Deirdre Breakenridge

APRIL 9, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Analytics 231

Analytics Marketing How To Community 231

wiredPRworks

MAY 13, 2025

By Barbara Rozgonyi, Top 100 Keynote Speaker, Fractional CMO, Founder of CoryWest Media, Publisher of WiredPRWorks.com since 2006 Why Is AI Essential for PR Pros in 2025? Why Is AI Essential for PR Pros in 2025? At PRSA Charlotte, I presented “5D PR: Your Blueprint for AI-Powered Communications.”

Publicity 52

Publicity Communications Media Branding 52

Deirdre Breakenridge

MAY 30, 2019

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. About Spin Sucks. Its mission? To change the perception or PR. What started as a simple blog, soon became a movement.

Leadership 236

Leadership Community Energy Twitter 236

Deirdre Breakenridge

FEBRUARY 12, 2018

He told of his time in 2006 as a one-star general commanding Marines in Iraq. Now consider the Commandant of the United States Marine Corps, General Robert Neller. According to military.com , just before Christmas he was addressing troops in Afghanistan. He was feeling sorry for himself because he was away from his family at Christmas.

Leadership 305

Leadership Crisis Management Crisis Groups 305

Deirdre Breakenridge

FEBRUARY 23, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Brand 213

Brand Branding How To Social Media 213

Deirdre Breakenridge

OCTOBER 13, 2017

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Communications 208

Communications Community Blogging Industry 208

Deirdre Breakenridge

MARCH 5, 2019

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. Martin is a LinkedIn Learning and Lynda.com author, one of the hosts of the Inside PR podcast, a past-chair of PRSA Counselors Academy, and past-president of CPRS Toronto. About Spin Sucks.

Communications 208

Communications Analytics Social Media Media Training 208

Deirdre Breakenridge

NOVEMBER 16, 2017

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Communications 191

Communications Community Blogging Twitter 191

Deirdre Breakenridge

MAY 1, 2019

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. About Spin Sucks. Its mission? To change the perception or PR. What started as a simple blog, soon became a movement.

Publicity 202

Publicity Community Twitter Blogging 202

ImPRessions - Crenshaw Communications

AUGUST 1, 2018

Conducted by the MIT Media Lab, it was unprecedented in scope, analyzing 126,000 distinct “rumor cascades” that spread on Twitter from 2006 to 2017. That’s the conclusion of a study recently published in Science magazine. The depressing conclusion of the study was summarized in The Atlantic.

Social Media 220

Social Media Viral Media Study 220

Deirdre Breakenridge

APRIL 9, 2019

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. About Spin Sucks. Its mission? To change the perception or PR. What started as a simple blog, soon became a movement.

Government 35

Government Agency Consumer Agriculture 35

Deirdre Breakenridge

DECEMBER 13, 2017

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

How To 177

How To Education Twitter Community 177

Polaris

NOVEMBER 26, 2014

Sir Ken gave his TED Talk in 2006, and it has since racked up close to 29 million views. Robinson is an English author, speaker and advisor on education in the arts. He is the author of The Element and Finding Your Element: How To Discover Your Talents and Passions and Transform Your Life.

Education 170

Education Media Training Training Interviews 170

Agility PR Solutions

OCTOBER 4, 2021

The practice of neuromarketing, which began in about 2006, has been employed by many brands. By using EEG and functional magnetic resonance imaging, it is a research technique that aims to find out what people are really thinking and feeling when they watch ads.

Examples 105

Examples Branding Brand Publicity 105

PRSay

OCTOBER 21, 2019

As president of Mexico from 2000 to 2006, Fox made industrialization and global trade top priorities. Though Fox left the presidency in late 2006, he remains committed to the causes that defined his time in office. . “You were not born to be poor. You were not born to be a migrant. Political efforts. Charitable endeavors.

Conference 113

Conference Nonprofit Interviews Leadership 113

Deirdre Breakenridge

JANUARY 8, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

SEO 150

SEO Twitter Engineering Community 150

Deirdre Breakenridge

JULY 3, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Social Media 150

Social Media Communications Media Community 150

Deirdre Breakenridge

JUNE 12, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Communications 150

Communications How To Case Study Community 150

Deirdre Breakenridge

APRIL 13, 2015

She was appointed a Senior Fellow for the Society for New Communications Research, a new media think tank based in Palo Alto, in 2006. Her research project on Media Trends and Online Newsrooms is conducted under the auspices of SNCR and has been done annually since 2010.

Video 150

Video Trends Radio Newspapers 150

Cision

OCTOBER 26, 2017

With a background in commissioned sales, Lisa Strong started Strong Marketing in 2006. After all, a brand can’t succeed if it doesn’t stand out in the noise. About Lisa Strong.

Brand 204

Brand Branding Consumer Industry 204

Deirdre Breakenridge

FEBRUARY 8, 2019

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. About Spin Sucks. Its mission? To change the perception or PR. What started as a simple blog, soon became a movement.

Policies 157

Policies Community Twitter Blogging 157

Deirdre Breakenridge

AUGUST 27, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Community 157

Community Pitching Media Newspapers 157

Deirdre Breakenridge

JANUARY 25, 2018

Started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm, Spin Sucks mission is to change the perception people have of the PR industry. About Spin Sucks.

Twitter 157

Twitter Storytelling Community Writing 157

Melissa Agnes

OCTOBER 16, 2014

“Services Credentials Issued in California 2006-2007 to 2010-2011″ (PDF). Fienberg, ”Examples of Professions”” (PDF). Retrieved 2009-11-07. and Rebecca Parker; Marjorie Suckow (May 2012). California Commission on Teacher Credentialing website: California Commission on Teacher Credentialing.

Education 270

Education Government Wikipedia Policies 270

5W PR

JANUARY 16, 2020

From the start Caribbean Airlines chose to get involved with local social causes, adopting their corporate social responsibility statement “We Care, We Connect, We Create and We are the Caribbean” in 2006. Caribbean Airlines offered passengers the opportunity to offset their carbon emissions by contributing to community projects.

Airlines 133

Airlines Hotels Tourism Energy 133

PRSay

AUGUST 9, 2019

Here are some quick reminders of the techniques that were supposed to “change everything” just during my short career: 2006 — “Bypass the media,” was the watchcry. But there are two strategies that were effective yesterday and today that will also endure well past your retirement.

Strategy 133

Strategy Newspapers Facebook Google 133

PRSay

OCTOBER 21, 2022

From 2006–2014, Taylor Swift released albums on a consistent two-year cycle. The lesson: To capture people’s interest, try something unexpected. Take a breath and revisit. When unexpected challenges arise, even the most long-anticipated campaigns may have to wait.

Strategy 158

Strategy How To Video Reputation 158

Doctor Spin

FEBRUARY 7, 2025

Benedict Andersons Imagined Communities shows how nations are imagined into existence via shared stories (e.g., media , history, myth). Seriality determines whether people see themselves as part of a group or just individuals in parallel. 4 Anderson, B. Imagined communities: Reflections on the origin and spread of nationalism(Revised ed.).

Groups 52

Groups Journalism Wikipedia Public Affairs 52

PRSay

OCTOBER 9, 2023

As vice president of Integrated Leadership Institute and a consultant, executive coach and workplace trainer since 2006, M.J. Shifting to an internal focus and practicing authenticity will positively impact your team dynamic and ultimately enhance the outside perception of your team and organization. Clark, M.A.,

Leadership 179

Leadership Financial Employee Google 179

PRSay

FEBRUARY 27, 2018

Tchividjian was certified Compliance & Ethics Professional from the SCCE in 2006. Emmanuel was for close to 20 years a senior vice president and chief ethics officer at Ruder Finn. He is the Ethics Officer of PRSA’s New York Chapter and a member (ex-officio) of National Board of Ethics and Professional Standards.

Ethics 146

Ethics Training Reputation Groups 146

Cision

AUGUST 15, 2015

With smartphones, particularly the iPhone, it is easy to download and consume episodes, and awareness of the audio content medium has doubled since 2006. Podcasting has garnered a lot of attention lately and for good reason. Once they’ve prepared a strategy , picked a host and pitched to potential guests, it’s time to shop.

Tools 120

Tools Skype Software Content Marketing 120

PRSay

NOVEMBER 21, 2017

My path to public relations began with a bachelor’s in journalism in 2006. The next year, I became a reporter at a community newspaper where I stayed for five years. When my baby was born, I looked for something more flexible and became a private investigator for our county.

Newspapers 112

Newspapers Study Journalism Community 112

Deirdre Breakenridge

NOVEMBER 5, 2018

Spin Sucks was started in September 2006 by Gini Dietrich , the founder and CEO of Arment Dietrich, an integrated marketing communications firm. About Spin Sucks. Its mission? To change the perception or PR. What started as a simple blog, soon became a movement.

Community 150

Community Social Media Media Education 150

Polaris

MARCH 20, 2015

In 2006, we started working with a reputable search company. I was no longer working with the SEO company I hired in 2006 so I was on my own. And we’d held those positions for several years. Sound too good to be true? It turns out it was.

SEO 100

SEO eBook Google Engineering 100

PRSay

DECEMBER 21, 2017

She was president of the PRSA Hoosier Chapter in 1997 and chair of the PRSA East Central District in 2006. He was among the pioneer national PRSA Regional Representatives. Marilyn earned her Accreditation in 1989. Perhaps surprising given their achievements in the field, David, Marilyn and Brendon did not plan on PR careers.

Publicity 151

Publicity Radio Sports Technology 151

Cision

MARCH 17, 2017

Thus, I taught myself the basics, enlisted a friend who was an illustrator to create a logo, and in December, 2006, wrote my first post, “Is Fashion PR Paying Enough Attention to Bloggers?” 10 years later, the answer is a definitive yes! What is the biggest PR lesson you’ve learned throughout your career?

Fashion 227

Fashion Travel Interviews Instagram 227

Critical Mention

JUNE 29, 2018

Matt began his career at Critical Mention in 2006 as a Software Developer before becoming Content Engine Team Lead in 2014. Matt began his career at Critical Mention in 2006 as a Software Developer before becoming Content Engine Team Lead in 2014.

Engineering 97

Engineering Interviews Media Software 97