Onclusive

MARCH 19, 2019

Passionate about content, data and technology and how it can be leveraged to drive business impact. Onclusive developed the Power of Voice metric as a way to measure the quality of a brand’s media coverage in relation to its competitors, and invented PR Attribution to measure the real impact that content is having on a company’s bottom line.

Measurement 150

Measurement Engineering Data Content Marketing 150

Stephen Waddington

JANUARY 10, 2019

Tools are limited to the publicly available data on the internet and relationships that the vendor has brokered with technology platforms. A study of floods in Australia from March 2010 to February 2011 identified how public health information is shared in a crisis.

Twitter 68

Twitter Publicity Measurement Healthcare 68

NewsWhip

SEPTEMBER 11, 2020

Top Authors Leaderboard is now live in NewsWhip Spike, allowing you to go beyond measuring journalists’ output and to understand the level of public engagement each author is generating across social media. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. Sign up to the NewsWhip daily. Paul Quigley.

Data 120

Data Media Instagram Crisis 120

NewsWhip

DECEMBER 16, 2020

Today we’re announcing Top Websites Leaderboard to help you identify, measure, and compare web publishers by the level of public interest they generate across their entire website, and per article in a given time range. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. Request a demo. Paul Quigley.

Web 78

Web Crisis Data Trends 78

NewsWhip

OCTOBER 21, 2020

Unfortunately, today those professionals have to do so with only the scarcest measure of the scale of a crisis – and no indicators of its drivers, rate of growth, or dimension of public interest. . They must rely on a hodgepodge of legacy media monitoring technologies, surveys, and direct social network access. Paul Quigley.

Crisis 158

Crisis Reddit Reputation Tools 158

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). And with that, here’s a go at the first PR Tech Sum….

Industry 85

Industry Media Technology Employee 85

NewsWhip

MARCH 16, 2020

They must give their audiences, employees, and the public good explanations of what this coronavirus is, how it’s spreading, and what measures different groups are taking or should take. Paul founded NewsWhip in 2011 to “find the most interesting stories in the world”. We hope we can help you get it and put it to work. . Paul Quigley.

Report 88

Report Analysis Data Software 88

Deirdre Breakenridge

MAY 1, 2017

Since the conception of SocialLIVE, our network of followers clients and “fans” has expanded and we regularly and consistently measure who we are reaching and the rate of engagement on our videos. In 2011, the two paired to create and successfully grow Socialfly.

Video 283

Video Facebook Social Media Creativity 283

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 99

Tools Marketing Nonprofit Mobile 99

Deirdre Breakenridge

JUNE 13, 2016

The National Institute for Social Media (NISM) was started in 2011 in response to a growing issue companies were having in identifying skilled candidates in the area of social media. If we don’t know what outcomes we are hoping to achieve, then we can never truly measure our success. What’s your vision for NISM going forward?

Social Media 0

Social Media Education Media Training 0

Mindful Marketing

JANUARY 14, 2016

In 2011, a Forbes contributor used the sentiment as a headline , and in 2015 “Trust Me, PR is Dead,” was the provocative title of a new book by Robert Phillips. Brands now know that they can in fact “measure PR” and the discipline of data-driven reporting is expected.

Agency 50

Agency Analysis Analytics Tools 50

Sword and the Script

APRIL 2, 2019

The Role of Technology on the Legal Market. for demand to come back, technology innovation accelerated. There are many aspects of legal services that are delivered or augmented with technology. In 2016, Bob Ambrogi , a lawyer, and a highly-respected legal journalist, began chronicling the rise of legal technology startups.

Agency 92

Agency Trends Marketing Survey 92

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. It’s a work in progress. Let me know what I’ve missed. PR is a social science.

Government 103

Government Education Print Ethics 103

Karen Freberg

DECEMBER 30, 2019

2011 marked the moment I became Dr. Freberg 2.0 (Mom I started getting actively involved in researching in social media back in 2008, but the first time I had the chance to teach social media was back in 2011. Some of my favorite collaborations over the years include: Colorado Ski Association (2011). General Motors (2015).

Social Media 56

Social Media Conference Travel Internal 56

Waxing UnLyrical

JANUARY 4, 2011

Taking cues from platforms like Ushahidi and Ayllu , similar social technologies could add tremendous value to social and economic inclusion. says: January 4, 2011 at 10:01 am [.] Media Point » How Pink Panties Heralded India's Social Media Movement | Waxing … says: January 4, 2011 at 12:27 pm [.]

Social Media 78

Social Media Web Media Measurement 78

Waxing UnLyrical

DECEMBER 31, 2010

While technology and, yes, money, made a lot of these things possible, what stands out are the people who I met, reconnected with, got to know. In 2011, I wish you health, happiness and wonderful, wonderful people. Here is to an even more amazing 2011!!!! I can only imagine what we can do in 2011. Bring it on!

Facebook 62

Facebook Twitter Skype Measurement 62

Contently - Strategy

SEPTEMBER 25, 2018

In November 2011, he established Wyzowl , a studio dedicated to animated video for brands. People have different goals and different measures of success. In terms of technology, I think the next piece in the journey to keep engagement moving is interactive video.

Marketing 90

Marketing Video Product Launch YouTube 90

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. You’ve steadied your nerves.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

OCTOBER 10, 2010

Why: Anil lays out quite clearly why technology is not society’s problem, but cruelty is. Why: it’s the million dollar question, isn’t it? Chris has good answers. There’s no such thing as “cyberbullying&# , by Anil Dash. And because he has the same name as my uncle/godfather. ikepigott @hackmanj & more. [.]

Measurement 59

Measurement Tourism Twitter Blogging 59

Communications Conversations

MAY 1, 2015

He wanted to try this new technology on for size. It’s why Jack realized long ago – 2011 to be exact – that he needed help. How do you measure success with a CEO like Mr. Salzwedel on social media? . Salzwedel started on Twitter and why? The challenge – as you noted – is finding that mix.

Social Media 60

Social Media Media Twitter Insurance 60

PR Conversations

AUGUST 9, 2011

It can also be useful for those using geosocial networking technology to be able to connect on arrival and with others. Wifi technology. Although many of the measures can be deceptive (confusing “impression” with “view”), it is helpful to have some data to analyse and use as a benchmark for measurement.

Twitter 40

Twitter Social Media Conference Video 40

Waxing UnLyrical

NOVEMBER 18, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Seth received a B.A. Regardless, thanks for visiting!

Measurement 80

Measurement Publicity Analysis Tools 80

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

But like the frog in the gradually heating water, the media and technology environment has accelerated, forcing us to adapt. The unofficial kickoff of the digital PR industry goes back to late 2011 and early 2012, when Google’s Panda and Penguin algorithm updates turned the SEO category upside down.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

Cision

MARCH 21, 2016

Emerging technology continues to change the way readers consume the news and how media outlets report it. Pew Research Center found that the number of Americans using smartphones increased from 35 percent to 64 percent between 2011 and 2015. For our newest findings, check out the State of the Media 2016 Report! Social Media.

Trends 120

Trends Mobile Media Print 120

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? My query made it clear that I wanted examples of success, and how it was being measured. Image: JKönig via Flickr, CC 2.0

Pitching 111

Pitching Facebook Interviews Twitter 111

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. Social Media Measurement 101 for Small Business [link] via @divahound | One to read!

Social Media 120

Social Media Twitter Media Nonprofit 120

Waxing UnLyrical

NOVEMBER 24, 2010

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology. But how do they measure and evaluate? How do they make it happen?

Travel 79

Travel Case Study Creativity Advertising 79

Contently - Strategy

DECEMBER 5, 2019

This number includes content creation, distribution, technology, and talent. The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. However, there’s still room for improvement.

Financial 83

Financial Industry Report Insurance 83

ZudePR

JUNE 6, 2016

MendMeShop TM ©2011 #3: Beki Winchel (Anywhere There's WiFi) Beki is co-editor of PR Daily​. I think it's telling that a lot of popular fiction these days focuses on apocalyptic scenarios where the survivors inevitably live much simpler (though rougher) lives without technology. She likes (among other things) moose and tea.

Writing 114

Writing Social Media SEO Blogging 114

Shift Communications

FEBRUARY 4, 2016

People want to choose the channels with the most return on the investment, measured in social media engagement, click-through rates, or actual online purchases via social media content. But even then, measure whether it’s worth it to join emerging platforms and then possibly have them lay stagnant. percent of digital marketing budgets.

Google 60

Google Social Media Resources Measurement 60

Waxing UnLyrical

JANUARY 20, 2011

removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Tunisia, Social Media And Change | Waxing UnLyrical -- Topsy.com says: January 20, 2011 at 3:42 pm [.] This post was mentioned on Twitter by Alexela Technologies, ConwayW. These fine folk did: Jan.

Social Media 60

Social Media Media Twitter Measurement 60

Waxing UnLyrical

SEPTEMBER 2, 2010

In chatting terms it feels like taking a step backwards from chat technology. Join The #NetSol Twitterchat With Rieva Lesonsky | Women Grow Business says: January 18, 2011 at 12:01 am [.] Topics of the Week :: #COMM4633 #SPC4350 Social Media for PR says: January 26, 2011 at 9:38 am [.] This brings up my second point. React to [.]

Twitter 82

Twitter Resources Conference Facebook 82

Cision

MAY 21, 2015

A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. 5) Pam Moore.

Social Media 120

Social Media Marketing Pinterest Media 120

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The skills, technology and workflow used in media and public relations are converging. 8 Performance public relations.

Publicity 164

Publicity Ethics Data Community 164

NewsWhip

NOVEMBER 10, 2020

But, it does show that polling as a measure of public opinion is not enough on its own. Paul Quigley is CEO of NewsWhip, a technology that empowers the world’s leading publishers and brands to predict and understand the stories that will engage their audiences. Shares: What’s the truer measure of public interest?

Measurement 148

Measurement Publicity Data Groups 148