Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications.

Crisis Management 88

Crisis Management Print Ethics Local 88

Solo PR Pro

JANUARY 11, 2021

5 solo PR pros share their predictions for the PR industry in 2021. Here's to an illuminated 2021 and the future of our industry. When people hear “PR”, most think of only media relations. I think attitudes will begin to shift in 2021 to see PR as the integrated content and communications revenue driver it is.

Industry 79

Industry Print Ethics Internal 79

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . Would you please tell us more about this latest ethics study? Ethical leadership is critical. We found several key things.

Ethics 52

Ethics Leadership Training Study 52

PRSay

DECEMBER 3, 2021

Even as public faith in the news media has fallen, falsehoods continue to spread across social media and the internet, perhaps giving reporters an opportunity to reclaim trust. Why would any business leader try to connect with customers and prospects through media not seen as credible? We stress ethics and transparency.

Journalism 156

Journalism Survey Ethics Report 156

PRSay

JANUARY 19, 2021

After a turbulent year of the coronavirus pandemic, civil unrest and political instability, public mistrust of societal institutions is widespread around the world, Edelman’s 2021 Trust Barometer finds. Around the world, the majority of those surveyed said the news media was doing a poor job at being objective and non-partisan.

Government 157

Government Report Survey Media 157

Stephen Waddington

JULY 14, 2021

Whether fuelled by social media or social protest, these conversations tend to start in a well-meaning way but quickly end up heated with opinions polarised. At the Institute of Development Studies, our approach was to kick off a consultation at the beginning of this year with researchers and Fellows on ethical content creation.

Guidelines 171

Guidelines Ethics Study Community 171

NewsWhip

AUGUST 18, 2021

Either way, it has the capacity to drive huge amounts of public and media attention across the web and social, so in this analysis we’re going to look at some of the trends we’ve seen in 2021 so far, beginning with web coverage. Artificial intelligence on the web.

Company 148

Company Web Ethics Analysis 148

Wadds Inc.

APRIL 19, 2023

Ethics in public relations practice can be a challenging issue. Miller worked at the University of Bristol until 2021. Dinan is currently Head of the Division of Communication, Media and Culture at the University of Stirling. It’s a polemic takedown of public relations practice. It is itself an exercise in public relations.

Ethics 105

Ethics Government Corporate Exercises 105

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. 2021 Strategic Communications Survey Final from Frank Strong. About the 2021 JOTW Strategic Comms Survey. Blog: Code of PR Ethics?

Survey 120

Survey Communications Ethics Measurement 120

Stern + Associates

SEPTEMBER 28, 2023

Azeem Azhar: Bridging the ‘Exponential Gap’ in a Rapidly Evolving Tech Landscape In the words of Azeem Azhar , celebrated bestselling author of “The Exponential Age” (2021) and host of the new Bloomberg show Exponentially with Azeem Azhar , technology is racing ahead, often leaving society trailing in its wake.

Government 108

Government Technology Policies Ethics 108

NewsWhip

FEBRUARY 1, 2024

One analysis in the report plots the four major institutions on a chart according to their perceived competence and ethics scores, connected by a triangle which serves to demonstrate how uneven the scores are. This shows the power that earned media still retains, especially compared to owned media, which has been distrusted since 2014.

Government 88

Government Survey Technology Ethics 88

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent.

Social Media 62

Social Media Trends Consumer Video 62

Sword and the Script

AUGUST 1, 2022

Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Bias in media of all forms – from social media to search algorithms to professional journalists – is very much on the minds of communications professionals. Presentation: 2021 Strategic Communications Survey.

Survey 130

Survey Communications Measurement Internal 130

PR in High Definition

FEBRUARY 27, 2023

Most of us who frequent social media platforms will have probably given in to the recommendations of an influencer in one way or another. In 2021, 44% of B2C brands in Europe said they planned to increase their influencer marketing budget. Over the years, influencer marketing has been on the rise.

Reputation 62

Reputation B2C Ethics Trends 62

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 96

Technology Ethics Tools Creativity 96

Deirdre Breakenridge

FEBRUARY 1, 2022

Common ground can feel like an impossible place to get to, especially in the socio-political climate of 2021. With newfound empathetic growth, and existing strengths in ethics, passion, and facing my fears, I should ideally be able to connect and communicate better than ever before. Assess and Repeat.

Blogging 213

Blogging Ethics Leadership Course 213

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. While some changes are obvious and temporary (for example, increases in social media usage) others, we have found, are more subtle, but are likely to be more permanent.

Trends 62

Trends Social Media Consumer Video 62

PRSay

APRIL 13, 2021

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. Conducting multi-phased details of PR initiatives evolved with ease, and command of the ever-growing owned social media channels that debuted in the early 2000s became deft.

Telecommunications 197

Telecommunications Community Ethics Financial 197

Sword and the Script

SEPTEMBER 7, 2021

These include Pulsar, which is a social media monitoring tool and Vuelio an all-in-one PR software tool based in the UK. PRgloo social media. PRgloo has rolled out a social media tool for publishing. Vuelio itself acquired ResponseSource – a ProfNet or HARO style tool – in 2018 for £5.5 PR tech mentions.

Software 89

Software Print Tools SEO 89

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? I grew up in West Monroe, Louisiana. What’s that saying?

Ethics 80

Ethics Data Crisis Apparel 80

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

Financial 98

Financial Conference Agency Resources 98

Maxim Behar

JANUARY 1, 2022

The communication expert Maxim Behar shares in an interview for Manager magazine what are the most important elements in the PR profession, what role traditional and social media play today, how to use them successfully and what challenges do experts face in Bulgaria. In our business, PR creativity is everything.

Creativity 52

Creativity Ethics Instagram Social Media 52

Sword and the Script

AUGUST 24, 2021

This person and media site have ethics beyond reproach. That piece of sponsored content proved to be a strategic use of paid media to augment media outreach. On the 2021 JOTW Strategic Communications Survey , my colleague Ned Lundquist and I asked 300 communicators about their views of sponsored content.

Pitching 112

Pitching Media Relations Survey Advertising 112

PR in High Definition

DECEMBER 17, 2020

Google is currently coming under fire and receiving employee backlash after sacking leading AI ethics researcher Timnit Gebru. UK fintech and challenger banks, such as Monzo and Revolut, may also be in for a rough ride in 2021, as a new Accenture report has found that UK consumers are uncertain about their ability to survive long-term.

Ethics 62

Ethics Google Banking Radio 62

Newsfile

OCTOBER 24, 2023

By Melissa Strle On August 30 2021, Zoom Video Communication’s stock price plunged 17% following its Q2 earnings call. Also, you must bolster investor confidence , manage investor expectations and positively influence market perceptions under ethical guidelines and regulatory standards. In turn, this will help boost attendance.

Conference 52

Conference Government Retail Analytics 52

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

OCTOBER 4, 2022

It claims it saw “75% year-over-year revenue growth in 2021, and more than 300% revenue growth over the three-year period from 2018-2021.”. Here are some interesting posts by or about the PR technology community that stood out to me this month: Tressa Robbins writes about PR ethics for Burrelles. Content picks.

Technology 81

Technology Company Analytics Writing 81

Communications Conversations

JANUARY 25, 2022

I’ll admit it: I’m struggling as a social media marketer right now. I had a great year in 2021, and I’m on pace already to have another good one in 2022 with a slew of fantastic clients. No, I’m talking about the emotional and ethical component of being a social media marketer in 2022.

Social Media 108

Social Media Marketing Media Ethics 108

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. I took a business ethics course when I was studying for my MBA. along with a validated media contact database,” according to the press release.

Software 85

Software Internal International Pitching 85

PRSay

JULY 29, 2019

PR practitioners are required to act ethically in all communications. However, in the digital age sometimes well-intentioned ethical communication can still run afoul of copyright law. Be careful about social media sharing: Social media is designed to facilitate interaction between user content.

Ethics 158

Ethics Communications Government Enterprise 158

Victorious PR

DECEMBER 1, 2022

We make sure that our clients are the best of the best so that when we are showcasing their credibility, we are doing so with integrity and ethics. We know who we can serve and because of that, it produces fabulous results. An Amazing Team. Lastly, we can’t forget the team.

Agency 52

Agency Real Estate Employee Ethics 52

Sword and the Script

JANUARY 12, 2021

here is current as of January 2021. There’s a long history of public companies bucking the RegFD legend and providing disclosure in blog posts and on social media. The context of the release matters, because depending on the subject matter, a retraction could well be the ethical choice regardless of any embarrassment.

Financial 89

Financial Video Survey Google 89

Maxim Behar

NOVEMBER 23, 2020

Because actually being a PR expert nowadays is being a leader, in your workplace, on social media, among your clients and your readers. Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Victorious PR

JULY 11, 2022

You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. Now, let’s imagine a crooked business owner. They cheat, lie, and steal to get ahead.

Real Estate 52

Real Estate Reputation Company Employee 52

Maxim Behar

JANUARY 24, 2022

He was recognized as one of "The 10 Most Influential Media Leaders of 2021" and his influential story made it to the cover. They are the masters of words and visions and in the modern world, wisdom comes from social media content. increasing sales, better branding, and media presence.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Cleverer, GenAI-enhanced social media bots and convincing deep fakes aimed at interfering with the U.S. However, it’s like social media was a decade ago.

Writing 192

Writing Communications Marketing B2B 192

Stern + Associates

JANUARY 6, 2022

As you make decisions around leadership, company culture , technology and innovation for 2021 and beyond, be sure to keep these recognized experts in mind. Navigating the Ethics of Artificial Intelligence. Wishing you a healthy and prosperous 2021! Their proven frameworks, strategies and tools will make all the difference.

Leadership 62

Leadership Policies Engineering Technology 62