Cision

SEPTEMBER 30, 2015

While the concepts underlying corporate social responsibility (CSR) are hardly new , our current framework of understanding for CSR in the United States started roughly in the 1950s. Learn “How to Plan and Manage Crisis Communication in a Social World” today! Corporations are taking stands on polarizing issues.

Media Relations 120

Media Relations Trends Media Corporate 120

Doctor Spin

JANUARY 19, 2024

2013, May 3). link] Information is Power As a leader, disseminating information on a “need to know” basis isn’t necessarily a good communication strategy. “Do corporate myth that only a few people in any organisation deserve (or are capable of knowing and understanding) the “big picture.” 1 Silfwer, J. Doctor Spin | The PR Blog.

Wikipedia 52

Wikipedia Leadership eBook Exercises 52

Stephen Waddington

MARCH 24, 2020

Professor Anne Gregory is the Professor of Corporate Communications, Huddersfield University. Professor Ralph Tench is my co-editor on Exploring PR and Management Communication. He’s the director of research at Leeds Business School and a founder of the European Communication Monitor. Professor Dejan Ver?i?

Public Affairs 94

Public Affairs Travel Conference Journalism 94

Cision

MARCH 11, 2016

Yesterday, CEO of Crescenzo Communications Steve Crescenzo kicked off the #RaganDisney Social Media Conference for PR, Marketing & Corporate Communications at Disney World in Orlando, Florida. Social Media Win #1: Brands that realize that whatever is internal is external, and use that to their advantage. Compelling.

Social Media 0

Social Media Media Mobile Video 0

Stephen Waddington

SEPTEMBER 29, 2021

Press releases are well understood in organisations and used as a general-purpose form of communication. They act as a common, corporate language. But please understand that the press release is not the answer to every communication question. The print edition went monthly in 2013, and bi-monthly in 2016. The Wadds Inc.

Industry 153

Industry Publicity Agency Community 153

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. She also most recently served as chief communications officer of the largest privately held company in the U.S., Anna is now out on her own as the founder of White Gate Communications. Her start : Talent resources intern at Fallon. LeeAnn Rasachak. Holly Spaeth.

Marketing 60

Marketing Leadership Creativity Internal 60

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. Most of this happened in the U.S. When I was asked to speak outside of the U.S., If so, how?

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

APRIL 14, 2016

Something similar happened with YouTube video gaming network Machinima, which was involved in the promotion of X-Box in 2013. And how does a brand afford the fees and measurement costs associated with a broad international campaign? The post Managing The Risks Of Influencer Marketing appeared first on Crenshaw Communications.

Marketing 120

Marketing Advertising Advertising Measurement 120

Critical Mention

FEBRUARY 23, 2021

NEW YORK — Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2021. . Indeed, the company is coming off its best January sales numbers in company history. . “I

Analytics 78

Analytics Technology Instagram Leadership 78

PRSay

APRIL 22, 2016

Are you seen in their eyes as a corporate conglomerate or faceless brand, or do they see a dedicated team that is passionate about pleasing their customers? There is a great opportunity to create a meaningful connection between your corporate culture and external customer base. The short answer? The moral of the story?

Agriculture 70

Agriculture Employee Corporate Training 70

Sword and the Script

DECEMBER 15, 2020

PR and communications predictions. Trust and relatability really come to the forefront for me when thing about marketing and communications in 2021. This creates renewed opportunities for marketers who communicate via podcasts. PR and communications predictions. Predictions from PR and martech providers; and.

Marketing 167

Marketing Employee Content Marketing Training 167

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

The notorious 2013 hack of Target cardholders ultimately cost the company $242 million. Of course, there’s not much for marketing and communications teams to do to foil threats beyond insisting that their employers or clients harden their security infrastructure. The Security Breach. The Viral Customer Complaint.

Reputation 130

Reputation Viral Employee Customer Service 130

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” internal alarm and sent the client running in the other direction. I love a good idiom.

Creativity 96

Creativity Storytelling LinkedIn System 96

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. For starters, your communications team should start to think like a newsroom. Before we called it content marketing, we called it marketing communications.

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

Stuart Bruce

MAY 29, 2015

Until 2013 Dell was a publicly listed company, when it became privately owned again. But it’s just the start and could have drawn more lessons and best practice from the integrated reporting (IR) framework drawn up by the International Integrated Reporting Council (IIRC).

Report 60

Report Financial Corporate Reputation 60

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

PR 20/20

AUGUST 22, 2017

Editor's note: This post was originally published in May 2013, and was updated in August 2017 per latest best practices and data. While only 7% cite executive sponsorship as their paramount challenge, 40% indicated that the most common challenge—proving ROI—points to a crucial need to drum up and perpetuate internal support.

Marketing 87

Marketing Resources Technology Internal 87

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . Stuart is an international PR adviser, speaker, trainer, and blogger.

Communications 81

Communications How To Blogging Content Marketing 81

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

Communications Conversations

SEPTEMBER 9, 2014

She’s a successful interactive/communicator/marketer at Life Time Fitness. But, I didn’t really get a chance to meet and know Nora until about a year ago when I asked her to speak at the 2013 Minnesota Blogger Conference. It’s your first corporate job after years on the agency side. I expected smart.

Energy 128

Energy Corporate Agency Insurance 128

Communications Conversations

OCTOBER 24, 2019

It wouldn’t have been impossible to do this if I had a job at an agency or a corporation, but it would have been much more difficult. Before I started ACH Communications, I have almost zero experience with Fortune 500-level orgs. I’ve been developing this resource since 2013! What about ACH highlights?

Social Media 79

Social Media Media Groups Blogging 79

Critical Mention

APRIL 26, 2017

My favorite is when we outsourced our media rights to Learfield/International Sports Properties in 1999. Newhouse School of Public Communications. I’ve relied on my communications background throughout my career, not only in college athletics, but working in higher education. There was a public outcry.

Sports 60

Sports Internal International Enterprise 60

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Maxim Behar

JANUARY 18, 2023

These are my colleagues, we make a huge effort to train them on corporate standards, on attitude to work, on attitude to customers. In business, we have several companies that are on international exchanges, one of them for EUR 280 million on the Frankfurt Stock Exchange. There was, however, good news in Bulgaria.

Government 72

Government Education Course Ethics 72

PR Conversations

JANUARY 20, 2015

For example, the Canadian Public Relations Society’s Code of Ethics states that a PR professional “shall deal fairly and honestly with the communications media and the public” and “neither propose nor act to improperly influence the communications media.”. While this was wise, it’s only a first step.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

For example, the Canadian Public Relations Society’s Code of Ethics states that a PR professional “shall deal fairly and honestly with the communications media and the public” and “neither propose nor act to improperly influence the communications media.”. While this was wise, it’s only a first step.

Journalism 40

Journalism Reputation Ethics Corporate 40

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. We’re used to seeing communications and interactions with brands that are personalized. ” Jo Detavernier , SCMP, APR | Detavernier Strategic Communication.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Solo PR Pro

OCTOBER 6, 2015

Self-employed communications consultants often feel as if they’re operating in an information vacuum, especially when it comes to rates and compensation. How much are other freelance communications consultants charging? The majority of respondents see income trending upward (year-to-year, 2013 to 2015).

Survey 40

Survey Report Local Data 40

PR 20/20

JUNE 25, 2019

Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Source: Neilsen , 2013). Communicate your purpose to build trust and loyalty. Internal communications and events. Once defined, how your brand communicates its core mission, vision and values is critical.

Marketing 52

Marketing Storytelling Technology Community 52

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Radio, direct mail and personal letters are considered as part of advertising. .”

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Radio, direct mail and personal letters are considered as part of advertising. .”

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

MARCH 19, 2015

At 70 years of age, the conversation skills, intensity and passion remain undimmed in this long-time professor of media studies, who is also chair of the department of communications at Hunter College. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen. The selfie as self-expression.

System 40

System Construction Public Affairs Publicity 40

PR Conversations

MARCH 19, 2015

At 70 years of age, the conversation skills, intensity and passion remain undimmed in this long-time professor of media studies, who is also chair of the department of communications at Hunter College. Titled Edward Bernays and the Century of the Selfie , the invited speaker is Stuart Ewen. The selfie as self-expression.

System 40

System Construction Public Affairs Publicity 40

Frederik Vincx

DECEMBER 11, 2015

The goal is to make your team adaptable for increasingly fast changing communication requirements. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. A large part of your audience communicates via this medium. The result? Are you up to speed?

How To 60

How To Software System Employee 60