How internal communicators can help bolster corporate recruiting

PR Daily

Communicators play a key role here. Here’s how you can help spearhead change and bolster your corporate recruiting efforts: Review your employer brand. RELATED: Attend our Internal Communications and Culture Next Practices Virtual Conference ].

2021 resolutions for internal communicators

PR Daily

Here are a handful of resolutions to jot down to ensure you hit specific internal comms targets instead of wandering aimlessly. RELATED: Join us for our Social Media & Digital Communications Virtual Conference ].

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Top 2021 internal communication trends

PR Daily

And yet the prospect of a new year—even with a frightening pandemic still very much in high gear—offers a bit of hope for communicators around the world. But what do we have to show for all the social media solidarity and bold corporate statements? Over to you, communicators.

9 steps for developing your internal communications plan

PR Daily

Here is a nine-step approach to creating your internal communications plan: 1. Measurement transforms internal communications from a shot in the dark to an effective management tool. RELATED: Are you one of the Rising Stars or Communicators of the Year? ].

How internal communications will change again in 2021

PR Daily

Given the trends, we may expect more weirdness and continued challenges for corporate communicators and employees alike. Evolving crises, changing plans, and executive decisions will have to be made, coordinated and communicated quickly. Think multi-channel and measured.

How to use data to effectively communicate internal changes

PR Daily

That’s how many communicators felt during the pandemic as many had to send messages to large audiences about the changes their organizations were going through. Communicating change is difficult, and communicating change during a pandemic is as tough as it gets.

What are the key skillsets for internal communicators in 2021 and beyond? 6 comms pros share their views

PR Daily

Here’s what professional communicators should prioritize this year. The communication profession is at a fascinating crossroads. The corporate weight and authority given to the job is rising. What will it take for communicators to keep increasing their influence in 2021?

6 top concerns for corporate communications leaders

PR Daily

A new report reveals what keeps communicators up at night. What’s on the minds of corporate communications executives? The Reputation Institute performed an analysis to identify trends and discover what leaders around the world care most about, their challenges and opportunities, and how corporate reputation impacts their roles and the companies they represent. Here are the six top concerns for communications leaders: 1.

Corporate communicators struggling with internal measurement—here are the obstacles

Agility PR Solutions

A large majority (84 percent) of communicators want to implement some form of measurement to determine employee engagement, but they say they often lack the budget and technological resources to do so, according to new research from internal email comms firm PoliteMail Software. The post Corporate communicators struggling with internal measurement—here are the obstacles appeared first on Agility PR Solutions.

Why corporate communicators should abandon PowerPoint – and how to do it

PR Daily

Digital communication tools have become the superheroes of today’s remote workplace. However, if you’re a corporate communicator who’s facing time-sensitive productivity issues (and who isn’t?), It’s time to scrap the one-way, top-down presentation tools of yore.

How video bolsters your internal communications

PR Daily

With more employees working from home due to COVID-19 concerns, video is becoming increasingly valuable for internal communications. Video offers many benefits for internal communications, even in ordinary times–and these are anything but. With more employees working from home due to COVID-19 concerns, internal communicators can turn to video to help their make messages land and stick with employees. Team communications.

Importance of Corporate Communications

5W PR

While corporations have always been legal entities in their own right, new communication technologies have forced a change in the way companies communicate. Now, corporations are expected – and face a backlash if they fail – to project an image of accessibility and inclusiveness. There are several factors for this widened view of corporate communications in today’s world, and many of them help to explain why it has risen sharply in importance.

8 Surprising Reasons To Raise Your Internal Communications Game

ImPRessions - Crenshaw Communications

It can be easy for a corporate PR team to neglect a critical aspect of business communicationsinternal PR. In certain cases, high-profile companies take it for granted that employees are corporate cheerleaders, or they may leave the responsibility for employee engagement to HR. Yet employee communications is correlated with business success. 8 reasons to invest in internal PR. Internal comms drives good customer service.

Day in the life: Get to know Jay Andrew, director of corporate communications, Service Corporation International

Muck Rack

Day in the life: Get to know Jay Andrew, director of corporate communications, Service Corporation International

What General Mills’ restructuring means for the future of corporate comms

PR Daily

Last week, General Mills announced a restructure to their corporate communications team. What was once a single, traditional corporate communications team will now become three teams overseen by one leader: Internal and employee experience team.

Why You Should Put Internal Communications First During a Crisis

Meltwater - PR

As brands navigate their way through a crisis, communications teams take center stage. When organizations have to figure out what to say—and fast—they call upon their communicators to help them… Read More >>>. Executives PR & Comms Corporate Comms Crisis Management

Are Emoji Appropriate in Employee Communications?

Glean.info Blog

Already ubiquitous in online forums, emoji have spread into employee communications this year. While employee communications became more important, management, HR and internal communications teams found it difficult to keep tabs on employees’ well-being.

5 Ways to Improve Internal Communication

Cision

It details a multi-country, multi-industry survey examining how successfully businesses communicate across their organizations. Because it describes the extent that we’re effectively able to communicate with employees about how important they are to the company (job dimension), why we’re positioning ourselves in the market (strategy dimension) and the employee’s purpose and career progression within the organization (market dimension). Communicate continuously.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. The internal and external mantra needs to be: If you see something, say something.

PR And Communications Trends For 2021

ImPRessions - Crenshaw Communications

The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. Marketing and corporate communications will overlap.

Trends 314

Announcing PR Daily’s 2019 Corporate Social Responsibility Awards

PR Daily

The post Announcing PR Daily’s 2019 Corporate Social Responsibility Awards appeared first on PR Daily. Crisis Communications Employee Engagement Internal Communications Marketing Media Relations PR PR Daily Awards Ragan Awards corporate social responsibility corporate social responsibility awards CSR CSR awardsCheck out this year’s new and updated categories. The early-bird deadline is April 5.

3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. The communication channels.

5 Ways To Raise Your Internal PR Game

ImPRessions - Crenshaw Communications

Earlier this week, we made the case for raising your internal PR game. The technological and social changes over the past few years have both made internal communications more important, and also opened up opportunities to revolutionize it. Still, companies are dragging their feet in this aspect of corporate communications. 5 ways to raise internal PR standards. Experts urge the use of a single employee communications platform to prevent fatigue.

Should We Take the "Internal" out of Internal Communications?

PR Job Coach

Internal communications” is an anachronism. Born from the recognition that employees were becoming a critical constituency, companies at the turn of the century began establishing internal communications departments to develop employee morale. According to one historical source , internal communications was a mechanism to help employees understand a company’s mission and instill a sense of pride in the organization.

3 purposeful steps corporate America can take to address racism

PR Daily

Each individually is challenging but together they create a perfect storm, a trifecta of circumstances that combined could have a devastating impact on corporate America. Yet, in all of this, there is a great opportunity for corporations to reaffirm their purpose, lean in to affect change to address systemic racism and show their commitment to their people. The good news is early indications show some corporations are stepping up.

What to Do When Your Internal Communications Goes External

PRSay

Hackers can also find and release damaging internal correspondence and documents. ” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff.

Why Internal Communications Should Be Part of Your Marketing Strategy

PRSay

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Fortunately, your corporate communications team can kindle that love. By including internal employee communications as a significant component of marketing and branding efforts, and putting a dedicated team behind it, companies transform employees into brand advocates — employees who truly believe in the organization and can speak accurately on behalf of the brand.

How internal comms and PR can collaborate and harmonize

PR Daily

If you trust your internal communication team to support a business initiative internally, why stop there? In any given business cycle, there are a few business goals external communicators must support. Getting approvals from internal stakeholders. Look internally. Look no further than the other side of the aisle to the internal communications team for help. Moreover, a savvy internal comms team: Is data-driven.

What it takes to make your corporate podcast shine

PR Daily

RELATED: Join us for our Social Media & Digital Communications Virtual Conference ]. Learn more podcasting tips from Carmen Collins and gain crucial comms insights from a slew of other expert speakers at Ragan’s upcoming Internal Comms & Culture Best Practices virtual conference.

5 Crisis Communications Takeaways From Levi Strauss’s Corporate Affairs Team

PR Daily

Furthermore, they had no set of rules to dictate the path forward due to the unprecedented nature of the crisis, said Elizabeth Owen, global head of employee communications at Levi Strauss. Communicators and other company leaders did, however, learn as they go, creating a playbook that kept employees safe, informed and engaged as the pandemic progressed. The post 5 Crisis Communications Takeaways From Levi Strauss’s Corporate Affairs Team appeared first on PR Daily.

Monday Roundup: Internal Communications

Waxing UnLyrical

Like most things in life, communication starts in your own backyard. It’s impossible to communicate your brand’s value and mission to the general public without first communicating it well internally. So how can you gain cohesiveness in your organization through internal communications? The new ‘ABCs’ of Internal Communication: 3 steps to becoming a business communicator. The case for internal communications.

‘Messy is the new credibility’: How to communicate in a noisy world

PR Daily

Kristin Graham sees a new paradigm shift that will lift all communicators. She just left her powerful role as Principal of Culture & Communications at Amazon to launch a consultancy to help organizations and business professionals improve communication and productivity.

Corporate Reputation And The Whistleblower Culture

ImPRessions - Crenshaw Communications

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.

PR fundamentals help deliver on corporate charity initiatives during the pandemic

PR Daily

Since we have our own race on our mind, let’s use the “RACE” model for a helpful framework to build out a pandemic-proof corporate charity event: research, action, communication, evaluation. Communication: Brand it to spark engagement.

The Evolution Of Corporate Social Responsibility In PR: A Snapshot

ImPRessions - Crenshaw Communications

An insincere or shallow corporate social responsibility program is usually easy to spot, and the public will call BS. Today’s corporate communications campaigns are more likely to tilt toward transparency, responsible stewardship, and authenticity have to be counted as steps in the right direction. The post The Evolution Of Corporate Social Responsibility In PR: A Snapshot appeared first on Crenshaw Communications.

10 distractions corporate communicators face

PR Daily

For many corporate communicators, the job largely entails writing and editing. Many times, communicators have to point out the obvious. RELATED: Learn how to use mobile to drive internal communications success in this free download. You’re ready with your communication plan. Because we are communicators, we often get pulled in middle of disputes between colleagues or departments. Corporate communicators, what are your biggest distractions?

How to rethink your corporate communications for 2019

PR Daily

These days it takes outside-the-box thinking for internal communicators to keep employees engaged. If you’re struggling to come up with fresh ideas, the experts at the 2018 Corporate Communicators Virtual Summit want to help. Hillary Kwiatek, employee communications specialist at Lehigh University, takes an entrepreneurial approach to making the most of a small team and budget. The way people work has changed dramatically in just the past few years.

Corporate communications 101, courtesy of Tesla

PR Daily

Tesla is known for cutting-edge technology, but its communications savvy is advanced, too. If you’re wondering why the Tesla story hasn’t exploded as the Uber scandal did, check out this response from Tesla’s internal communications team: “The topics raised in this meeting were followed up directly with those willing to discuss,” a Tesla representative told Business Insider. “We I do know they don’t have a communications department problem.

How To Engage Millennials In Corporate Social Responsiblity

ImPRessions - Crenshaw Communications

Whether you’re a nonprofit targeting donors or a corporation trying to build customer and employee engagement through a giving program, there is one group of consumers who stand out — millennials. Many are adopting new CSR (Corporate Social Responsibility) programs or changing existing campaigns programs to ensure greater relevance to rising generations of customers and partners. A true CSR commitment offers a wealth of internal programming and engagement, typically led by HR.

The 2021 Employee Communications Priority: Promoting Covid-19 Vaccinations

Glean.info Blog

Convincing employees to accept Covid-19 vaccinations may become the most critical internal communications task of 2021. Only a determined internal communications effort, done in concert with HR and company leadership, can persuade the majority of employees to accept the vaccine.