Shift Communications

FEBRUARY 5, 2016

Mobile user growth also stumbled in Q4: Our last growth statistic: the total number of LinkedIn corporate customers continues to grow. This is good news if you’re a job seeker; the more corporate customers use LinkedIn’s talent management software, the more valuable your profile. Christopher S.

LinkedIn 60

LinkedIn Social Media Mobile Media 60

Beyond PR

JUNE 7, 2018

Supreme Court in 2015, and former President Barack Obama designated the first-ever LGBTQ national monument in 2016 at the site of the Stonewall Riots — the birth of the modern LGBTQ Rights movement. Cision PULSE , our LGBTQ+ employee resource group, started from the ground up. In 30 of the 50 U.S. Giving All People a Voice.

Employee 40

Employee Community Resources Education 40

Doctor Spin

MARCH 23, 2023

But there’s a simple solution: By appointing fewer leaders and allowing good leaders to lead bigger groups, organisations can streamline decision-making processes, reduce bureaucracy, and promote the growth and development of their most effective employees. 1 Gallup: Only One in Ten Possess the Talent To Manage (2015). The bad news?

Leadership 52

Leadership Training Employee Media Training 52

Stuart Bruce

JANUARY 5, 2015

Why in 2015 are we still asking what is PR? It’s understanding and being able to explain opinions and relationships with all publics/stakeholders including customers, employees, journalists, politicians, regulators etc. What is public relations? That’s the two-way (or in reality multi-way) part of public relations.

Reputation 60

Reputation Corporate Ethics Communications 60

ImPRessions - Crenshaw Communications

MAY 7, 2020

Her focus is reporting on stories about how labor issues affect retail employees. . Since 2015, Adrianne has been covering marketing strategies for retailers for AdAge. Ben reports for Retail Dive, an industry go-to, covering retail policy, finance and bankruptcy and how these trends are affecting major corporations. .

Retail 245

Retail Twitter Real Estate Trends 245

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. asks Argenti, who authored “ Corporate Responsibility ” (SAGE Publications, 2015).

Strategy 62

Strategy Communications Crisis Communications Corporate 62

Communications Conversations

SEPTEMBER 2, 2015

It combines two loves of mine: employee communications and social media. And one big part of that kind of work is figuring out how to engage and incent existing employees to advocate for the brand online. How many blog posts have you read with the “tip”: Activate your employees! This is 2015. It just is.

Employee 60

Employee Social Media Brand Branding 60

PRSay

OCTOBER 24, 2018

By the end of 2015, the automaker had introduced popular new products and finally seemed to have recovered customer and market trust. Mitsubishi’s history of scandals suggested an unethical corporate culture. By 2004, Mitsubishi was forced to leave the DaimlerChrysler alliance.

Ethics 223

Ethics Automotive Technology Conference 223

Waxing UnLyrical

JULY 30, 2015

As did Martin Waxman : A2-This may be jumping ahead but I think it’s important for internal comms to take an employee-first approach #measurepr. A5 Agree with @shelholtz PR also needs to work with HR to foster employee connectivity, empowerment, and engagement #measurepr. ’ #internalcomms #measurepr. See you all there!

Internal 40

Internal International Communications Measurement 40

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Source: Unzipped ).

Corporate 48

Corporate Examples Storytelling Brand 48

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. Qualified employees are scarce, and companies recognize that they need to be seen as great places to work and thrive as well as strong brands. But it’s employee retention and engagement that will take priority.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Onclusive

APRIL 12, 2018

She joined UL in 2015 and is responsible for brand and marketing strategy, communications, public relations and crisis management, corporate social responsibility, events, customer experience, digital marketing and social media, as well as the marketing organization at large. Kathy: I am the SVP, Chief Marketing Officer at UL.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

ImPRessions - Crenshaw Communications

APRIL 10, 2018

As the face of the corporation, many CEOs are naturally charismatic. A study of video corporate apologies conducted by researchers Leanne ten Brinke and Gabrielle S. ” Most significantly, he blames lower-level employees, saying they “misinterpreted” the company’s sales incentive policy. Scandal: 2015: E.

Interviews 170

Interviews Media Training Training Video 170

Communications Conversations

OCTOBER 31, 2019

Not even American Family’s Jack Salzwedel (although he is great– I wrote about him first in 2015 ). It’s free or corporate jargon. She writes like a human being–not a robotic corporate executive. That’s what connects with employees and prospective employees. LinkedIn followers, btw).

LinkedIn 94

LinkedIn Employee Creativity Enterprise 94

Cision

FEBRUARY 11, 2016

In fact, if you don’t give customers, clients and potential employees a peak at what truly drives your organization, you are losing loyalty, sales and your business’s future thought leaders and valuable role players. Trade publications often seek out unique corporate cultures or events to add some spice amongst the more jargon-based coverage.

How To 120

How To Media Employee Policies 120

Communications Conversations

NOVEMBER 12, 2020

You had a vibrant and long career in PR, working in almost every possible setting–from corporate to agency to non-profit. Corporations and non-profits are not that different from each other. I was a solo corporate comm. director in several corporations, and that was really challenging.

Publicity 174

Publicity Leadership Corporate Agency 174

PRSay

OCTOBER 5, 2016

It’s true that Indiana sustained some bruises in the boxing ring of public opinion in 2015 when passage of the Religious Freedom Restoration Act prompted a backlash from companies, which threatened to pull business and events from Indiana. That’s irony,” he wrote.

Conference 104

Conference Nonprofit Hotels Internal 104

PR Job Coach

JANUARY 5, 2015

As we enter 2015, the importance of public relations today can not be underestimated. PR practitioners also serve as strategic content developers and storytellers, helping their organizations formulate key messages that are resonant with the corporate culture and nature of the organization.

Publicity 100

Publicity Enterprise Government Storytelling 100

Communications Conversations

JULY 16, 2015

In this week’s show, Kevin and I discuss content curation and discovery and its future in our business, the #PrimeDay experiment this week, Microsoft’s recent corporate communication laying off 7,800 employees and Jen Kane’s recent post on content that’s lame. SHOW NOTES – July 16, 2015.

Interviews 60

Interviews Employee Corporate Communications 60

PRSay

OCTOBER 25, 2017

During her presentation, Haworth shared case studies pertaining to everything from prescription drug abuse to HIV awareness during the 2015 outbreak in Indiana’s Scott County. 3 Ways to Maintain Control of Your Corporate Social Media. Don’t confuse urban and rural poverty. The urban poor is not the rural poor, said Haworth.

Social Media 97

Social Media Conference Media Corporate 97

Solo PR Pro

OCTOBER 6, 2015

To study these questions and more, Solo PR Pro conducted a survey in August/September 2015 and partnered with Dr. Timothy Brezina to conduct advanced statistical analysis of the data (notes on methodology follow this report). The majority of respondents see income trending upward (year-to-year, 2013 to 2015). 373 on hourly rate.

Survey 40

Survey Report Local Data 40

Sword and the Script

APRIL 30, 2019

2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. In addition, iQ Media is merging with Teletrax, which a company 4C acquired in 2015. Onclusive has raised $21.4 The company currently has 47 reviews on G2 Crowd.

Industry 85

Industry Media Technology Employee 85

Mindful Marketing

NOVEMBER 6, 2021

The recent decision of the planet’s most widely used social media platform to rename itself Meta surprised many; yet, it’s a move we’ve witnessed before, one of the most notable happening in 2015 when Google grew into Alphabet.

Facebook 73

Facebook Google Privacy Tools 73

Shift Communications

DECEMBER 23, 2015

Corporate jargon and unexciting news? In 2015, the average press release was only shared 18 times across nine social media platforms. Think about your brand’s audience – including customers, prospects, shareholders, employees, media, etc. When you think about a press release, what comes to mind?

Mobile 60

Mobile Social Media Analysis Strategy 60

Sword and the Script

JULY 19, 2016

For example, at the tail end of 2015, the detailed B2B Content Marketing 2016 Benchmarks, Budgets and Trends found just 30% of respondents classify their content marketing efforts as effective or very effective. Corporate marketers and communicators are barraged with extraneous tasks and are often hard pressed for time to simply think.

Survey 60

Survey Content Marketing Marketing B2B 60

Stuart Bruce

JANUARY 7, 2016

This matches similar research on the market value of reputation such as the 2015 UK Reputation Dividend Report which said that 30% of the market value of FTSE 100 companies is based on reputation. Other recent high-profile crises that have damaged corporate reputations include cyber attacks on TalkTalk and Ashley Madison.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Waxing UnLyrical

MARCH 7, 2016

Why: “It’s the perfect way to show appreciation for female employees and customers,” writes Susan Smith as she shares some ideas to help you launch a memorable IWD campaign. The best PR campaigns for International Women’s Day 2015. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

Internal 40

Internal International Case Study Banking 40

Waxing UnLyrical

MARCH 7, 2016

Why: “It’s the perfect way to show appreciation for female employees and customers,” writes Susan Smith as she shares some ideas to help you launch a memorable IWD campaign. The best PR campaigns for International Women’s Day 2015. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

Internal 40

Internal International Case Study Banking 40

Stephen Waddington

DECEMBER 30, 2019

Each corporate PRCA member will be expected to engage with a local school each year. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. In 2019 purpose continued to emerge as a theme in corporate leadership as a means of reconnecting organisations with society.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JULY 20, 2016

Employee Capacity. When planning for the upcoming month, do your employees have availability to take on additional work? Understanding real-time employee capacity allows you to determine whether or not your team is able to take on new clients, appropriately serve current accounts, and determine future hiring decisions for the agency.

Measurement 40

Measurement Agency Employee Insurance 40

Waxing UnLyrical

MARCH 6, 2015

’s Chartered Institute of Public Relations with its State of the Profession 2015 report. Most respondents (79%) said HTML and coding were among their greatest weaknesses, with 84% of all in-house private sector employees falling within this demographic. This isn’t just me ranting (though I’ve done so before ).

Social Media 40

Social Media Media Measurement Survey 40

Flatiron Communications

FEBRUARY 16, 2015

Not too long ago, positive change inevitably occurred following an embarrassing news report of a company behaving badly, e.g., shafting its employees out of their justly earned wages. One such corporate crisis-driving crusader is New York State Attorney General Eric Schneiderman. IGGY AZALEA (@IGGYAZALEA) February 8, 2015.

Crisis Management 28

Crisis Management Crisis Insurance Insurance 28

Communications Conversations

DECEMBER 4, 2020

Since it’s 2020 and everything sucks, allow me to take you back to 2015. Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. People were spending more time there than on corporate blogs. Corporate blogging was on the way out, it seemed. A corporate blog was a logical solution.

Corporate 139

Corporate Blogging Banking Measurement 139

Sword and the Script

MARCH 22, 2016

There’s reliable data indicating the median PR salary in an agency rose to $84,500 in 2015. Critical to exceptional client service, is the Achilles heel of employee turnover. While it might pique interest from the keeper of a corporate reputation, it doesn’t answer the CMO question…so what?

Survey 60

Survey System Trends Small Business 60

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Employee communication will continue to be a major focus for many CCOs.

Marketing 187

Marketing Content Marketing Data Social Media 187

MaccaPR

OCTOBER 14, 2015

As of July 2015, on average, a typical post reaches professionals in 21 industries and nine countries. A public and personalized message is, quite frankly, unheard of from an executive like Jones, especially with a corporation as large as Target. However, at the time, a corporate message would not have had the same effect.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 190

Writing Communications Marketing B2B 190