual conference held this year focused on the post-pandemic world and how to lead the agency of the future. Conversations also shined a spotlight on how agency leaders can spur innovation amid challenging times as well as inspire progress and spark growth. Conference Date : Virtually on March 11-12, 2021. Page Spring Seminar.

Conference 58

Conference Content Marketing Community Education 58

Maxim Behar

FEBRUARY 23, 2022

What corporate values do you educate your employees in? However, corporate values are also an important condition for this success, I would say that their relationship with character traits is somewhere in the middle. I am sure that by the end of 2022, if not earlier, I will invent it.

Interviews 52

Interviews Financial Corporate Journalism 52