Reputation Us

JULY 13, 2017

It certainly makes our job as public relations professionals working to help banks and credit unions manage their reputation easier to navigate. A good reputation is essential to a bank or credit union’s well-being. But a good reputation is about more than having a good balance sheet. Reputation, Reputation, Reputation.

Banking 60

Banking Reputation Financial Government 60

ImPRessions - Crenshaw Communications

JUNE 26, 2019

Being the steward of a company’s image and reputation comes with the job. To show leadership during a serious crisis situation. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. That was what happened when Dara Khosrowshahi was installed as CEO of Uber in 2017.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

PRSay

MARCH 6, 2023

Organizations don’t want to be perceived as exploiting a tragedy for their own gain, which could create a crisis of their own. Our research shows that organizations which find ways to honor victims and unify social media mourners toward recovery efforts will be well received. Illustration credit: lightly stranded]

Social Media 165

Social Media Publicity Media Journalism 165

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. To build and enhance organisational reputation. To offer organisational leadership. It subsequently led to the collapse of the agency (Kwan Yuk, 2017).

Publicity 167

Publicity Ethics Training Education 167

Onclusive

AUGUST 22, 2017

Executive Thought Leadership. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives. Small teams of writer/editors are often hired to help the PR pro scale thought leadership efforts.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

DECEMBER 22, 2021

Remember that you can always rebuild your reputation. After taking a 17-month hiatus in 2016 and 2017, Swift reemerged in a way people didn’t expect. In her August 2017 comeback song “Look What You Made Me Do,” Taylor joked that the “old Taylor” was dead.

Communications 148

Communications Film Radio Reputation 148

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

WordPress founder and current Automattic chief Matthew Mullenweg pens a popular long-running blog (his blogging predates WordPress by 15+ years) where he covers an array of topics from business ( The Importance of Meeting in Person ) to fun/personal ( What’s in my Bag 2017 Edition ). CEOs can let their personalities show.

Case Study 178

Case Study SEO Film Video 178

PRSay

MARCH 9, 2017

Best of all, the leadership and legal team can read the language on a sunny day, long before the documents will ever get used. Fourth, put your public relations and leadership team through the paces with a realistic, anxiety rich, drill at least once a year. On average, it takes 10 minutes to make the edits and issue the release.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Melissa Agnes

APRIL 4, 2018

For example, some folks throw around terms like “Crisis Leadership Team,” “Crisis Action Team,” “Regional Crisis Management Team,” or “Global Crisis Management Team.” This accountability falls on the shoulders of your leadership team. They are the decision-makers, and ultimately bear the weight of the organization’s crisis management.

Crisis Management 169

Crisis Management Government Crisis Employee 169

Wadds Inc.

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. To build and enhance organisational reputation. To offer organisational leadership. It subsequently led to the collapse of the agency (Kwan Yuk, 2017).

Publicity 72

Publicity Ethics Training Education 72

Stuart Bruce

MARCH 8, 2017

The State of the Profession 2017 survey by the UK’s Chartered Institute of Public Relations (CIPR) reveals that the PR profession still has a very long way to go before the skills and competencies of its practitioners meet the needs of modern future proof public relations best practice.

Publicity 134

Publicity Analysis Public Affairs Measurement 134

Sword and the Script

MARCH 6, 2018

I’ve reviewed this salary survey and others , for many years including detailed looks at the 2016 and 2017 results. This is more or less flat with the $91,000 median reported in 2017 and the $92,125 reported in 2016 (see caveats below). Don’t miss these related posts: 20 Golden PR and Content Marketing Ideas that will Outlive 2017.

Survey 114

Survey Agency Report Corporate 114

Stuart Bruce

NOVEMBER 10, 2017

Launched on International Women’s Day in March 2017 it was meant to symbolise the power of women in leadership. It appears that State Street thinks it’s great to talk about how brilliant women are in leadership, but not brilliant enough to put its money where its mouth is and pay them as much as men.

Case Study 99

Case Study Crisis Communications Corporate Leadership 99

Reputation Us

APRIL 17, 2019

In addition to developing and editing content for RepUs, she works with the team to provide strategic planning and ad hoc support for clients seeking to enhance , protect and defend their valuable reputations. Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Sword and the Script

DECEMBER 21, 2021

Reputation management is crucial. Reputation management would become crucial in the face of recession, jobs loss and livelihood loss. The 2021 Customer Success Leadership Study found that 55% of SaaS companies put renewal ownership under the customer success teams. David Berkowitz , Founder, Serial Marketers .

Marketing 214

Marketing Content Marketing Social Media Employee 214

Presspage

APRIL 25, 2017

The practice of real time PR --in essence an (inter) active live performance of trend watching and reputation management-- is unthinkable without these types monitoring and curation tools. Although these expressions provide the organization with a sympathetic boost, it is not providing any benefits for their leadership.

Trends 79

Trends Crisis Reputation Employee 79

PRSay

SEPTEMBER 25, 2017

8 at PRSA’s 2017 International Conference in Boston. Most brands today are using some kind of platform to help them make sense of the media and social conversations that affect their reputations. Josh Ginsberg will be presenting a professional development session on Oct. Using data to see what you want to see.

Media 136

Media Agriculture Data Instagram 136

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. HPRA provides year-round programs, professional development seminars and networking among other services. .

Automotive 245

Automotive Resources Strategy Consumer 245

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. Gina Luttrell (@GinaLuttrell) October 9, 2017. During the Oct.

Social Media 119

Social Media Conference Media Corporate 119

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. That’s a lot of new agencies being hired, but it also means other agencies will be dropped.

Agency 223

Agency Survey SEO Social Media 223

PR in High Definition

FEBRUARY 23, 2021

It’s clear that there is a lot of work to be done with repairing KPMG’s damaged reputation and the comms teams are more than likely sorting it as we speak, but what would you do in this crisis if this happened to your organisation? We’ve explored this crisis further in our Reputation Shapers guide that you can access here.

Crisis 71

Crisis Communications Reputation Training 71

Critical Mention

SEPTEMBER 9, 2018

And between 2017 and 2018, the number of survey respondents that said they would invest in tech jumped from 8% to 23%. His most recent book, “The Common Good,” is a fundamental statement on the purpose of society which involves patriotism, truth and leadership. Aria Finger / Tuesday, Oct. Millennial Marketing Expert.

Conference 66

Conference Crisis Management Survey Big Data 66

PRSay

MAY 24, 2021

Several nonprofit organizations and philanthropists have stepped forward to make competitive bids that would prevent Alden — which has a reputation for drastically cutting newsroom staffs — from assuming sole ownership of the company. As of May 21, Alden Global Capital’s bid has been approved by Tribune Publishing’s shareholders.

Nonprofit 174

Nonprofit Local Journalism Newspapers 174

ImPRessions - Crenshaw Communications

MAY 18, 2018

CEO Marc Benioff’s outspoken leadership on the topic of management always goes hand in hand with the Salesforce story – making him an outstanding CEO brand evangelist. Borrowing a page from Walt Disney’s playbook, the Lego Group, which was named #2 most reputable company in 2017, created LegoLand theme parks and a Legoland themed hotel.

Brand 149

Brand Branding Storytelling B2B 149

Karen Freberg

MAY 28, 2021

I got tenure back in 2017, and since then, it’s been a whirlwind of work, dedication, and persistence to see if I could make the jump to full professor. When I went up for tenure in 2017, there were a lot of things that were in the works that I knew would be coming out after I went up for tenure.

Education 52

Education Conference Community Leadership 52

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Have you decided that 2017 is the year to form a partnership with a new public relations agency? For your PR team to both burnish and protect your company reputation, you must have honest conversations about the good, the bad and the ugly. Do be prepared to bare your (company) soul.

Agency 136

Agency Meeting Print Course 136

PRSay

OCTOBER 5, 2017

What the Bobby Axelrods may sacrifice is a purer form of success and respect, which is ultimately conveyed in a number of ways: relationships, reputations, personal and organizational brands, and the quality of the environments we travel in our daily lives. Through such behaviors, Lincoln won allies, a terrible war and a legendary reputation.

Ethics 128

Ethics Reputation Sports Travel 128

Mindful Marketing

JULY 16, 2022

reported that between 2017 and 2021, hundreds of EY employees acted unfairly either by using an ill-gotten answer key for an ethics component of the CPA exam or by cheating on ethics tests required for continuing education. It’s that last way that makes all of us moral leaders, regardless of any formal leadership title.

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Communications Conversations

MARCH 29, 2019

To top it off, Tess has been selected a Fellow through two distinctive leadership programs — as a RISE Fellow in the New Sector Alliance and as a Josie R. Johnson Leadership Academy Fellow through the African American Leadership Forum. Most recently, she went out on her own, establishing May Ott Communications in 2017.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

MAY 8, 2018

. #3 Media relations vs integrated communications The recruitment of journalists to fill communication roles has led to a shortfall in planning, integrated communications and reputation management. Julian Stodd, an internationally recognised advocate for social leadership, calls this phenomenon cultural graffiti.

Communications 63

Communications Healthcare Print Community 63

Flack's Revenge

NOVEMBER 29, 2017

Then, I met Mark Traphagen , who participated in my panel on branding and thought leadership at the Social Tools Summit in October (where he won a Social Guru award). On the face of it, the idea of using video for B2B marketing in 2017 might not seem that groundbreaking. Is there a certain persona or funnel stage you target?

Video 153

Video B2B Film Marketing 153

PR Conversations

FEBRUARY 28, 2018

Analysis based on interviews with 40 CEOS highlights that “CEOs frequently return to the idea that communication directors urgently needed to enhance their core leadership skills. Source: VMA Group Report: Beyond Communications (2017) (italics added). Source: VMA Group Report: Inside Insight (2017).

Training 65

Training Ethics Data Analysis 65

PRSay

APRIL 6, 2018

From a crisis management point of view, 2017 had it all! Indeed, many of the core ideas of how to neutralize an issue, mitigate a crisis and protect a reputation remain intact. Viral videos. Cyber thefts. Sexual misconduct. Brand misjudgments. Corporate malfeasance. Extreme weather. But what lessons can we take from the chaos?

Crisis Management 124

Crisis Management Crisis Airlines Viral 124

Karen Freberg

NOVEMBER 1, 2017

Now, the social media class has an established reputation, and I have been asked – what does the social media professor have that is new? This was a conversation I had back in late 2016, and it continued on for 2017. I feel like I’m Remy facing Anton Ego in the movie Ratatouille. No pressure, right?

Social Media 40

Social Media Media Exercises Education 40

Communications Conversations

JANUARY 13, 2017

And, she’s got a great reputation as a valued counselor over at Blue Cross Blue Shield of Minnesota. As to how I see my career evolving, I want to continue to lead this work going forward by helping really focusing on how to use social media as a strategic outlet to build corporate reputation and brand loyalty.

Insurance 60

Insurance Insurance Social Media Corporate 60

Sword and the Script

MAY 1, 2018

There are 200 cybersecurity startups that received VC funding in 2017; that’s in addition to the 300 that received $3.1 B2B Customers Want Thought Leadership. If you enjoyed this post, you might also like: B2B Marketing Underestimates Effects of Thought Leadership on Sales, Study Finds. Consider the following: Cybersecurity.

B2B 62

B2B Marketing Survey Study 62

Karen Freberg

JUNE 24, 2019

It was this trip back in 2017 that sparked the idea of creating and launching an Educators Summit at Cannes Lions. Others promoted this broadly, but certain opportunities were only available if you were friends with key leadership members of the organizing group. I had only attended Cannes Lions once before, and it was amazing.

Education 64

Education Creativity Pinterest Facebook 64