Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. In fact, Cisco predicts that consumer internet video traffic will surpass 80 percent by 2019. The post How to Create a Content Contributor Guide appeared first on Cision.

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How To Guidelines Content Marketing Video 177

PR 20/20

JANUARY 15, 2019

If the “same old, same old” mentality applies to your marketing goals and campaigns in 2019, it’s time to take a step back and evaluate how important success is to you. With how fast paced our industry is, what promises success today, could be forgotten by tomorrow. Top Marketing Trends for 2019, Curated.

Trends 57

Trends Marketing Software Video 57

Prohibition

DECEMBER 1, 2021

As an integrated PR consultancy based in Leeds, we advise big brands on how to use public relations, social media, and content marketing effectively helping them to increase online engagement, raise their profiles and in turn improve their overall business performance. Excellent written communication skills. Good interpersonal skills.

B2C 133

B2C Healthcare Training Agency 133

Newsfile

AUGUST 17, 2023

By Melissa Strle Education press release examples from around the world will help you learn how to spread your education news to an ever-increasing and competitive global education marketplace. Did you know that there are more than 25,000 universities in the world? There were 3,982 degree-granting postsecondary institutions in the U.S.

Education 98

Education Examples Nonprofit Policies 98

Onclusive

DECEMBER 6, 2019

Our post last year on the 10 Best PR and Marketing Conferences to Attend in 2019 was a huge hit, so we’ve added even more insight to bring you 15 of our best conference recommendations. International Association of Business Communicators (IABC) World Conference . Public Relations Society of America (PRSA) International Conference.

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Conference Marketing Case Study Measurement 329

PRSay

NOVEMBER 12, 2019

Intrado Digital Media was a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. We’ve been issuing press releases for well over a hundred years — since a train accident in 1906 , to be precise. And yet despite a myriad of technological and social advancements, this tactic has changed little in the modern era.

Writing 98

Writing How To Print Corporate 98

Solo PR Pro

MAY 21, 2019

The Leadercast speakers tailored their talks to 2019’s theme, Leading Healthy Teams, providing actionable information that applies to those of us with teams of one and beyond. You have to teach your teams how to fail. Be careful about how we react when someone has made a mistake. How can we show up as inclusive leaders?

Leadership 55

Leadership Employee Airlines Construction 55

Landis PR

NOVEMBER 21, 2022

Every Monday morning quarterback will have an opinion on “how it did” after the last day on January 8 th , but here are a few predictions on changes that will be evident and how to prepare. Fewer international attendees. You can’t hop in your DeLorean and fire up the flux capacitator to make business the same as it was in 2019.

Trade Shows 52

Trade Shows Automotive Travel Mobile 52

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Wadds Inc.

FEBRUARY 15, 2023

But while the author notes that it’s startling how many issues have broken first on Twitter, she is clear the digital world is not the whole world when it comes to crisis management. She holds the CIPR Diploma in Internal Communications, the AMEC International Certificate in Measurement and Evaluation.

Crisis 98

Crisis Communications Crisis Management Analysis 98

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. How will they deal with the media?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PRSay

JULY 1, 2020

At the World Bank, we use the Barcelona Principles as the foundation for how we approach measuring and evaluating our communication efforts,” said José de Buerba, head of business intelligence, external and corporate relations at World Bank. In 2015, the principles were updated to version 2.0. “At For Barcelona Principles 3.0,

Measurement 170

Measurement Communications Banking Survey 170

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

2019 was a landmark year for those who work in cybersecurity PR, and not in a good way. 2019 alone has seen a spike in reports that show how easy it is to hack smart speakers. Many organizations fell victim to breaches, hacks and leaks — at an average cost per incident of nearly $4 billion.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

2019 was a landmark year for those who work in cybersecurity PR, and not in a good way. 2019 alone has seen a spike in reports that show how easy it is to hack smart speakers. Many organizations fell victim to breaches, hacks and leaks — at an average cost per incident of nearly $4 billion.

Trends 156

Trends Healthcare Government Leadership 156

Prohibition

APRIL 9, 2021

As an integrated PR consultancy based in Leeds, we advise brands on how to use public relations, social media, and content marketing effectively helping them to increase online engagement, raise their profiles and in turn improve their overall business performance. Have great interpersonal skills both internally and external.

B2C 100

B2C B2B Agency Training 100

Doctor Spin

FEBRUARY 22, 2024

Improve internal communications. Learn more: Public Relations Objectives Subscribe and get a free ebook on how to get better PR ideas. However, a PR professional understands how to create material that a journalist (or an ambitious influencer) will want to feature to their audience. Keep stakeholders well-informed.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

OCTOBER 8, 2019

Signal AI is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. But how do you help manage when everyone from the CEO to your newest customer are in panic mode? workshop at the PRSA 2019 International Conference in San Diego on Monday, Oct. Disaster has struck. Stay ahead of the story.

Crisis 87

Crisis Internal International Conference 87

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. BETT had an international feel with a notable rise in exhibitors from Asia. There are powerful insights for internal and corporate communication.

Handbook 60

Handbook Instagram Government Community 60

PRSay

JUNE 9, 2021

According to the National Institute on Drug Abuse , in 2019 alone nearly 50,000 people in the United States died from overdoses of opioid drugs that included prescription pain relievers. Publicis Health, part of Publicis Groupe S.A., Publicis Health isn’t the first company associated with Purdue to face lawsuits.

Crisis 164

Crisis Ethics Publicity Marketing 164

Maxim Behar

JANUARY 28, 2024

Each country has its laws, there are international laws. I wrote the book "The Global PR Revolution" in 2019, which was first published in America and then in Bulgaria. And due to the growth of social media in the last 10 years, everyone has access to the opportunity to be a public figure, but not everyone knows how to be one.

Radio 59

Radio Ethics How To Writing 59

Bianchi Biz Blog

OCTOBER 28, 2021

In comparing attendance from the show’s last two in-person events (2019 and 2020), attendance somewhat consistent, with 175,212 in 2019 and 171,268 in 2020, when COVID-19 was first hitting China. Something interesting to note is 58% of CES2021 media were international reporters. CES boasts a growing, diverse audience.

Data 75

Data Automotive Transportation Mobile 75

Landis PR

OCTOBER 11, 2021

There are many tactics to utilize – as Landis Communications did with its client, Velodyne Lidar, and the World Safety Summit on Autonomous Technology in 2019. As speakers and panels were confirmed, we distributed press releases to national, international and trade media. Secure a specific number of registrations and attendees?

Local 98

Local Newspapers Sports Video 98

PRSay

OCTOBER 14, 2019

RockDove Solutions is a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. We also meet with many others who are considering how to best upgrade their issues and crisis responsiveness. As the context and speed in which crises unfold in the digital age shifts, so does the task of crisis preparedness.

Crisis 85

Crisis Crisis Management Training Mobile 85

PRSay

SEPTEMBER 10, 2019

It’s not always easy for PR pros to reach their target audience in the highly competitive landscape of 2019. To keep pace, you’ll need to understand how to cater content to your brands, deliver a video to its target audience and measure performance to prove its value. At the PRSA 2019 International Conference , Oct.

Storytelling 136

Storytelling Video Strategy Analytics 136

Sword and the Script

SEPTEMBER 5, 2023

Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. Muck Rack said its revenue grew 338% from 2019 to 2022 – enough to put it at number 1,658 on the Inc. Here’s the updated list of PR technology companies I’m watching and here’s how to get on my radar. Muck Rack named Inc.

Software 165

Software Marketing Leadership B2B 165

Sword and the Script

JUNE 30, 2020

Two respondents noted a split structure with internal communications reporting to HR, and external communications reporting through sales. The 2019 edition of the survey had similar findings with 38% of respondents saying they report to the CEO while 35% reported through marketing (click image for higher resolution). What about HR?

Report 118

Report Publicity Survey B2B 118

PRSay

OCTOBER 23, 2019

PRSA presented Richard Dreyfuss with its inaugural Civic Engagement Award yesterday during the 2019 International Conference in San Diego. We need to learn civility and how to talk to people with different views than us, he noted. Civics is learning how to share political space with those with whom you disagree.

Conference 123

Conference Education Ethics Internal 123

Prohibition

DECEMBER 22, 2021

Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” A slight oversight from the brand and an example of how to not tap into an awareness day for your PR campaign! It showed just how bad the app can be for the teens of today. Top nine PR crises so far for 2019.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Deirdre Breakenridge

JANUARY 27, 2020

Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. Today, we’re excited to share that on October 26, 2019, we premiered Pioneers in Skirts in Los Angeles, CA! Movie Sizzle Trailer from Pioneers in Skirts ® on Vimeo. What’s Next?

Film 252

Film Marketing Nonprofit Education 252

Stephen Waddington

JANUARY 12, 2019

Something new for 2019. I’ll let you know how we get on. I’m going to try something new for 2019 with my blog community. PR Careers: How to get a job in PR Sarah Stimson has published her annual list of intern opportunities in the top UK PR 150 agencies with support from CoverageBook. Let me know what you think.

Case Study 62

Case Study B2B Healthcare Energy 62

Deirdre Breakenridge

FEBRUARY 1, 2022

War, fear, international isolation, and nationalism shaped an entire generation of people that now hold the majority of power and leadership in the western world — the Baby Boomers. In fact, history tells us that generational gaps have had impacts that rippled as far as outright revolution … the formation of the United States, anyone?

Blogging 213

Blogging Ethics Leadership Course 213

Buzzstream

MAY 2, 2024

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

Internal 62

Internal International Insurance Insurance 62

Sword and the Script

JUNE 7, 2022

Scale to compete with incumbents; Prowly adds media monitoring; Cision releases internal DE&I report; World’s First-Ever NFT Press Release. The company “ proactively” severed a relationship with Cision in 2019 after enhancing its capabilities. Cision releases internal DE&I report. Internal comms metrics.

Software 85

Software Internal International Pitching 85

Sword and the Script

JUNE 9, 2020

That’s an increase from 68% in 2019 and 51% in 2018. When you know them, you’ll naturally know how to be relevant. It’s a metric that tells you how many views a given article actually had. It doesn’t take a lot of money, but it does take making the case for budget and learning how to use these advertising tools effectively.

Media Relations 111

Media Relations Media Survey Pitching 111

PRSay

SEPTEMBER 13, 2018

This year will mark the 10th time in the last 11 years I will attend the PRSA International Conference (ICON), what many people including myself consider to be the top PR industry conference. In addition, I will provide tips on how to better qualify your opportunities in the first place. 7, at 2:45 p.m.

Conference 81

Conference Internal International Creativity 81

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. So, my relationship with the media started changing based on what I was focusing on, the ‘what actually happens,’ in the field of international business. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Sword and the Script

MAY 4, 2021

TVEyes launched podcast monitoring in the fall of 2019 , quickly became a white label partner to Meltwater, Burrelles, Cision and Muck Rack, and today monitors 25,000 podcasts. It’s also introducing “content microapps” which are content widgets internal communicators can make and deploy on platforms like SharePoint and Salesforce. “A

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Tools Survey Pitching Analytics 100