Waxing UnLyrical

APRIL 30, 2012

There’s a lot of advice for small business owners to learn to say no. And when launching a business – swamped with to-dos, events, and life – we always need it. I honestly don’t believe the reason small business owners stay small and struggling is because we’re not saying no often enough.

Small Business 93

Small Business eBook Web Local 93

Flack's Revenge

NOVEMBER 29, 2017

Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion. What impact have they had on your business and/or web or social footprints? We are currently about three months ahead on episodes ready to publish. Can you walk us through the process?

Video 153

Video B2B Film Marketing 153

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100

Mobile Google SEO Web 100

The Proactive Report

APRIL 11, 2016

Friday’s #DigitalPR Twitter chat with Rafferty Pendery was all about the need for businesses to embrace mobile and prepare for Googles’s next mobile update. Here is the transcript: Q1: 83% of small businesses say a website gives them a competitive advantage – is this any site or is it only true of a good site?

Mobile 100

Mobile Google SEO Web 100

Solo PR Pro

APRIL 16, 2019

The web version is free; iPhone app is paid.). Sighted is an online invoicing tool perfect for small businesses and solopreneurs. Michelle has over 20 years' experience in communications management, writing, public relations, administration and broadcasting. Sweet Process.

Tools 49

Tools Newspapers YouTube Small Business 49

Sword and the Script

OCTOBER 13, 2015

A reporter from The Washington Post took an interest on a story pitch about small businesses and the impact on economy. At the time, my client had a product for a nascent web economy that would fuel small businesses build a web presence. by Frank Strong. Or at least it could have been. .

Content Marketing 60

Content Marketing Marketing Pitching Small Business 60

Waxing UnLyrical

MARCH 2, 2015

The No-Fluff Guide to Writing Client-Attracting Content. Shannon Hernandez in this short and simple post for HuffPost Small Business. Why: “Creative web content is all the rage in the marketing world. Around the Web Content Marketing content creation women in communications women''s history month'

Web 40

Web Small Business Creativity Content Marketing 40

PR Fuel

MARCH 19, 2021

Are you a small business, organization, or individual seeking to boost your visibility and credibility? According to the Harvard Business Review (HBR), 75% of retail products fail in the first year. We’ll tell you how to write, format, distribute, and promote your press release, so keep reading below. Not Too Long.

Small Business 90

Small Business Writing Engineering Infographics 90

Sword and the Script

NOVEMBER 5, 2016

So writes Jason Miller of LinkedIn in a piece for the Marketing Solutions EMEA blog titled: It’s time to stop blaming content for your content marketing problems. Many businesses generate a lot of content – and blast it all over the web. Content that earns both links and shares generates better web traffic.

Content Marketing 60

Content Marketing B2B Web Small Business 60

Cision

DECEMBER 29, 2015

Anne Carton is a small business consultant, digital marketing expert and blogger working with Designhill , the world’s largest online graphic design marketplace. Ann primarily writes about social media and growth hack strategies, SEO and e-commerce.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Waxing UnLyrical

SEPTEMBER 14, 2015

Let this week’s roundup get your business in gear in recognition of National Disaster Preparedness month. Why Businesses Need a Disaster Preparedness Plan. If company leaders ignore this fact, then failing to plan could be a plan for failure,” writes Lindsey Perkins Wade. ” 4.

Small Business 40

Small Business Writing Journalism LinkedIn 40

Waxing UnLyrical

APRIL 23, 2013

Web Pro News states that more than 27% of the top ten Twitter accounts’ followers are fake. Small businesses that wouldn’t have survived otherwise have used it as a tool to successfully find customers. Cohen is the Founder and Lead Writer at RedShift Writers, a Houston content writing company.

Social Media 106

Social Media Media Viral Facebook 106

Sword and the Script

MAY 14, 2016

The face of a nearly brand new iPhone 6s looked like a spider web. As a small business owner, Mr. Roberts told me he’s tried local newspaper ads and local television ads to drive leads to his business – but nothing works like the internet. So I turned to a local repair shop to see what could be done.

Marketing 60

Marketing B2B Local Customer Service 60

Sword and the Script

JANUARY 10, 2017

Entrepreneurship and small business ranked second and third respectively. Businesses face the same struggle in consistency and frequency – and that’s usually wrapped up in competing priorities. Half the battle in business is showing up every day in relentless pursuit of excellence. The Average Length of a Blog Post.

Survey 60

Survey Blogging Corporate Analytics 60

Waxing UnLyrical

MAY 9, 2016

Now, I did write a monster post back in April where I gave you an in-depth analysis of the framework with examples. C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study.

Case Study 40

Case Study Study Training Small Business 40

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. In some small businesses, the owner also produces the product or service, markets it and delivers it to clients.”. 9: Read Books.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Waxing UnLyrical

OCTOBER 19, 2010

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. Mark as read Approve comment Nice write-up Erica! Of course, I am making some assumptions here.

Google 101

Google Nonprofit Engineering SEO 101

Shift Communications

FEBRUARY 3, 2016

The majority of reporters want to write stories that talk about current trends and their impact – whether it’s a specific industry or a broader business outlet. This is an absolute game changer for many businesses like ours. In the example above, the spokesperson could follow on with a question like, “have you ever lost a pet?”

Interviews 60

Interviews Media Training Training Trends 60

Waxing UnLyrical

JULY 31, 2011

And they run the gamut from web changes to sound bite addiction to, yes, social media “heresy.&#. Why: if Valeria’s writing were food, I’d be grossly overweight. Social heresy 101: not every small biz needs a social strategy , by Jen Zingsheim. How much progress have you made towards your annual goals?

Web 50

Web Social Media Strategy Blogging 50

Prohibition

JANUARY 14, 2022

You can do this by using tools that track keywords related to your brand and monitor consumer behaviour and sentiment on the web. Media contacts – These are the journalists and bloggers who will write about your business. As a company, you want to be able to respond quickly and effectively with an appropriate plan.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Fuel

NOVEMBER 27, 2018

Include stuff about their business, their life, and even their families if you get comfortable enough (“How’s Emily liking college?”). You write down when you have a birthday coming up, or a doctor’s appointment, or any number of important dates. Customer surveys are a great tool to have in your small business arsenal.

Survey 45

Survey Company Customer Service Small Business 45

Bad Pitch Blog

APRIL 9, 2006

An all too familiar Web fever is upon us. TODAY/MARKETING: Small-Business Marketing -- Counselor Magazine (US) I need experts who can offer small-business marketing tips for a company uncertain how to spend advertising and marketing dollars. Clients, flush with cash, are one deceptive symptom of this malady.

Media Relations 40

Media Relations Media Pitching Small Business 40

Bad Pitch Blog

SEPTEMBER 8, 2008

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. While most recognized that Web properties are two-way streets, venerable newspapers and ages-old magazines kept thinking they ruled our worlds. I mean, welcome to the 2000''s, right?

Journalism 41

Journalism Real Estate Print Newspapers 41

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 64

Publicity Small Business Advertising Advertising 64

Remote PR Jobs

SEPTEMBER 25, 2023

Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all. Every Tuesday, Lynn sits down with different people from around the globe to share the good, bad and ugly of running a business.

Pitching 100

Pitching Interviews Trends Journalism 100

The Proactive Report

OCTOBER 19, 2015

” The lack of digital skills and how it affects productivity in business has been in the news a lot lately. The BBC reports today that more than 12 million people, and one million small businesses, in the UK fall into the digital skills gap. We need to know: how to write for the web. Coding basics.

Communications 100

Communications Training Web Analytics 100

Sword and the Script

DECEMBER 17, 2016

Web analytics have played a pivotal role in the advancement of measurement. Just as the content management systems have made it easier to create and publish, web analytics platforms have made it easier to measure and report. From web analytics to surveys – we measure, iterate and improve. Does your PR team know how to measure?

Analytics 60

Analytics Data Report Measurement 60

PR Fuel

OCTOBER 30, 2018

We have web chat available during office hours, and our phone is answered 24 x 7, but email communication is by far the most important way we serve many hundreds of customers each month. 7 Tips on Writing the Perfect Welcome Email. Without further ado, here are 7 tips to writing the best welcome email. Call to Action .

Communications 40

Communications Pitching Writing Social Media 40

Cision

AUGUST 26, 2015

You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Managed by Ann Handley, Head of Content at MarketingProfs; author of the WSJ bestseller, “Everybody Writes” The 10 Most Expensive Paid Search Keywords [link]. — ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Solo PR Pro

AUGUST 19, 2014

WordPress – It’s the best platform for blogging, but did you know WordPress can also be a great way to build your own easy-to-manage Web site? Wufoo - An online form builder, Wufoo forms can be embedded in a web page or blog for a seamless user experience. Free Solo PR PRO ebook Get It In Writing! –

Tools 78

Tools eBook Print System 78

Sword and the Script

MAY 26, 2015

That’s not by accident, and though I’ve managed a half-dozen or so firms in my tenure, including international firms, I tend to favor a smaller shops, that are nimble, highly responsive, provide access to the firm’s leadership and by virtue of being a small business, have some of their own skin in the game. Process driven PR.

Corporate 60

Corporate Communications Web Creativity 60

PR 20/20

MAY 23, 2017

Ann Handley , author of Everybody Writes , heads up content at ‘Profs. Avinash often writes in-depth pieces backed by research, and chock-full of strategic tips. Buffer authors do their research, writing in-depth posts with ample resources to back up their intelligence. Percolate blog ( @percolate ): Big topics, smart answers.

Resources 53

Resources Marketing SEO Engineering 53

Cision

MAY 21, 2015

Because after an awesome, inspiring stint with Harley Davidson and Tony Robbins, Amy figured out what she really loves: helping small business owners like you break down BIG, powerful strategies into step-by-step actions…so you can see BIG, powerful results, fast. 11) Mark Schaefer and Tom Webster. The Marketing Companion. Content Inc.

Social Media 120

Social Media Marketing Pinterest Media 120

PR Fuel

OCTOBER 16, 2018

Write an irresistible subject line – Your subject line is important for two main reasons: 1) It’s essential for grabbing the reporter’s attention and getting them to open your email and 2) It’s responsible for making certain your email doesn’t get flagged as spam. This nightmare has been reality more than once for me.

Web 40

Web Pitching Local Report 40

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. Retrevo uses artificial intelligence to scan the entire web, daily, bringing people the most up-to-date, comprehensive reviews and buying guides for consumer electronics. About Jennifer L. Jacobson: Jennifer L. Who you gonna call?

Pitching 49

Pitching Fashion Report Twitter 49

Masters in Communications

FEBRUARY 12, 2022

Also includes mobile gaming, social media, and the web. It wasn't long before these small pictures were used to form written words. We don't know what they say as they represent a transition between early pictorial writing and the cuneiform that succeeded them (2). Sets are relatively cheap, and it is estimated that 96.7%

Ethics 52

Ethics Communications Print Television 52

Remote PR Jobs

SEPTEMBER 25, 2023

As a journalist who writes about pretty much everything for pretty much everyone (most recently The Wall Street Journal, Fast Company, and Smithsonian Magazine), all of the above are things I hear on a pretty regular basis. In his “I Fired My Startup’s PR Firm” post, Web Smith got a fair amount right, but he got a few big things wrong, too.

Print 100

Print Media Pitching Writing 100