ImPRessions - Crenshaw Communications

JUNE 5, 2018

When Stewart retired as host, Arby’s even tweeted him a job application and made a hilarious farewell viral video. While not a direct attack on Tide’s products, the viral video trend of teenagers filming themselves eating Tide Pods in 2017-2018 led to many emergency room reports – and the risk of injury or worse.

Brand 160

Brand Branding Viral Crisis Management 160

Cision

MARCH 1, 2016

While there is no doubt that communication professionals were involved in positioning the crisis for stockholders and for the public, the aversion of the IPO “crisis” had everything to do with increasing revenue for the company. Identifying a PR crisis. Writing recently in Public Relations Tactics, John J.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Presspage

MAY 11, 2017

A viral meme, video, or a tweet can appear instantly on the Internet. When a crisis occurs emotions can run high, which can make it difficult to manage online sentiment. There are options though to make sure discussions don’t escalate and you can escape the crisis without too much damage.

Social Media 79

Social Media Crisis Media Airlines 79

Prohibition

DECEMBER 17, 2021

What is crisis communication? Crisis communication refers to the fast-paced process of using the right channels, the right words, and the right timing to handle a crisis, especially when there is a public relations, or a marketing issue. There are different ways in which crisis communication can be performed.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Melissa Agnes

MARCH 28, 2016

Never underestimate the power of emotion in crisis management. Emotion is often underestimated in crisis management. And yet, it’s one of the most powerful aspects of a crisis. A recent example of this was the Ebola crisis of 2014. Within a few hours, this panic had escalated to a viral point.

Crisis Management 100

Crisis Management Crisis Viral Community 100

Melissa Agnes

FEBRUARY 9, 2016

As the Zika virus continues to spread, what are the major crisis management risks that healthcare organizations and government agencies should be thinking about? As emotion cannot be trumped with logic, when a crisis gets to a point of spreading irrational fear, it becomes extremely difficult to manage. and Canada.

Crisis Management 186

Crisis Management Crisis Strategy Healthcare 186