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Domain Authority, Trust, and Thought Leadership

The Proactive Report

The 2021 Edelman Trust Barometer showed a marked downtrend in trust and revealed that people don’t know where or who to turn to for reliable information. Figure out a content strategy that will build trust and thought leadership. Build a community online and nurture that group with relevant content that builds trust and loyalty.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging.

Training 195
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ICON 2021 Recap: Yamiche Alcindor on Telling Stories and Building Trust

PRSay

Yamiche Alcindor began her General Session during ICON 2021 on Oct. Alcindor said that she wants to think about the professions of journalism and public relations as communities holding the future of America and the world in their hands. 18 with a tribute to Colin Powell, the first Black chairman of the Joint Chiefs of Staff and U.S.

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Leadership Through Influence: Takeaways from Zoe Chance

Stern + Associates

However, a Bohn’s 2021 survey showed that people are 2 to 3 times more likely to say “yes” than we expect. Thank you, Zoe, for a valuable workshop on influence and practical ways we can build meaningful relationships with our co-workers, customers and communities.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Executive Thought Leadership. Social Media & Community Management.

Training 370
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5 Solo PR Pros Share Their Predictions for the PR Industry in 2021

Solo PR Pro

There’s a whole community of like minded people you can lean on. 5 solo PR pros share their predictions for the PR industry in 2021. Unfortunately, it took shut-downs, and seismic shifts of 2020 for many in the C-suite recognize the critical value of consistent communications to internal and external audiences.

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3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. The communication channels. Communication Sender Areas. Nobody plans to fail.

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