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Promotional Campaigns and Social Media Virality

Ronn Torossian

The post Promotional Campaigns and Social Media Virality appeared first on. The help came directly from the writers of HBO’s show Last Week Tonight With John Oliver. The store in question, called Zumbrota Ford, ended up […].

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10 great viral news explainer tips for PR

Stuart Bruce

The viral news explainer is a relatively new style of content that is proving increasingly popular.

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News Analysis or Viral Marketing? Staying Relevant in PR

Ronn Torossian

Within the public relations industry, staying relevant and fresh can present an ongoing challenge for businesses looking to improve their image. The post News Analysis or Viral Marketing? Staying relevant often means tagging along with current headlines or new stories as they fit the brand, but is there such a thing as “selling out”?

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How to Amplify Your Stories With Social Influencers and Viral Platforms

PRSay

If you asked people where they get their content these days, you might be surprised by how many rely on social influencers and viral platforms like Uplift and Humankind to hear from their favorite brands. Find viral platforms. Another strategy to help your brand see results is to push out content on viral platforms.

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The “Old” Meaning of Going Viral

HMA Public Relations

How do you measure the efforts of your public relations campaigns? The popular TV sitcom Schitt's Creek reminds us that it isn't all about going viral. The post The “Old” Meaning of Going Viral appeared first on HMA Public Relations. Click the link to read more!

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6 Research-Based Insights About Viral Content

Cision

If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be.

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Viral by association—some beer-drinkers won’t buy Corona now

Agility PR Solutions

New research from 5W Public Relations showcases how brands can go the wrong kind of viral. The post Viral by association—some beer-drinkers won’t buy Corona now appeared first on Agility PR Solutions. As fear of the coronavirus sweeps the nation, one similarly-named beer brand is suffering from sheer name association.

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