Cision

SEPTEMBER 19, 2017

Often, people write about journalists as “journalists” – a nebulous bunch of undifferentiated people who perform the same tasks (perhaps in different verticals). And you hear journalists complain about this lack of differentiation in how the PR community pitches them. Messengers. Architects. Conclusion.

Social Media 247

Social Media How To Media Journalism 247

Cision

MARCH 29, 2016

– Richard Toohey, writing in Public Relations Quarterly , Fall 1972. In a 2012 study of medical research press releases, 25 percent were determined to be embellished. Leanne Tritton (2012) of IMG recommends “brutal honesty” when it comes to press releases. In 2016, communication has many more moving parts.

Retail 120

Retail Pitching Print Writing 120

Bianchi Biz Blog

OCTOBER 24, 2022

I covered Hurricane Sandy in Connecticut in 2012. In my role today, the most fun stories I get to write come from test-driving trucks. Our Commercial Vehicle Group also won editorial excellence awards for investigative journalism, a technology article on hydrogen trucks, and editorial use of data. Any pet peeves with PR people?

Meeting 59

Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

NOVEMBER 16, 2020

How long have you been in journalism and how did you get started? I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there. I completed six internships at various outlets in Michigan and Ohio before getting hired at Automotive News in 2012, my first full-time gig.

Automotive 92

Automotive Meeting Report Media 92

Bianchi Biz Blog

FEBRUARY 21, 2022

My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you?

Meeting 94

Meeting Transportation Media Sports 94

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. How long have you been in journalism and how did you get started? Have a reason.

Meeting 81

Meeting Automotive Media Transportation 81

Cision

MARCH 31, 2017

Hoffman is a veteran of the industry, previously working as the Executive Producer of Weekend News at CBS, and helping to re-launch CBS this morning back in 2012. This week, Sharon sat down with me to discuss her passion for the industry, how social media has changed journalism, and how to stay ahead in the industry!

Television 120

Television Social Media Sports Travel 120