Critical Mention

JANUARY 3, 2019

Richard is a Contributing Editor of the FCPA Blog and his chapter “The Anatomy of a Bribe” appears in the 2016 edition of the Trace International’s How to Pay a Bribe. The post An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC appeared first on Critical Mention - Media Monitoring. SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

APRIL 22, 2016

Robert Scoble (@Scobleizer) April 14, 2016. In May, the #measurePR chat will focus on measuring media relations – a part of PR some love, some hate, and most of us love to hate! Twitter Facebook Google+ LinkedIn #measurePR Recap (April 2016): Influencer Marketing. And that even got Robert Scoble to chime in!

Marketing 40

Marketing Nonprofit Measurement Banking 40

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media? Are you planning or working on any additional research studies in 2016 / 2017? – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Sword and the Script

APRIL 12, 2022

million in 2016. In its funding announcement, the company says it can also “measure ROI from earned media including traffic, form submissions, purchases and other conversions.” Instead, experts can sign up, go through a validation process fielded by Vetted, and then wait for media to contact them for interviews.

Software 89

Software Pitching Measurement Enterprise 89

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

According to PageFair , use of ad blockers grew by 30 percent in 2016, accounting for 11 percent of web users and more than 600 million devices. I’m not one who think the trend is good for PR people who specialize in earned media placement, for obvious reasons. Here’s why it’s more important than it’s ever been.

Journalism 185

Journalism Advertising Advertising SEO 185

Bianchi Biz Blog

NOVEMBER 18, 2020

The firm worked to arrange deep-dive interview sessions for CAR executives at key automotive media outlets. Efforts have ranged from supporting speakers to coordinating ride and drives to pitching and overseeing interviews. In addition, for 24 consecutive years we have traveled to Traverse City, Mich.

Automotive 52

Automotive Conference Interviews Travel 52

Sword and the Script

JUNE 20, 2017

Smaller companies often vie for media attention, but larger companies tend to pick and choose which media interviews they’ll take. This is because if tax preparation were easier, customers wouldn’t need their products or services: “In 2016, H&R Block spent $3.26 and Barnum & Baile y Circus. Talk to Us!

Media 72

Media Interviews Software Government 72

Cision

FEBRUARY 23, 2016

A combination of paid, earned, shared and owned media (PESO) – an integrated strategy – is necessary to be effective. In this interview, Jim discusses his agency’s approach to integrated PR, shares the key lessons he’s learned throughout his career and explains what “Joined-Up Thinking,” Threepipe’s tagline, truly means.

Analytics 120

Analytics Agency Newspapers Community 120

Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. Persistence is still a strong strength in media relations in 2017. Can you tell us a little bit about yourself and what made you start writing your blog?

Interviews 35

Interviews Writing Blogging Social Media 35

The Resolution Blog

MAY 24, 2017

Launched in January 2016, the brand had one fundamental problem — low awareness. We used free tool Google Trends to analyse awareness of the brand and when compared to a more generic but related search term such as HR Software Search patterns here have been used as a proxy for brand awareness.

Measurement 136

Measurement B2B Google Financial 136

Cision

APRIL 12, 2016

Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over. What drew you to the field of public relations? How do you approach public relations for fashion, luxury and entertainment brands versus other types of brands?

Fashion 120

Fashion Pitching Journalism Social Media 120

Sword and the Script

JULY 7, 2020

Muck Rack focuses on public relations management Muck Rack announced “Public Relations Management” which promises a “unified platform” across the company’s “media database, monitoring, analytics and collaboration tools built for PR teams.” In an interview with PRWeek, the company likened it to a CRM for PR.

Technology 123

Technology Publicity Software Print 123

Cision

MARCH 8, 2016

In this interview, he discusses why financial firms are under attack, how brands should respond to social media crises and what the key factor is for protecting a brand’s reputation. Want to improve your media relations? Get Cision’s free State of the Media 2016 Report!

Financial 120

Financial Reputation Newspapers Social Media 120

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Mark served as the PRSA National Chair in 2016 and launched this venture in 2018 with an interview of Paula Pedene, APR, Fellow PRSA, author of A Sacred Duty: How a Whistleblower Took on the VA and Won. To that end, Mark does a weekly podcast (and blog) with “ethical challenges faced by real communications professionals.”

Ethics 111

Ethics Industry Publicity Analysis 111

Burrelles Fresh Ideas

AUGUST 2, 2023

By leveraging radio’s engaging audio format, PR can create memorable experiences through compelling interviews, entertaining segments, and carefully crafted brand messaging. Mass reach is still there One of the key strengths of broadcast media is its unparalleled ability to reach a large and diverse audience.

Radio 75

Radio Television Media Local 75

Bianchi Biz Blog

FEBRUARY 12, 2024

A summer internship at Forbes in 2016 introduced me to actual, fact-based journalism. I did some freelancing after college and found my way back into the media business full-time a little over four years ago when I landed a job on Business Insider ‘s transportation desk.

Meeting 88

Meeting Report Transportation Automotive 88

Cision

MARCH 1, 2016

In this interview, he discusses the pervasiveness of technology in PR, the necessity of collaboration with others and how to best communicate with customers. Gain insights on the media! Read the free State of the Media 2016 Report today! Media relations-only solutions will be increasingly less effective.

Technology 120

Technology Industry Storytelling Strategy 120

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

If the top media targets are in tech or trade press, some breaking stories have such large ramifications that they could never be resolved quickly. As a bonus, the content can also be used be re-purposed in briefing materials to help ready a spokesperson for any interview requests that require more depth versus a quick soundbyte.

Pitching 136

Pitching Media Privacy YouTube 136

Cision

MARCH 31, 2016

If you want to connect with your audience and stand out from competitors, you need to focus on your brand’s story, says Neil McAllister, media and content director at Blanc & Otus. In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Sword and the Script

APRIL 16, 2019

Its acquisitions have included one of those two press release companies – Cision bought PR Newswire for a reported $841 million in 2016. I may also consider an Off Script Q&A interview , but probably no more than a couple per year. The third company on the list, Cision, has been on a buying spree.

Survey 71

Survey Technology Corporate Financial 71

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.

Meeting 98

Meeting Automotive Mobile Media 98

Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. The key is understanding what the media wants from your brand’s outreach. What do you hope to accomplish in your new role at Cerrell?

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Cision

SEPTEMBER 8, 2016

Cision (@Cision) September 7, 2016. There are two kinds of people on the Internet, said Orbit Media co-founder Andy Crestodina during his keynote address. Conducting deep dive interviews. PR Newswire (@PRNewswire) September 7, 2016. Don’t overask of your influencers. Must be fair exchange of value.

Content Marketing 84

Content Marketing Marketing Skype Enterprise 84

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). I give you 15 up-and-coming social media and communications rock stars! Sarah Schoeneck, Media Relations Manager – Patterson Dental (nominated by Arik Hanson).

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

MAY 23, 2018

The 2018 report suggests that copywriting, campaign delivery, media relations, strategic planning and social media relations are among the most common PR activities. In a podcast interview Paul Sutton said the images served as highly visible warning signs for practitioners.

Analysis 60

Analysis Technology Tools Exercises 60

The Hoffman Agency

MARCH 11, 2020

Since 2016, the San Jose office has hosted colleagues from Singapore and Hong Kong. Chinese media are also more accustomed to group interviews. Speaking of budget, we cannot overlook the media allowance or “transportation fee” — a distinctive feature of Chinese media relations. counterparts.

Pitching 36

Pitching Transportation Conference Report 36

Bianchi Biz Blog

SEPTEMBER 20, 2021

The first one is a review of a 2016 Lincoln MKX ( [link] ) and the second is a first drive of the updated 2019 Honda Pilot ( [link] ). Describe the craziest or most fun story you have written. Two of my all-time favorite features immediately come to mind. Both videos are from when I worked at AutoGuide, my previous employer.

Meeting 68

Meeting Automotive Media Airlines 68

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation.

Meeting 83

Meeting Automotive Media Transportation 83

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. It was a really great time to be a part of the organization. Don’t ever just take no for an answer and walk away.

Sports 68

Sports Education Construction Television 68

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). For those plying the lost art of media relations (i.e., My experience working with journalists and presiding over many PCNY-hosted media panels tells me differently.

Pitching 43

Pitching Journalism Tools Agency 43

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Taylor Ennis, @taylor_ennis93.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

DECEMBER 26, 2023

AI leads reporters to conduct real interviews again “The growing use of generative AI will force media outlets to be much more careful about how they source and gather input for stories. PR people and the clients they represent may see a return to the good old phone (or Zoom) interview.

Writing 200

Writing Communications Marketing B2B 200

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Microenterprises increasingly rely on public relations.

Marketing 108

Marketing Content Marketing Advertising Advertising 108

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. In January 2016, Powerhouse Communications was born.

Pitching 228

Pitching Agency Social Media Creativity 228

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. Your Media Strategy Partner. Your Pitch Team. That’s not all, though. 

Media 120

Media Television Pharmaceuticals Radio 120

Sword and the Script

AUGUST 13, 2019

It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product. Sources: GlobeNewsWire , interviews with people familiar with the decision and a sales product demo).

Technology 13

Technology Software Company Marketing 13