Mark My Words

OCTOBER 13, 2022

The Queen’s death has given the core Royal Family members an opportunity to “reset” relations with a voracious media and explore new methods of communicating directly with the wider public, insiders say. Old enmities are being set aside under the media “reset”. When Harry talks about mental health, he makes it sound very personal.”

Social Media 60

Social Media Interviews Media YouTube 60

ReimaginePR

JUNE 10, 2015

You also wouldn’t ask a public relations guy like me to provide a general overview of Ebola, and I’m not going to try. But today, MSF is still on the ground, the patients and staff they lost are still dead, and their reality is still one where an absence of political will and an underwhelming public outcry cost lives.

Video 120

Video Government Healthcare Viral 120

Cision

MARCH 1, 2016

While there is no doubt that communication professionals were involved in positioning the crisis for stockholders and for the public, the aversion of the IPO “crisis” had everything to do with increasing revenue for the company. Writing recently in Public Relations Tactics, John J. Identifying a PR crisis. Monitoring.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Polaris

DECEMBER 8, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. A video of the comic’s performance went viral, the media piled on. Predictably given the comedian’s public stature and the seriousness of the allegations, his silence became the news. A lot of nervousness—not so much.

Interviews 133

Interviews Media Training Media Training 133

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2016

Some public relations agencies make these claims, and they’re often true. Public relations is at its best as part of a bigger-picture plan that comprises other marketing disciplines and tools. A great PR program can generate media coverage, but does it drive sales? Yet it’s a tricky question.

Education 120

Education Leadership Viral Consumer 120

Melissa Agnes

SEPTEMBER 4, 2014

If you’re a business owner in 2014, it’s doubtful that you’ve not been affected by online reviews – whether positively, negatively, or both. In many situations, you may wish to take the issue offline and prevent a public dialogue that could draw more attention. If no business is immune, how do you deal with negative reviews?

How To 238

How To Wikipedia Viral Ethics 238

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As almost 200,000 folks get ready for their annual excursion to Las Vegas for CES (Consumer Electronics Show) , those of us who toil in B2B tech public relations will be looking for 2017 trends to better take advantage of industry moves and stake out positions for clients. PR will embrace paid media. B2B content must be shareable.

B2B 120

B2B Customer Service Software Technology 120

Presspage

MAY 11, 2017

A viral meme, video, or a tweet can appear instantly on the Internet. All eyes are on you and with every step you take, you carry the risk of your message being misinterpreted and subsequently upsetting your customers or the public. The introduction of social media enabled people to respond easily to almost anything online.

Social Media 79

Social Media Crisis Media Airlines 79

prTini

SEPTEMBER 5, 2014

Why Public Relations and Media Relations Don’t Mean the Same Thing Anymore. Want to Go Viral? TBT: Three Can’t-Miss Video Campaigns from Summer 2014. Public Relations' . 30 Little-Known Features of the Social Media Sites You Use Every Day. Instagram’s #Hyperlapse Racks Up 119k Posts in First Week. S ign up today !

Media Relations 49

Media Relations Case Study Viral Instagram 49

Shift Communications

JANUARY 26, 2015

Serial , the This American Life spin-off podcast phenomenon, debuted in October 2014 and went viral. Edison Research’s Fall 2014 Share of Ear study shows that podcasting’s popularity continues to surge. Your publication schedule must mirror those expectations, and podcast production demands time.

Radio 60

Radio Viral Content Marketing Study 60

Flack's Revenge

NOVEMBER 29, 2017

By 2014 it was obvious that video was the rising star of content marketing. Kiki uploads the final video to YouTube and schedules it for publication. Our most popular video ever was not a Here’s Why video, but amazingly enough a very rough video we shot at the last moment to include in our first major study that went viral.

Video 153

Video B2B Film Marketing 153

Communications Conversations

APRIL 20, 2018

I am the social media manager at Collegis Education , and report through the Public Relations/Communications department of the company. Let’s hear from Kendall about life in her current role at Collegis Education, how she keeps up with all the changes in social media each week, and what trends she sees emerging in the months ahead.

Social Media 114

Social Media Media Education Analytics 114

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4). Sharing crisis and social media research with the public.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

Waxing UnLyrical

APRIL 30, 2013

The image went viral. Susan didn’t even know the image had gone viral until she saw another Facebook friend shared the meme on April 22. Is your profile public? Unfortunately, the photo has been dramatically and digitally altered, distributed, and now widely available on the public domain. No harm intended.

Social Media 111

Social Media Reddit Media Facebook 111

Flatiron Communications

JULY 14, 2014

The revelation went public via an accidental tweet to the 78,000 followers of Verizon Support’s main Twitter account. The homeowner grabbed his video camera and the resulting YouTube clip went viral big time. 5TRpDmWQBU — Veronica Belmont (@Veronica) July 15, 2014. Veronica Belmont. This is how it went down: https://t.co/5TRpDmWQBU

Customer Service 35

Customer Service Viral YouTube Twitter 35

Waxing UnLyrical

APRIL 13, 2016

A 2014 Influencer Marketing status report states that the challenges in influencer marketing include: Identifying relevant influencers for a brand and campaign (61%). Contests and giveaways hosted by influencers go viral almost immediately and this enhances the visibility of your brand manifold. ALS #IceBucketChallenge.

Marketing 40

Marketing Viral Fashion Product Launch 40

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Buzzstream

JUNE 16, 2021

me in 2014, from Appetite for Deconstruction, Lessons in Virality from Axl Rose. The activity of prominent public figures or celebrities? Verticals: Which verticals or types of publication covered this? It’s a mash-up of publicly available data sources on the most congested roads. I’m like a broken record, huh?

Digital PR 160

Digital PR Film Instagram Writing 160

Beyond PR

JULY 10, 2017

And we’re at an all-time high with those complaints: in the UK, complaints about businesses on social media went up 800% between January 2014 and May 2015. Sugru, a useful putty-like material that hardens, has gone viral as fans of the product share their own tips for how to use it on sites like Pinterest. It’s only getting worse.

Content Marketing 69

Content Marketing Marketing Employee Pinterest 69

NewsWhip

MAY 26, 2022

For that reason, we looked at Time’s most influential artists of the year and ranked the top 10 based on public interest (engagements to articles about them) since the beginning of 2022. His directorial debut, Dog, has resonated with the public in different ways online. . Here’s what we found out about each of them. engagements.

Publicity 78

Publicity Film Viral Instagram 78

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. “It all starts with which record you decide to break!,” ” says Antoniou. Go Online or Go Home.

Viral 88

Viral Marketing Guidelines Local 88

5W PR

NOVEMBER 14, 2023

Music: 1989 (Taylor’s Version) – the re-recording of Taylor’s 2014 album is finally here and everyone is talking about it…talk about trending songs ! The post Gen Z Trends: Sept & Oct 2023 appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Trends 78

Trends Fashion Film Viral 78

MaccaPR

MAY 28, 2015

AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. Does it matter that Hyundai’s footage of an astronaut receiving a love note from his daughter down below may, in fact, have involved generic public footage shot prior to the “Message to Space” event? Did they cross them?

Film 48

Film Marketing YouTube Advertising 48

Sword and the Script

DECEMBER 10, 2019

This may be complementary product or service vendors, editors at niche publications, bloggers, or others. Microenterprises increasingly rely on public relations. Michelle Garrett | Garrett Public Relations. 35: Michelle Garrett of Garrett Public Relations . 8) A clever mix of press work and content. For this, I apologize.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

NewsWhip

MAY 26, 2022

For that reason, we looked at Time’s most influential artists of the year and ranked the top 10 based on public interest (engagements to articles about them) since the beginning of 2022. His directorial debut, Dog, has resonated with the public in different ways online. . Here’s what we found out about each of them. engagements.

Film 78

Film Viral Instagram Publicity 78

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. Top 10 MaccaPR Blog Posts of 2014. #1. Maccabee Public Relations. Is it website or Web site? Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Prohibition

DECEMBER 17, 2021

Crisis communication refers to the fast-paced process of using the right channels, the right words, and the right timing to handle a crisis, especially when there is a public relations, or a marketing issue. Public relations team. What is crisis communication? There are different ways in which crisis communication can be performed.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Mindful Marketing

AUGUST 9, 2018

After all, it’s legal to photograph people in public places where there is no “ reasonable expectation of privacy.” Gaining likes, shares, and followers is key to her success, and to have a post go viral is golden. ” Wow. That’s a strong reaction, but did Blair do anything wrong?

Social Media 50

Social Media Airlines Privacy Media 50

PRSay

OCTOBER 12, 2020

Garrett is author of the books “The Coming Plague: Newly Emerging Diseases in a World Out of Balance,” “Betrayal of Trust: The Collapse of Global Public Health” and “I Heard the Sirens Scream: How Americans Responded to the 9/11 and Anthrax Attacks.”. John Elsasser is PRSA’s director of publications. In her Oct. He joined PRSA in 1994.

Viral 157

Viral Interviews Travel Government 157

MaccaPR

JUNE 27, 2018

“Ultimately, brands need to prioritize narratives that will resonate with their audiences and that are authentic,” writes Doug Randall in a Target Marketing article, “ New Brand Politics: When to Take a Stand on Public Issues.” The resulting call to boycott Under Armour products spread on Twitter like butter in 100-degree heat.

Brand 70

Brand Branding Marketing Retail 70

MaccaPR

FEBRUARY 10, 2015

Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire.

Social Media 48

Social Media Marketing Media YouTube 48

MaccaPR

SEPTEMBER 14, 2015

Our public relations world promptly erupted with crisis advice, recommending what Subway - which had featured the now self-admitted molester in some 300 ads over 15 years - should have done after it learned that the face of its brand had committed acts which guarantee that its $5 foot-long will forever be associated with a pedophile.

Brand 48

Brand Branding Crisis Social Media 48

Melissa Agnes

MARCH 28, 2016

For example, fail to judge or appreciate the negative emotion stirred by an incident or an issue, and you can very quickly find yourself dealing with a viral crisis that continues to spiral beyond control. A recent example of this was the Ebola crisis of 2014. Within a few hours, this panic had escalated to a viral point.

Crisis Management 100

Crisis Management Crisis Viral Community 100

Melissa Agnes

FEBRUARY 9, 2016

Taking these known facts into consideration, if the Zika virus continues to spread, developing into a real-world crisis (at the moment it’s a serious “issue” rather than a full-fledged crisis), it contains all three characteristics that contribute to escalating a crisis to a point of emotional viral impact. and Canada.

Crisis Management 186

Crisis Management Crisis Strategy Healthcare 186

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

Believe it nor not, that figure is relatively low as a percentage of total sales, but the loss of customer trust and public confidence is a great deal harder to measure. The Viral Customer Complaint. Those viral customer complaints are almost quaint in light of today’s environment.

Reputation 130

Reputation Viral Employee Customer Service 130

Flatiron Communications

AUGUST 2, 2014

Separately, however, the image of a deceased, frozen-in-time Sephardic-looking man embracing a child went viral on social media claiming to be the result of an IDF bombing when in fact the image was taken a year earlier during the (also propagandistic) Syrian war. Andy Carvin (@acarvin) July 31, 2014. It’s from Rana Plaza, Bangladesh.

Airlines 31

Airlines Viral Facebook Social Media 31