Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR is always evolving. They may also be responsible for managing any outsourced content creators. How do you know what’s working?

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

NewsWhip

AUGUST 26, 2021

Pichai has seen himself in the media frequently lately, mostly due to his order of mandating Google employees to get the Covid-19 vaccine if they wish to return to the office. If you’d like to read more about CEOs in the news, head over to our blog about Bezos and Branson’s race to space and the PR lessons that emerged from it here. .

Media 78

Media Community Leadership Employee 78

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Year of the employee. 2022 is going to be known as the year of the employee. Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. Blogger outreach gets personal.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Stronger communication of social and political movements. You can read it here.

Trends 71

Trends Reputation Course Media Relations 71

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times.

Survey 120

Survey Communications Ethics Measurement 120

Onclusive

JANUARY 7, 2021

To kick off 2021, Onclusive is looking at the communications function through the executive lens while keeping the communications pro’s perspective in mind, and bringing it all together in our upcoming webinar, The Executive’s Guide to Building and Leading an Impactful Communications Department.

Communications 248

Communications Corporate Reputation Employee 248

Stern + Associates

NOVEMBER 13, 2023

But for reasons that include both customer and employee relations, some type of statement when big events occur has become expected. Conferences Finally Made Their Big Comeback In 2020 and 2021, during the pandemic, there was a lot of talk about the demise of in-person conferences.

Trends 116

Trends Communications Conference Leadership 116

NewsWhip

JANUARY 11, 2022

In a span of one week at the turn of the year, Apple found itself amid major headlines for not one, but two different points of interest regarding its workers — employees staging a walkout and engineer retention incentives. . Tomorrow, December 24th, 2021, Apple workers are staging a walkout/callout to demand better working conditions.

Policies 78

Policies Internal International Employee 78

PRSay

JULY 28, 2021

They’re cooling their heels with your blog post at the doctor’s office — when their name is called. When the IRS improved its web pages about tax law changes, employee call center accuracy increased by 10 percent, reports TJ Larkin of Larkin Communications Consulting. Copyright © 2021 Ann Wylie. Get FREE writing tips here.

Mobile 200

Mobile Web Writing Training 200

Sword and the Script

AUGUST 1, 2022

Respondents identified the top comms challenges as 1) cutting through the noise (35%); 2) too many priorities (31%); and 3) lack of employee experience (25%). The lack of employee experience is a new challenge near the top of the list for the first time. Presentation: 2021 Strategic Communications Survey. FIR Network).

Survey 130

Survey Communications Measurement Internal 130

Shift Communications

FEBRUARY 1, 2022

It is a combination of your employees’ perception of you as an employer and how candidates see you as a potential workplace. This is because candidates and current employees have become more intentional about what they are looking for in terms of flexibility, culture, mission and the work itself. Employee Wellbeing First.

Brand 135

Brand Branding Employee Case Study 135

PRSay

JANUARY 15, 2021

However, more often, we mark the day by flooding social media, blogs and websites with well-known, inspiring quotations from Dr. King’s speeches, sermons and writings. This is a modified version of a post that first appeared on Vanguard’s In Practice blog. While inspiring, that approach may fall flat this year. Somerstein].

Community 178

Community Policies Employee Blogging 178

PR in High Definition

DECEMBER 17, 2020

With vaccines preparing to be rolled out, 2021 is already starting to look more hopeful and ‘normality’ may actually start to return. The team and I decided to illustrate what the marketers brain might look like in this piece for Just Marketing back in May – this will likely continue to evolve in 2021! Comic relief: An ode to humour.

Reputation 133

Reputation Creativity Crisis Employee 133

Prohibition

NOVEMBER 17, 2021

We headed into the Autumn/Winter months full steam ahead here at Prohibition with everything on our agenda including awards, welcoming new clients, video and photography shoots up and down the country and announcing our employee of the quarter! — Prohibition PR (@ProhibitionPR) October 6, 2021. pic.twitter.com/XD6BzSrOhR.

Employee 62

Employee Instagram Energy Video 62

Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. By posing open-ended questions, you can determine what improvements your employees think should be made. This is changing.

Reputation 78

Reputation Insurance Insurance Employee 78

Shift Communications

FEBRUARY 8, 2022

2021 was a whirlwind year in terms of keeping up with events that shook our country. At SHIFT, we’ve worked with clients to share statements on social pages or with their employees only rather than public channels because the events were close to their hearts. Take the lessons from 2021 to build a plan. And that’s OK.

Employee 78

Employee Leadership Consumer Internal 78

Shift Communications

JANUARY 3, 2022

As employees continue to look for opportunities to do more within their role, achieve internal mobility and/or find ways to pursue their passions (since the pandemic ignited pretty strong feelings of “living your best life”), learning a new skill(s) is one way they’re finding happiness in their current roles. Stop going into the office.

Technology 78

Technology Trends Employee Mobile 78

Landis PR

JUNE 28, 2021

Guest blog by Rhonda Bassett-Spiers, CEO, iTradeNetwork (client). During COVID, we heard a lot about companies recognizing the serious toll the pandemic took on the mental and emotional well-being of employees. Employees were more than just workers; they were people, some like family, going through trauma. Technology .

Industry 85

Industry Retail Employee Crisis 85

Bianchi Biz Blog

NOVEMBER 30, 2020

During business-as-usual times, many companies host a holiday party for their employees this time of year, complete with food and drink, a year-end speech from the CEO, and plenty of merriment as a way to bring colleagues together from all levels of the business. You want your team to feel positive, hopeful and energized for the year ahead.

Company 59

Company Employee Conference Survey 59

Sword and the Script

FEBRUARY 16, 2021

That’s according to the 2021 Trust Barometer by Edelman (opens in PDF). Business also scored well among those who know it best: their employees. Don’t mash case studies, white papers, webinars, press releases and blog posts together. Keep your blog, a newsletter, or an articles-site – separate and sacred. Did you know?

Government 138

Government Survey Ethics Media 138

Institute for Public Relations

JANUARY 16, 2024

For example, Shen and Jiang (2021) renewed the call for a community approach to public relations, echoing the proposition by Kruckeberg and Starck (1988) that public relations should be about restoring and … Continue reading The Role of Identity in Internal Community Development →

Community 59

Community Internal International Examples 59

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

Financial 98

Financial Conference Agency Resources 98

Sword and the Script

AUGUST 30, 2022

I couldn’t find any financial data on the deal but in a separate piece for Media Post Laurie Sullivan writes that Kelp has 10 employees and “Signal AI has about 220 employees.” The SaaS database GetLatka says Digimind didn’t raise any funding, was founded in 1998 and finished 2021 with $18 million in revenue and 600 customers.

Publicity 85

Publicity Survey Enterprise Pitching 85

Sword and the Script

JULY 6, 2021

I missed my self-imposed deadline in June as I was simply overwhelmed by events: client work – always my first priority – but also bisdev, podcast production, blog posts, and trying to get this year’s annual JOTW comms survey ready for publication. The service will no longer be available as of August 1st 2021 [sic].” Media monitoring.

Pitching 89

Pitching Report Software Survey 89

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Tools 195

PR in High Definition

JANUARY 26, 2022

Facebook whistle-blower Frances Haugen’s testimony before the US senate in 2021 shed light on the damage that has been caused by the social media giant to its users, leading to legislation such as the Online Safety Bill in the UK being strongly considered by lawmakers. Maintaining synergy through employee comms.

Guidelines 62

Guidelines Employee Social Media Reputation 62

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. The deal with Brandwatch “is expected to close in the second quarter of 2021,” according to a press release. Articles, blog posts and content picks. Did you know? Check out our services.].

Company 150

Company Tools Technology Software 150

The Hoffman Agency

APRIL 4, 2022

Recognizing an employee need, we prioritized staff wellness in 2021, but we know there’s no magic wand to getting this right. It requires informal and formal (like annual anonymous employee surveys) mechanisms to ensure we hear our employees’ voices and turn feedback into action.

Employee 36

Employee Agency Pitching Survey 36

Doctor Spin

APRIL 17, 2023

2021, September 8). 2021, August 11). Southwest Airlines employees celebrate passenger’s 104th birthday. Write a guest blog post for a popular industry publication or website. Host a community cleanup event or volunteer day with employees and customers. 2021, September 8). 2021, August 11).

Strategy 52

Strategy Customer Service Airlines Hotels 52

Stephen Waddington

MARCH 17, 2021

Three years ago I published an anonymous blog from a senior practitioner about the gap between his organisation’s policy on mental health and the reality of its culture. I don’t usually normally post anonymous blogs but it was an important story. That makes Karl Connor’s Sellafield story exceptional. Karl Connor.

Storytelling 147

Storytelling Local Case Study Television 147

Sword and the Script

JANUARY 31, 2023

In 2021 it went on a $100 million buying spree: In June, it made a $24.5 million in November of 2021. Factmata uses AI to identify and track narratives online through articles, blogs, tweets and other social chatter, highlighting the ones that could either help or hurt brand reputation and value.” What does it do?

Software 78

Software Case Study Technology Tools 78

Bianchi Biz Blog

JULY 1, 2021

adults in May 2021 to gauge U.S. Customers, investors, employees and government regulators are all looking to work with companies that are committed to ESG and making the world a better place. SK Group surveyed 1,500 U.S. According to this article , the study revealed the current and future U.S.

Automotive 97

Automotive Technology Communications Mobile 97

Mindful Marketing

MARCH 11, 2022

For the largest organizations in the world, customers, employees, and shareholders number in the millions. of McDonald’s 2021 revenue , and 4% of Pepsi’s, came from Russia. ” Subscribe to Mindful Matters blog. It’s no small thing to curtail commerce with Russia. With a population of 145.9 billion and $79.4

Comparison 89

Comparison Corporate Company Employee 89

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

Financial 52

Financial Conference Agency Resources 52

PR in High Definition

FEBRUARY 27, 2023

In 2021, 44% of B2C brands in Europe said they planned to increase their influencer marketing budget. Layoffs have continued to dominate the headlines, putting the decisions of business leaders centre stage – they’re not only being judged by their employees but the general public too. What was a $1.7

Reputation 62

Reputation B2C Ethics Trends 62

Sword and the Script

MAY 4, 2021

This new feature lets PR pros view, compile and share key data and produce customized executive reports,” the company wrote in a blog post. Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. G2 recognized Agility as a “momentum leader” for media monitoring in a Spring 2021 report. Content picks.

Tools 100

Tools Survey Pitching Analytics 100