Maxim Behar

NOVEMBER 22, 2020

Maxim Behar will be one of the judges of PRCA MENA Regional Awards 2021 , honouring the year’s most effective and creative digital PR and communications campaigns, individuals, and teams across The Middle East and North Africa. Winners will be announced at the PRCA MENA Regional Awards 2021 event in Dubai on February 2021.

Ethics 52

Ethics Government Journalism Local 52

Solo PR Pro

JANUARY 11, 2021

5 solo PR pros share their predictions for the PR industry in 2021. Here's to an illuminated 2021 and the future of our industry. I think attitudes will begin to shift in 2021 to see PR as the integrated content and communications revenue driver it is. 2021 will be another “change year” for the PR industry.

Industry 79

Industry Print Ethics Internal 79

Sword and the Script

AUGUST 17, 2021

I’ve spent the past few weeks breaking down the survey results from the 2021 JOTW Strategic Communications Survey ( overview , challenges and the media relations struggle ). ” Read more: The 2021 Creativity in PR Study by Provoke Media and Now Go Create. Six in 10 comms pros face ethical challenges.

Creativity 95

Creativity Study Ethics Publicity 95

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. What this says is that executives continue to see DEI as important, not just for ethical or reputational reasons but for concrete business reasons.

Communications 104

Communications Ethics Corporate Conference 104

Reputation Us

OCTOBER 16, 2023

So the question arises: Is it ethical to pay for positive reviews or endorsements, even if they come from unbiased sources? According to a 2021 report by PowerReviews, over 99.9% of customers read reviews when they shop online. And as we all know: Consumer opinions and reviews play a pivotal role in shaping public perception.

Reputation 167

Reputation Consumer Report Ethics 167

NewsWhip

AUGUST 18, 2021

Either way, it has the capacity to drive huge amounts of public and media attention across the web and social, so in this analysis we’re going to look at some of the trends we’ve seen in 2021 so far, beginning with web coverage. Artificial intelligence on the web.

Company 148

Company Web Ethics Analysis 148

Stephen Waddington

JULY 14, 2021

At the Institute of Development Studies, our approach was to kick off a consultation at the beginning of this year with researchers and Fellows on ethical content creation. The consultation was distilled into our IDS ethical content guidelines 2021. And this is where our profession can make a difference.

Guidelines 171

Guidelines Ethics Study Community 171

PRSay

DECEMBER 3, 2021

In Greentarget’s “ Fake News 2021 ” report, 84 percent of journalists surveyed agreed that “fake news” — which we define as false information spread unwittingly (misinformation) or intentionally (disinformation) — is a factor that is delegitimizing traditional journalism and news sources. We stress ethics and transparency.

Journalism 124

Journalism Survey Ethics Report 124

PRSay

JANUARY 19, 2021

After a turbulent year of the coronavirus pandemic, civil unrest and political instability, public mistrust of societal institutions is widespread around the world, Edelman’s 2021 Trust Barometer finds. People now expect corporations to address today’s challenges as rigorously as they pursue profits, the report says.

Government 156

Government Report Survey Media 156

Wadds Inc.

APRIL 19, 2023

Ethics in public relations practice can be a challenging issue. Miller worked at the University of Bristol until 2021. A Century of Spin presents a persuasive case for why the profession should constantly be vigilant on ethics. It’s a polemic takedown of public relations practice. It is itself an exercise in public relations.

Ethics 105

Ethics Government Corporate Exercises 105

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Stephen Waddington

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). A body of knowledge, ethics and certification are the three foundations of a profession. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. To provide contextual intelligence.

Publicity 167

Publicity Ethics Training Education 167

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. 2021 Strategic Communications Survey Final from Frank Strong. About the 2021 JOTW Strategic Comms Survey. Blog: Code of PR Ethics?

Survey 118

Survey Communications Ethics Measurement 118

PRSay

NOVEMBER 10, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. ” In recent years, I’ve been driven by the threat of having our profession overtaken by those who play fast and loose with facts and ethics. What are you looking forward to with PRSA in 2021?

Meeting 119

Meeting Leadership Energy Ethics 119

Stern + Associates

SEPTEMBER 28, 2023

Azeem Azhar: Bridging the ‘Exponential Gap’ in a Rapidly Evolving Tech Landscape In the words of Azeem Azhar , celebrated bestselling author of “The Exponential Age” (2021) and host of the new Bloomberg show Exponentially with Azeem Azhar , technology is racing ahead, often leaving society trailing in its wake.

Government 107

Government Technology Policies Ethics 107

Stephen Waddington

MAY 24, 2022

You could describe the industry's double-digit 2021 surge as opportunistic. Practitioners and theorists both jump to the defence of public relations from a purist perspective recognising only a positive and ethical application of practice as public relations. Even so, it is a long-term opportunity that it cannot afford to squander.”

Publicity 149

Publicity Reputation Study Crisis 149

Reputation Us

SEPTEMBER 20, 2022

A year earlier, the 2021 Edelman Trust Barometer showed that 40 percent of customers stop doing businesses with brands they love if something happens to damage their trust in them. A CTO’s job is to ensure your company has ethical intent behind its decisions and advocate for customers’ needs regarding data and trust.

Reputation 78

Reputation Corporate Policies Ethics 78

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists. Reid Blackman, Ph.D.

Technology 95

Technology Ethics Tools Creativity 95

Newsfile

APRIL 12, 2023

Moreover, this represents an almost 50% increase from 2021. At least 67 journalists and media workers were killed during the year–the highest number since 2018 and an almost 50% increase from 2021. Importantly, May 3rd serves as a day of reflection among media professionals about issues of press freedom and professional ethics.

Ethics 52

Ethics Government Report Local 52

PRSay

JULY 20, 2021

FleishmanHillard’s “2021 Authenticity Gap” study (PDF here ) examines the actions that brands must take to meet consumer expectations. Consumers expect company managers to act ethically and responsibly; to deliver consistent, stable performance; and to provide frequent, credible communication.

Study 103

Study Consumer Company Privacy 103

NewsWhip

FEBRUARY 1, 2024

One analysis in the report plots the four major institutions on a chart according to their perceived competence and ethics scores, connected by a triangle which serves to demonstrate how uneven the scores are. Source: Edelman Trust Barometer, p.7 Source: Edelman Trust Barometer, p.54

Government 88

Government Survey Technology Ethics 88

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

Internal 84

Internal International Ethics Communications 84

PRSay

JANUARY 14, 2022

It’s not like 2021 was a tunnel of love. Measurable success, proactive client advocacy, active listening and ethical discourse should always top a team’s charts, but life can get out of tune. Bruce Springsteen dropped out of Ocean County College in New Jersey in 1967. Last year offered very few glory days.

Communications 150

Communications Trends Nonprofit Radio 150

Stern + Associates

NOVEMBER 2, 2023

It’s no longer optional to be fluent in the language of AI marketing,” explains Lecinski, winner of Kellogg’s 2020-2021 Sidney J. To keep up with today’s competition, Lecinski says it’s vital to truly understand AI’s power and potential. Levy Teaching Award.

Marketing 62

Marketing Privacy Training Strategy 62

Deirdre Breakenridge

FEBRUARY 1, 2022

Common ground can feel like an impossible place to get to, especially in the socio-political climate of 2021. With newfound empathetic growth, and existing strengths in ethics, passion, and facing my fears, I should ideally be able to connect and communicate better than ever before. Assess and Repeat.

Blogging 213

Blogging Ethics Leadership Course 213

PR in High Definition

FEBRUARY 27, 2023

In 2021, 44% of B2C brands in Europe said they planned to increase their influencer marketing budget. Whether it be an Amazon gadget or a new trending celeb recipe, influencers have the power to impact decisions of consumers across all age groups. Over the years, influencer marketing has been on the rise. What was a $1.7

Reputation 62

Reputation B2C Ethics Trends 62

PR in High Definition

APRIL 27, 2023

An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations. ESG is short for Environmental, Social, Governance, so there are a host of wrap around components, like skills development, workforce reform or equality and social impact on communities.

Policies 62

Policies Employee Ethics Survey 62

Ethical Voices

OCTOBER 16, 2023

She discusses a number of important ethics issues, including: Why corporations need to be careful they aren’t the ones spreading misinformation Ethics of data analysis Why PR pros need to change their definition of media Tell us more about your career and yourself? What is the most difficult ethical challenge you ever confronted?

Ethics 80

Ethics Data Crisis Apparel 80

PR in High Definition

APRIL 26, 2021

But investors are also beginning to factor in other elements, particularly those associated with reputation and ethics, when deciding to invest in companies. For Deliveroo, concerns over workers’ rights due to its gig economy-led workforce was a risk that investors weren’t willing to take, given the ethical and legal issues involved.

Reputation 62

Reputation Ethics Employee Travel 62

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. Now, at the start of 2021, there finally appears to be light at the end of the tunnel. Finally, we asked marketers what channels are set to be their key focus throughout 2021.

Trends 62

Trends Social Media Consumer Video 62

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. Now, at the start of 2021, there finally appears to be light at the end of the tunnel. Finally, we asked marketers what channels are set to be their key focus throughout 2021.

Social Media 62

Social Media Trends Consumer Video 62

PRSay

APRIL 13, 2021

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. To get people to trust me with their stories, I needed the confidence booster the APR could provide. billion in assets with annual grant-making in 2020 of $177 million.

Telecommunications 194

Telecommunications Community Ethics Financial 194

Wadds Inc.

JULY 6, 2022

billion to the UK economy (Public Relations and Communications Association, 2021). A body of knowledge, ethics and certification are the three foundations of a profession. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. To provide contextual intelligence.

Publicity 72

Publicity Ethics Training Education 72

Stephen Waddington

NOVEMBER 11, 2020

As we head towards the end of the year it’s a good time to think about personal development and your personal development goals for 2021. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations 11. If you're self-employed you’ll have your own personal plan.

Tools 115

Tools Publicity Ethics Google 115

PRSay

JULY 10, 2023

According to a 2021 Deloitte survey , quality and price remain two of the top-three purchasing criteria for consumers, cited 86% and 61% of the time, respectively. For companies, demonstrative actions might range from internal processes to hiring practices and how a brand shapes — and is shaped by — the external environment.

Brand 116

Brand Branding Nonprofit Government 116

Mindful Marketing

MAY 22, 2021

” Furthermore, native ad spending is forecast to increase by 21% in 2021 to a staggering $57.27 People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines.

Advertising 114

Advertising Advertising Agriculture Ethics 114

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers.

Financial 98

Financial Conference Agency Resources 98