PRSay

SEPTEMBER 1, 2017

While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries. Neill is an assistant professor at the Baylor University in the Department of Journalism, Public Relations & New Media. In support of this view, Meng et al.

Ethics 138

Ethics Public Affairs Journalism Leadership 138

Cision

APRIL 4, 2016

Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be. Journal Of Marketing Research (JMR) , 49 (2), 192-205. Journal Of Public Affairs (14723891) , 13 (2), 160-171.

Viral 120

Viral Journalism Advertising Advertising 120

Bianchi Biz Blog

FEBRUARY 21, 2022

My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. How long have you been in journalism and how did you get started? I’m the executive editor of FleetOwner magazine and FleetOwner.com.

Meeting 94

Meeting Transportation Media Sports 94

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers.

Journalism 84

Journalism Print Newspapers Advertising 84

Cision

MARCH 31, 2017

Hoffman is a veteran of the industry, previously working as the Executive Producer of Weekend News at CBS, and helping to re-launch CBS this morning back in 2012. This week, Sharon sat down with me to discuss her passion for the industry, how social media has changed journalism, and how to stay ahead in the industry!

Television 120

Television Social Media Sports Travel 120

Sword and the Script

MAY 11, 2019

Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. Full report: The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace (2012) published in the Journal of Marketing Research by Andrew T.

Study 138

Study Media Relations Media Measurement 138

Communications Conversations

SEPTEMBER 8, 2016

I’ve always been somewhat of a skeptic when it comes to Coca-Cola’s brand journalism initiative: Coke Journey, which launched back in 2012. I get the brand journalism thing when you’re a company that’s built on thought leadership–GE and GE Reports comes to mind. So, why are they writing about it?

Content Marketing 60

Content Marketing Case Study Journalism Marketing 60

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. How long have you been in journalism and how did you get started?

Meeting 81

Meeting Automotive Media Transportation 81

The Resolution Blog

JUNE 25, 2015

Overall, Google aims to "promote innovation in digital journalism" and invest in improving journalist's digital skills. Splendid Communications worked with Smirnoff on a fantastic PR campaign called 'Smirnoff Nightlife Exchange' from 2010 to 2012. We can be sure of seeing a change in how the media operate.

Google 120

Google Analytics SEO Comparison 120

Cision

JUNE 29, 2015

. “Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. What do you think of me ?”

Study 120

Study Writing Facebook Groups 120

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I was just enjoying the opportunity to write and speak about my experiences. Q: If you had the chance to prevent what happened and re-write your story, would you? .

Interviews 105

Interviews Ethics Government Internal 105

ISEBOX

APRIL 13, 2016

When you write your content, find an angle that reaches into the target demographics’ human experience. As Finch Sells says in this 2012 article , appeal to one of the 8 areas of a person’s life they’re looking to improve. Talk/Write like a real live human. No one likes reading business journals, and white papers are not fun.

Marketing 70

Marketing Pinterest Insurance Insurance 70

Mindful Marketing

JUNE 15, 2015

Drew launched the AMI blog in 2012 as a resource to agency leaders. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” Publications like The Washington Post, Forbes, Entrepreneur and others have invited Drew to write for them as well. Please tell us about your book, 99.3

Interviews 50

Interviews Marketing Financial Insurance 50

Journalistics

JANUARY 24, 2016

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. These posts represent the types of things you might not want to write about again. Which posts received the most negative comments? The lowest traffic?

Blogging 69

Blogging Strategy How To Writing 69

Polaris

DECEMBER 14, 2014

Eden cheated just a little since this book is actually a memoir published in 2012 (that’s OK, Eden, we’re just looking for a good read). Jayme got this book in journalism school, using it extensively throughout her Chicago agency days when she was an “upstart whippersnapper.” Most useful offline resource: Associated Press Stylebook .

Marketing 251

Marketing Resources Content Marketing Leadership 251

Beyond PR

APRIL 18, 2016

Danielle previously was a tech editor at the Dallas Business Journal where she covered start-up and corporate technology news in the Dallas/Ft. Before that he was a sales director at T&L in 2012 and worked at Bicycling Magazine early on in his career. D CEO : Danielle Abril takes the reins as managing editor at @DMagazine_CEO.

Travel 40

Travel Media Sports Journalism 40

Waxing UnLyrical

MAY 3, 2012

Although I was too young to write cursive, I can recall the first time music had a profound impact on my life. The first quarter of 2012 is done. Narciso has launched and worked with a variety of companies, including Vonage, the GreenBuilt Parade of Homes, Verizon and The Wall Street Journal Online. And then it happened.

Journalism 66

Journalism Training Social Media Interviews 66

Journalistics

JANUARY 24, 2016

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. These posts represent the types of things you might not want to write about again. Which posts received the most negative comments? The lowest traffic?

Blogging 40

Blogging Strategy How To Writing 40

The Hoffman Agency

NOVEMBER 14, 2019

Senior Account Executive Sarah Collins highly recommends this title for those interested in true crime, “This story seems like something that could have taken place in the 1950’s maybe, but not 2012! An inside look at what happens when politics, journalism, education and religion become subject to the demands of entertainment.

Storytelling 28

Storytelling Education Television Government 28

Sword and the Script

AUGUST 13, 2019

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. Vocus had, in years prior, acquired brands including PRWeb for $28 million in 2006, Help a Reporter Out, aka HARO, for an undisclosed sum in 2010 , and iContact, for $169 million in 2012.

Technology 12

Technology Software Company Marketing 12

PR Conversations

SEPTEMBER 22, 2015

With new media growing and traditional media shrinking, let alone economic crises resulting in job losses, the new scenario for journalism and public relations is changing lightening fast and the borders between our traditional roles have become less defined. A final turf risk for women in PR: recycled male journalists in reinvented roles.

Interviews 40

Interviews Enterprise Corporate Internal 40

Bianchi Biz Blog

MAY 17, 2021

I work out of my home and call my freelance writing business Baxter TechWrite. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. Hence my desire to write such a piece.

Meeting 65

Meeting Automotive Engineering Media 65

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

ZudePR

DECEMBER 30, 2016

Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Speak, write, blog, tweet, make videos — whatever. Being a good writer is about more than writing. Clear writing is a sign of clear thinking. Writing is today’s currency for good ideas.

Writing 84

Writing Google Meeting Airlines 84

Beyond PR

NOVEMBER 16, 2016

It was initially released in 2012 , and targeted webspam. Improve your site based on search engine guidelines, and always work to improve your writing, so you can continue to reap the benefits of page one visibility. Write for humans, not for search engines. One of the cornerstones of trusted content is good writing.

Engineering 40

Engineering Google SEO Guidelines 40

ZudePR

MAY 31, 2015

Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). “Writing makes me aware. Start a blog because you love to write. He hosts a weekly writing podcast too. Rich started PRexamples.com in January 2012.

Communications 81

Communications How To Blogging Content Marketing 81

Journalistics

JANUARY 27, 2016

Before you write a word of your editorial strategy, I want to make sure you know what your editorial strategy should be, and that we are on the same page for why you should have one. Who do you write for? What do similar blogs write about and how will your blog be similar or different? What drives you to write each post?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

Before you write a word of your editorial strategy, I want to make sure you know what your editorial strategy should be, and that we are on the same page for why you should have one. Who do you write for? What do similar blogs write about and how will your blog be similar or different? What drives you to write each post?

Blogging 40

Blogging Strategy How To Writing 40

Flatiron Communications

JANUARY 12, 2017

It provides communications strategists a roadmap for the manipulation of a pliable public that historically has placed its trust in quality journalism but no longer does. The Writings on The Wall : Fake News & Its Threat to Democracy (November 2016). When Journalism Fails to Deliver (May 2016). Leaders Who Lie (August 2008).

Journalism 28

Journalism Guidelines Government Training 28